{"id":8760,"date":"2024-12-10T16:18:03","date_gmt":"2024-12-10T07:18:03","guid":{"rendered":"https:\/\/btobmarketing.aluha.net\/column-wp\/?p=8760"},"modified":"2026-05-03T10:31:13","modified_gmt":"2026-05-03T01:31:13","slug":"btob%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e7%b5%84%e7%b9%94%e3%81%ae%e4%bd%9c%e3%82%8a%e6%96%b9%e3%80%8c%e7%b5%84%e7%b9%94%e7%ab%8b%e3%81%a1%e4%b8%8a%e3%81%92%e6%99%82","status":"publish","type":"post","link":"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-starting-organization","title":{"rendered":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u306e\u4f5c\u308a\u65b9\u300c\u7d44\u7e54\u7acb\u3061\u4e0a\u3052\u6642\u306b\u3084\u3063\u3066\u304a\u304f\u3079\u304d\uff15\u3064\u306e\u3053\u3068\u300d"},"content":{"rendered":"<p>BtoB\u4f01\u696d\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u3092\u7acb\u3061\u4e0a\u3052\u308b\u52d5\u304d\u304c\u6d3b\u767a\u5316\u3057\u3066\u3044\u308b\u3002\u55b6\u696d\u90e8\u9580\u306e\u9ad8\u9f62\u5316\u3084\u4eba\u624b\u4e0d\u8db3\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-sales-dx\" rel=\"noopener\" target=\"_blank\">\u55b6\u696dDX\u306e\u63a8\u9032<\/a>\u3001\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9818\u57df\u306b\u304a\u3051\u308bAI\u6d3b\u7528\u306e\u62e1\u5927\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u8981\u56e0\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u306e\u91cd\u8981\u6027\u304c\u5e83\u304c\u3063\u3066\u304d\u3066\u3044\u308b\u3002\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u3069\u3046\u7acb\u3061\u4e0a\u3052\u3066\u3044\u304f\u306e\u304b\u304c\u308f\u304b\u3089\u306a\u3044\u3068\u3044\u3063\u305f\u58f0\u3082\u591a\u3044\u3002\u5b9f\u969b\u306b\u5f0a\u793e\u306b\u3082\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u76f8\u8ac7\u3092\u3044\u305f\u3060\u3044\u3066\u3044\u308b\u3002<\/p>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\n\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u90e8\u7f72\u304c\u7121\u3044\u305f\u3081\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5fc5\u8981\u306a\u30b9\u30ad\u30eb\u3001\u30a2\u30a6\u30c8\u30bd\u30fc\u30b7\u30f3\u30b0\u542b\u3081\u3066\u3001\u3053\u308c\u304b\u3089\u69cb\u7bc9\u3059\u308b\u306b\u3042\u305f\u3063\u3066\u306e\u5fc5\u8981\u9805\u306a\u3069\u304c\u3042\u308c\u3070\u60c5\u5831\u304c\u307b\u3057\u3044\uff08\u682a\u5f0f\u4f1a\u793eS O\u6c0f\uff09<br \/>\n<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\n\u55b6\u696d\u7d44\u7e54\u7acb\u4e0a\u3052\u3067\u3084\u308b\u3079\u304d\u3053\u3068\u3002\u30de\u30fc\u30b1\u7acb\u4e0a\u3052\u3067\u3084\u308b\u3079\u304d\u3053\u3068\u3002\uff08\u682a\u5f0f\u4f1a\u793eM H\u6c0f\uff09<br \/>\n<\/div><\/div>\n<p>\u305d\u3053\u3067\u3001\u4eca\u56de\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u306e\u4f5c\u308a\u65b9\u306b\u3064\u3044\u3066\u3001\u3084\u3063\u3066\u304a\u304f\u3079\u304d\uff15\u3064\u306e\u3053\u3068\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3059\u308b\u3002<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u3053\u306e\u8a18\u4e8b\u306e\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-starting-organization\/#BtoB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E7%B5%84%E7%B9%94%E3%82%92%E7%AB%8B%E3%81%A1%E4%B8%8A%E3%81%92%E3%82%8B%E6%99%82%E3%81%AB%E3%82%84%E3%81%A3%E3%81%A6%E3%81%8A%E3%81%8F%E3%81%B9%E3%81%8D%EF%BC%95%E3%81%A4%E3%81%AE%E3%81%93%E3%81%A8\" >BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u3092\u7acb\u3061\u4e0a\u3052\u308b\u6642\u306b\u3084\u3063\u3066\u304a\u304f\u3079\u304d\uff15\u3064\u306e\u3053\u3068<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-starting-organization\/#%E3%81%AA%E3%81%9C%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%8C%E9%87%8D%E8%A6%81%E3%81%AA%E3%81%AE%E3%81%8B%EF%BC%9F%E3%82%92%E5%AE%9A%E7%BE%A9%E3%81%99%E3%82%8B\" >\u306a\u305c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f\u3092\u5b9a\u7fa9\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-starting-organization\/#%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%A7%E4%BD%95%E3%82%92%E3%81%99%E3%82%8B%E3%81%AE%E3%81%8B%EF%BC%9F%E3%82%92%E6%98%8E%E7%A2%BA%E3%81%AB%E3%81%99%E3%82%8B\" >\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u4f55\u3092\u3059\u308b\u306e\u304b\uff1f\u3092\u660e\u78ba\u306b\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-starting-organization\/#%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E5%AF%BE%E8%B1%A1%E4%BA%8B%E6%A5%AD%EF%BC%88%E8%A3%BD%E5%93%81%E3%81%A8%E9%A1%A7%E5%AE%A2%EF%BC%89%E3%81%AE%E7%90%86%E8%A7%A3%E3%82%92%E6%B7%B1%E3%82%81%E3%82%8B\" >\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5bfe\u8c61\u4e8b\u696d\uff08\u88fd\u54c1\u3068\u9867\u5ba2\uff09\u306e\u7406\u89e3\u3092\u6df1\u3081\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-starting-organization\/#%E8%AA%B0%E3%81%A8%E3%82%84%E3%82%8B%E3%81%8B%EF%BC%9F%E3%82%92%E6%B1%BA%E3%82%81%E3%82%8B\" >\u8ab0\u3068\u3084\u308b\u304b\uff1f\u3092\u6c7a\u3081\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-starting-organization\/#%E3%81%A9%E3%81%86%E3%82%84%E3%82%8B%E3%81%8B%E3%82%92%E6%B1%BA%E3%82%81%E3%82%8B\" >\u3069\u3046\u3084\u308b\u304b\u3092\u6c7a\u3081\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-starting-organization\/#%E3%81%BE%E3%81%A8%E3%82%81\" >\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"BtoB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E7%B5%84%E7%B9%94%E3%82%92%E7%AB%8B%E3%81%A1%E4%B8%8A%E3%81%92%E3%82%8B%E6%99%82%E3%81%AB%E3%82%84%E3%81%A3%E3%81%A6%E3%81%8A%E3%81%8F%E3%81%B9%E3%81%8D%EF%BC%95%E3%81%A4%E3%81%AE%E3%81%93%E3%81%A8\"><\/span>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u3092\u7acb\u3061\u4e0a\u3052\u308b\u6642\u306b\u3084\u3063\u3066\u304a\u304f\u3079\u304d\uff15\u3064\u306e\u3053\u3068<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/\" rel=\"noopener\" target=\"_blank\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\u306e\u7d44\u7e54\u3092\u7acb\u3061\u4e0a\u3052\u308b\u3068\u304d\u306b\u306f\u3001\u4ee5\u4e0b\u306e\uff15\u3064\u306e\u3053\u3068\u3092\u3084\u3063\u3066\u304a\u304f\u3068\u3088\u3044\u3002\u6700\u3082\u91cd\u8981\u306a\u3053\u3068\u306f\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u306e\u5b58\u5728\u610f\u7fa9\u3092\u660e\u78ba\u306b\u3057\u3001\u4f1a\u793e\u306b\u8ca2\u732e\u3067\u304d\u308b\u7d44\u7e54\u306b\u306a\u308b\u3053\u3068\u3060\u3002\u305d\u3053\u3092\u4e8b\u524d\u306b\u56fa\u3081\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002<\/p>\n<ol>\n<li>\u306a\u305c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f\u3092\u5b9a\u7fa9\u3059\u308b<\/li>\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u4f55\u3092\u3059\u308b\u306e\u304b\uff1f\u3092\u660e\u78ba\u306b\u3059\u308b<\/li>\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5bfe\u8c61\u4e8b\u696d\uff08\u88fd\u54c1\u3068\u9867\u5ba2\uff09\u306e\u7406\u89e3\u3092\u6df1\u3081\u308b<\/li>\n<li>\u8ab0\u3068\u3084\u308b\u304b\uff1f\u3092\u6c7a\u3081\u308b<\/li>\n<li>\u3069\u3046\u3084\u308b\u304b\u3001\u4f55\u304b\u3089\u3084\u308b\u304b\u3092\u6c7a\u3081\u308b<\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"%E3%81%AA%E3%81%9C%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%8C%E9%87%8D%E8%A6%81%E3%81%AA%E3%81%AE%E3%81%8B%EF%BC%9F%E3%82%92%E5%AE%9A%E7%BE%A9%E3%81%99%E3%82%8B\"><\/span>\u306a\u305c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f\u3092\u5b9a\u7fa9\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>\u4e3b\u306a\u6d3b\u52d5\u5185\u5bb9\u3068\u305d\u306e\u76ee\u7684<\/h3>\n<p>\u3084\u308b\u3053\u3068\u306e\uff11\u3064\u76ee\u306f\u300c\u306a\u305c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f\u3092\u5b9a\u7fa9\u3059\u308b\u300d\u3067\u3042\u308b\u3002\u3053\u308c\u306f\uff15\u3064\u306e\u4e2d\u3067\u3001\u6700\u3082\u91cd\u8981\u3068\u3044\u3063\u3066\u3082\u904e\u8a00\u3067\u306f\u306a\u3044\u3002\u81ea\u793e\u306b\u3068\u3063\u3066\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u306a\u306e\u304b\u3001\u306a\u305c\u5fc5\u8981\u306a\u306e\u304b\uff1f\u3092\u6574\u7406\u3057\u660e\u78ba\u306b\u3057\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002\u305d\u3057\u3066\u3001\u660e\u78ba\u306b\u3057\u305f\u5185\u5bb9\u3092\u793e\u5185\uff08\u7279\u306b\u7d4c\u55b6\u5c64\u30fb\u4e0a\u5c64\u90e8\uff09\u306b\u30d7\u30ec\u30bc\u30f3\u3057\u3001\u3042\u308b\u4e00\u5b9a\u306e\u7406\u89e3\u3092\u5f97\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002<\/p>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u55b6\u696d\u90e8\u9580\u3084\u88fd\u9020\u90e8\u9580\u306a\u3069\u3001\u8907\u6570\u306e\u90e8\u9580\u304c\u95a2\u308f\u308b\u696d\u52d9\u3067\u3042\u308b\u305f\u3081\u3001\u5404\u90e8\u9580\uff08\u3082\u3057\u304f\u306f\u4eba\uff09\u306b\u3088\u3063\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b9a\u7fa9\u304c\u7570\u306a\u308b\u3002\u305d\u306e\u7d50\u679c\u3001\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3063\u3066\u7d50\u5c40\u306a\u306b\u3084\u3063\u3066\u308b\u306e\uff1f\u300d\u300c\u30b3\u30b9\u30c8\u30bb\u30f3\u30bf\u30fc\u306b\u306a\u3063\u3066\u3044\u306a\u3044\u304b\uff1f\u300d\u3068\u5224\u65ad\u3055\u308c\u3066\u3057\u307e\u3046\u30b1\u30fc\u30b9\u3042\u308b\u306e\u3060\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u300c\u306a\u305c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f\u3092\u5b9a\u7fa9\u3059\u308b\u300d\u3053\u3068\u306f\u5fc5\u8981\u306a\u306e\u3067\u3042\u308b\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u5b9a\u7fa9\u304c\u7570\u306a\u3063\u3066\u3044\u308b\u3068\u3069\u3046\u306a\u308b\u3060\u308d\u3046\u304b\uff1f<\/p>\n<ul>\n<li>\u55b6\u696d\u90e8A\u3055\u3093\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3063\u3066\u55b6\u696d\u306e\u652f\u63f4\u3067\u3057\u3087\u300d<\/li>\n<li>\u55b6\u696d\u90e8B\u3055\u3093\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3063\u3066\u5dee\u5225\u5316\u6226\u7565\u3092\u8003\u3048\u308b\u3093\u3067\u3057\u3087\u300d<\/li>\n<li>\u958b\u767a\u90e8C\u3055\u3093\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3063\u3066\u5e02\u5834\u306e\u8abf\u67fb\u3092\u3059\u308b\u3093\u3067\u3057\u3087\u300d<\/li>\n<\/ul>\n<p>\u3053\u306e\u3088\u3046\u306a\u72b6\u614b\u3067\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u3092\u7acb\u3061\u4e0a\u3052\u308b\u3068\u3001\u300c\u4f55\u3092\u3059\u308b\u7d44\u7e54\u306a\u306e\u304b\uff1f\u300d\u304c\u66d6\u6627\u306a\u307e\u307e\u7acb\u3061\u4e0a\u304c\u3063\u3066\u3057\u307e\u3046\u3002\u305d\u3057\u3066\u3001\u305d\u306e\u7d50\u679c\u3001\u6b63\u5f53\u306a\u5224\u65ad\u304c\u306a\u3055\u308c\u306a\u3044\u3002<\/p>\n<h3>\u5177\u4f53\u4f8b<\/h3>\n<p>\u3067\u306f\u3053\u3053\u3067\u3001\u5f0a\u793e\uff08ALUHA\uff09\u306b\u304a\u3051\u308b\u300c\u306a\u305c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u91cd\u8981\u306a\u306e\u304b\uff1f\u3092\u5b9a\u7fa9\u3059\u308b\u300d\u306e\u5177\u4f53\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u3088\u3046\u3002\u5177\u4f53\u4f8b\u304c\u3042\u308b\u3068\u30a4\u30e1\u30fc\u30b8\u3057\u3084\u3059\u3044\u3060\u308d\u3046\u3002<\/p>\n<p>ALUHA\u3067\u306f\u3001\u300cBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u4f55\u306a\u306e\u304b\u300d\u306e\u5b9a\u7fa9\u306f\u3001\u56f3\uff1aBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\u3068\u3057\u3066\u5b9a\u7fa9\u3057\u3066\u3044\u308b\u3002<\/p>\n<div id=\"attachment_6065\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-6065\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01.jpg\" alt=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\" width=\"700\" height=\"700\" class=\"size-full wp-image-6065\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01.jpg 700w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01-300x300.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01-150x150.jpg 150w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><p id=\"caption-attachment-6065\" class=\"wp-caption-text\">\u56f3\uff1atoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb<\/p><\/div>\n<p>\u300c\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u77e5\u308b\u300d\u304b\u3089\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u8abf\u67fb\u300d\u307e\u3067\u3001\u5408\u8a08\uff18\u3064\u306e\u65bd\u7b56\u304c\u3042\u308a\u3001\u3053\u308c\u3089\u3092\u5b9f\u884c\u3057\u7d9a\u3051\u308b\u3053\u3068\u304cBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u3042\u308b\u3068\u5f0a\u793e\u3067\u306f\u8003\u3048\u3066\u3044\u308b\u3002<\/p>\n<p>\u5fa1\u793e\u306e\u5834\u5408\u306f\u3069\u3046\u3060\u308d\u3046\u304b\uff1fBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\u3059\u3079\u3066\u306a\u306e\u304b\u3001\u3082\u3057\u304f\u306f\u305d\u306e\u4e00\u90e8\u306a\u306e\u304b\u30fb\u30fb\u30fb\u3002\u4e00\u5ea6\u3001\u6574\u7406\u3057\u3066\u307f\u3066\u6b32\u3057\u3044\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001\u300c\u306a\u305c\u5fc5\u8981\u306a\u306e\u304b\uff1f\u300d\u306b\u3064\u3044\u3066\u306f\u3001\u5f0a\u793e\u306b\u306f\uff12\u3064\u306e\u7406\u7531\u304c\u3042\u308b\u3002<\/p>\n<p>\uff11\u3064\u76ee\u306f\u3001\u300c\u55b6\u696d\u3078\u306e\u8ca2\u732e\u300d\u3060\u3002\u5f0a\u793e\u3067\u306f\u3001BtoB\u55b6\u696d\u3092\u300c\u898b\u8fbc\u307f\u5ba2\u306e\u7372\u5f97\u300d\u300c\u898b\u8fbc\u307f\u5ba2\u306e\u80b2\u6210\u300d\u300c\u6848\u4ef6\u5316\u30fb\u5546\u8ac7\u5316\u300d\u300c\u53d7\u6ce8\u300d\u300c\u9867\u5ba2\u7dad\u6301\u300d\u306e\uff15\u3064\u3068\u5b9a\u7fa9\u3057\u3066\u304a\u308a\u3001\u305d\u306e\u55b6\u696d\u6d3b\u52d5\u3092\u52b9\u7387\u5316\u3059\u308b\u305f\u3081\u306bBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u5fc5\u8981\u3067\u3042\u308b\u3068\u8003\u3048\u3066\u3044\u308b\u3002\u6700\u7d42\u7684\u306b\u306f\u300c\u55b6\u696d\u3057\u306a\u3044\u4f1a\u793e\u300d\u3092\u4f5c\u308a\u305f\u3044\u3068\u307e\u3067\u8003\u3048\u3066\u3044\u308b\u3002\u4eca\u5f8c\u3001\u4eba\u624b\u4e0d\u8db3\u3084\u9ad8\u9f62\u5316\u306b\u3088\u3063\u3066\u55b6\u696d\u306e\u4eba\u54e1\u304c\u6e1b\u5c11\u3059\u308b\u53ef\u80fd\u6027\u306f\u9ad8\u3044\u3002\u3060\u304b\u3089\u3053\u305d\u3001BtoB\u55b6\u696d\u3092\u52b9\u7387\u5316\u3059\u308b\u305f\u3081\u306bBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u91cd\u8981\u3067\u3042\u308b\u3068\u8003\u3048\u3066\u3044\u308b\u3002<\/p>\n<p>\uff12\u3064\u76ee\u306f\u3001\u300c\u81ea\u793e\u306e\u5f37\u307f\u3068\u4fa1\u5024\u306e\u5177\u4f53\u5316\u300d\u3060\u3002\u81ea\u793e\u306e\u5f37\u307f\u3068\u4fa1\u5024\u304c\u5177\u4f53\u5316\u3055\u308c\u3066\u3044\u306a\u3051\u308c\u3070\u3001\u4fa1\u683c\u7af6\u4e89\u306b\u9665\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u3001\u5229\u76ca\u304c\u6700\u5927\u5316\u3057\u306a\u3044\u3002\u3055\u3089\u306b\u3001\u30cb\u30fc\u30ba\u306b\u5408\u308f\u306a\u3044\u30b5\u30fc\u30d3\u30b9\u3092\u5e02\u5834\u306b\u5c55\u958b\u3057\u3066\u3057\u307e\u3046\u3068\u3001\u55b6\u696d\u5de5\u6570\u306f\u60aa\u5316\u3057\u7d9a\u3051\u308b\u3053\u3068\u306b\u306a\u308b\uff08\u58f2\u308c\u306a\u3044\u5546\u54c1\u3092\u58f2\u308a\u7d9a\u3051\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u305f\u3081\uff09\u3002\u3060\u304b\u3089\u3053\u305d\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u81ea\u793e\u306e\u5f37\u307f\u3068\u4fa1\u5024\u306e\u5177\u4f53\u5316\u3092\u884c\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>\u5f0a\u793e\u3067\u306f\u3001\u300c\u55b6\u696d\u3078\u306e\u8ca2\u732e\u300d\u3068\u300c\u81ea\u793e\u306e\u5f37\u307f\u3068\u4fa1\u5024\u306e\u5177\u4f53\u5316\u300d\u306e\uff12\u3064\u3092\u300cBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u91cd\u8981\u6027\u300d\u3068\u3057\u3066\u4f4d\u7f6e\u4ed8\u3051\u3066\u3044\u308b\u3002\u305d\u3057\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u55b6\u696d\u306eKPI\u3092\u53ef\u8996\u5316\u3057\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u304c\u300c\u53d7\u6ce8\u300d\u3084\u300c\u81ea\u793e\u306e\u5f37\u307f\u3068\u4fa1\u5024\u306e\u5177\u4f53\u5316\u300d\u306b\u3069\u308c\u3060\u3051\u8ca2\u732e\u3057\u3066\u3044\u308b\u304b\uff1f\u3092\u6570\u5024\u3067\u628a\u63e1\u3057\u3066\u3044\u308b\u3002<\/p>\n<div data-post-id=\"10683\" class=\"insert-page insert-page-10683 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3059\u308b\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r42\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r43\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r46\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r44\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r45\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r47\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u30de\u30fc\u30b1\u306e\uff13\u624b\u6cd5\uff08ABM\u30fbBBM\u30fbLBM\uff09\u5165\u9580\u66f8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\n\u25cf<a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r08\/\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u3084\u9867\u5ba2\u306e\u8cea\u3092\u91cd\u8996\u3059\u308bABM\u5165\u9580\u66f8<\/a><br \/>\n\u25cf<a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r07\/\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u3084\u9867\u5ba2\u306e\u300c\u8cea\u3068\u91cf\u300d\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u91cd\u8996\u3059\u308bBBM\u5165\u9580\u66f8<\/a><br \/>\n\u25cf<a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r09\/\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u3084\u9867\u5ba2\u306e\u91cf\u3092\u91cd\u8996\u3059\u308bLBM\u5165\u9580\u66f8<\/a>\n<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%A7%E4%BD%95%E3%82%92%E3%81%99%E3%82%8B%E3%81%AE%E3%81%8B%EF%BC%9F%E3%82%92%E6%98%8E%E7%A2%BA%E3%81%AB%E3%81%99%E3%82%8B\"><\/span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u4f55\u3092\u3059\u308b\u306e\u304b\uff1f\u3092\u660e\u78ba\u306b\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>\u4e3b\u306a\u6d3b\u52d5\u5185\u5bb9\u3068\u305d\u306e\u76ee\u7684<\/h3>\n<p>\uff12\u3064\u76ee\u306f\u3001\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u4f55\u3092\u3059\u308b\u306e\u304b\uff1f\u3092\u660e\u78ba\u306b\u3059\u308b\u300d\u3060\u3002BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u696d\u52d9\u7bc4\u56f2\u3084\u81ea\u8cac\u7bc4\u56f2\u3092\u6c7a\u3081\u3001KGI\u3092\u6c7a\u3081\u308b\u306e\u3060\u3002<\/p>\n<p>\u300c\u56f3\uff1aBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\u300d\u3092\u30d9\u30fc\u30b9\u306b\u8003\u3048\u3066\u307f\u3088\u3046\u3002<\/p>\n<div id=\"attachment_6065\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-6065\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01.jpg\" alt=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\" width=\"700\" height=\"700\" class=\"size-full wp-image-6065\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01.jpg 700w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01-300x300.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01-150x150.jpg 150w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><p id=\"caption-attachment-6065\" class=\"wp-caption-text\">\u56f3\uff1atoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb<\/p><\/div>\n<p>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\u3092\u3059\u3079\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u304c\u5b9f\u884c\u3059\u308b\u3053\u3068\u306f\u96e3\u3057\u3044\u3002\u305d\u306e\u305f\u3081\u3001\u90e8\u9580\u3054\u3068\u3067\u5f79\u5272\u5206\u62c5\u3092\u6c7a\u3081\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u4e3b\u306b\u3001\u958b\u767a\uff08\u88fd\u9020\u90e8\u9580\uff09\u3068\u55b6\u696d\u90e8\u9580\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u90e8\u9580\u306a\u3069\u3068\u5206\u696d\u3057\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u9032\u3081\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002\u3053\u308c\u3092\u7d44\u7e54\u7acb\u3061\u4e0a\u3052\u306e\u969b\u306b\u306f\u6c7a\u3081\u3066\u304a\u3053\u3046\u3002<\/p>\n<h3>\u5177\u4f53\u4f8b<\/h3>\n<p>\u4f8b\u3048\u3070\u3001\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u8abf\u67fb\u300d\u300c\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u77e5\u308b\u300d\u300c\u898b\u8fbc\u307f\u5ba2\u3092\u7372\u5f97\u3059\u308b\u300d\u300c\u898b\u8fbc\u307f\u5ba2\u3092\u80b2\u6210\u3059\u308b\u300d\u306e\uff14\u3064\u3092\u696d\u52d9\u7bc4\u56f2\u3068\u3059\u308b\u5834\u5408\u3092\u8003\u3048\u3066\u307f\u3088\u3046\u3002<\/p>\n<p>\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u8abf\u67fb\u300d\u300c\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u77e5\u308b\u300d\u3067\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u304c\u3001\u65e2\u5b58\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u6e80\u8db3\u5ea6\u8abf\u67fb\u3092\u884c\u3044\u3001\u305d\u306e\u7d50\u679c\u3092\u96c6\u8a08\u30fb\u5206\u6790\u3057\u3001\u958b\u767a\u90e8\u9580\u3084\u55b6\u696d\u90e8\u9580\u306b\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3059\u308b\u3002KGI\u3068\u3057\u3066\u306f\u3001\u300c\u628a\u63e1\u3067\u304d\u305f\u30cb\u30fc\u30ba\u306e\u6570\u300d\u3068\u306a\u308aKPI\u306f\u300c\u8abf\u67fb\u3067\u304d\u305f\u9867\u5ba2\u6570\u300d\u3084\u300c\u6709\u52b9\u56de\u7b54\u6570\u300d\u306a\u3069\u306b\u306a\u308b\u3002<\/p>\n<p>\u300c\u898b\u8fbc\u307f\u5ba2\u3092\u7372\u5f97\u3059\u308b\u300d\u300c\u898b\u8fbc\u307f\u5ba2\u3092\u80b2\u6210\u3059\u308b\u300d\u3067\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u304c\u3001WEB\u30b5\u30a4\u30c8\u3001\u30e1\u30fc\u30eb\u3001\u5c55\u793a\u4f1a\u3001\u30bb\u30df\u30ca\u30fc\u3001\u96fb\u8a71\u55b6\u696d\u3068\u3044\u3063\u305f\u5404\u7a2e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u55b6\u696d\u624b\u6cd5\u3092\u6d3b\u7528\u3057\u30ea\u30fc\u30c9\u7372\u5f97\u304b\u3089\u80b2\u6210\u3092\u884c\u3046\u3002KGI\u306f\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\u6570\u3067KPI\u306f\u30ea\u30fc\u30c9\u7372\u5f97\u4ef6\u6570\u306a\u3069\u306b\u306a\u308b\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001\u300c\u56f3\uff1aBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\u300d\u3092\u30d9\u30fc\u30b9\u306b\u3001\u3069\u3053\u3092\u3084\u308b\u306e\u304b\uff1f\u4f55\u3092KGI\u306b\u3059\u308b\u306e\u304b\uff1f\u3092\u660e\u78ba\u306b\u3057\u3001\u4ed6\u90e8\u9580\u3068\u3069\u3046\u5206\u696d\u3059\u308b\u306e\u304b\uff1f\u3092\u6c7a\u3081\u3066\u304a\u304f\u306e\u3060\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E5%AF%BE%E8%B1%A1%E4%BA%8B%E6%A5%AD%EF%BC%88%E8%A3%BD%E5%93%81%E3%81%A8%E9%A1%A7%E5%AE%A2%EF%BC%89%E3%81%AE%E7%90%86%E8%A7%A3%E3%82%92%E6%B7%B1%E3%82%81%E3%82%8B\"><\/span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5bfe\u8c61\u4e8b\u696d\uff08\u88fd\u54c1\u3068\u9867\u5ba2\uff09\u306e\u7406\u89e3\u3092\u6df1\u3081\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>\u4e3b\u306a\u6d3b\u52d5\u5185\u5bb9\u3068\u305d\u306e\u76ee\u7684<\/h3>\n<p>\uff13\u3064\u76ee\u306f\u3001\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5bfe\u8c61\u4e8b\u696d\uff08\u88fd\u54c1\u3068\u9867\u5ba2\uff09\u306e\u7406\u89e3\u3092\u6df1\u3081\u308b\u300d\u3060\u3002\u3053\u308c\u306f\u3042\u308b\u7a2e\u5f53\u305f\u308a\u524d\u306e\u3053\u3068\u3067\u3042\u308b\u304c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5c55\u958b\u3059\u308b\u306b\u306f\u3001\u300c\u81ea\u793e\u88fd\u54c1\u306e\u7406\u89e3\u300d\u3068\u300c\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306e\u7406\u89e3\u300d\u304c\u5fc5\u8981\u306b\u306a\u308b\u3002\u305d\u306e\u4e8b\u524d\u77e5\u8b58\u7121\u304f\u3057\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3067\u304d\u306a\u3044\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u7d44\u7e54\u3092\u7acb\u3061\u4e0a\u3052\u308b\u969b\u306b\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5bfe\u8c61\u3068\u306a\u308b\u4e8b\u696d\u3084\u88fd\u54c1\u306e\u7406\u89e3\u3092\u6df1\u3081\u3066\u304a\u3053\u3046\u3002BtoB\u3060\u3068\u5c02\u9580\u7528\u8a9e\u304c\u7121\u6570\u306b\u3067\u3066\u304f\u308b\u305f\u3081\u3001\u4e8b\u524d\u306b\u52c9\u5f37\u3057\u3066\u304a\u304b\u306a\u3051\u308c\u3070\u3001\u7d44\u7e54\u3092\u7acb\u3061\u4e0a\u3052\u3066\u3082\u4f55\u3082\u9032\u3081\u3089\u308c\u306a\u304f\u306a\u308b\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E8%AA%B0%E3%81%A8%E3%82%84%E3%82%8B%E3%81%8B%EF%BC%9F%E3%82%92%E6%B1%BA%E3%82%81%E3%82%8B\"><\/span>\u8ab0\u3068\u3084\u308b\u304b\uff1f\u3092\u6c7a\u3081\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>\u4e3b\u306a\u6d3b\u52d5\u5185\u5bb9\u3068\u305d\u306e\u76ee\u7684<\/h3>\n<p>\uff14\u3064\u76ee\u306f\u300c\u8ab0\u3068\u3084\u308b\u304b\uff1f\u3092\u6c7a\u3081\u308b\u300d\u3060\u3002\u3053\u308c\u3082\u5f53\u305f\u308a\u524d\u306e\u3053\u3068\u3067\u3042\u308b\u304c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\uff11\u4eba\u3067\u306f\u3067\u304d\u306a\u3044\u3002\u55b6\u696d\u90e8\u9580\u3084\u958b\u767a\u90e8\u9580\u306a\u3069\u88fd\u54c1\u3084\u9867\u5ba2\u306b\u8a73\u3057\u3044\u4eba\u3092\u5354\u529b\u8005\u3068\u3057\u3066\u5dfb\u304d\u8fbc\u307f\u3001\u4e00\u7dd2\u306b\u9032\u3081\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002\u305d\u306e\u305f\u3081\u3001\u5354\u529b\u8005\u3092\u4e8b\u524d\u306b\u9078\u5b9a\u3057\u3066\u6839\u56de\u3057\u3057\u3066\u304a\u304f\u3068\u826f\u3044\u3002<\/p>\n<p>\u3053\u306e\u5354\u529b\u8005\u63a2\u3057\u306b\u304a\u3044\u3066\u306f\u3001\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u4f55\u3092\u3059\u308b\u306e\u304b\uff1f\u300d\u300c\u55b6\u696d\u90e8\u9580\u3084\u958b\u767a\u90e8\u9580\u306b\u3069\u3093\u306a\u8ca2\u732e\u304c\u3067\u304d\u308b\u306e\u304b\uff1f\u300d\u306a\u3069\u8cc7\u6599\u306b\u307e\u3068\u3081\u3066\u8aac\u660e\u3059\u308b\u3068\u3088\u3044\u3060\u308d\u3046\u3002\u7279\u306b\u300c\u55b6\u696d\u90e8\u9580\u3084\u958b\u767a\u90e8\u9580\u306b\u3069\u3093\u306a\u8ca2\u732e\u304c\u3067\u304d\u308b\u306e\u304b\uff1f\u300d\u306f\u975e\u5e38\u306b\u91cd\u8981\u3060\u3002\u55b6\u696d\u90e8\u9580\u3084\u958b\u767a\u90e8\u9580\u304b\u3089\u3059\u308c\u3070\u3001\u4f59\u8a08\u306a\u4ed5\u4e8b\u304c\u5897\u3048\u308b\u3088\u3046\u306b\u3082\u898b\u3048\u3066\u3057\u307e\u3046\u305f\u3081\u3001\u8ca2\u732e\u3067\u304d\u308b\u3053\u3068\u3092\u5fc5\u305a\u4f1d\u3048\u308b\u3088\u3046\u306b\u3057\u3088\u3046\u3002<\/p>\n<h3>\u5177\u4f53\u4f8b<\/h3>\n<p>\u55b6\u696d\u90e8\u9580\u3078\u306e\u8ca2\u732e\u306e\u5177\u4f53\u4f8b\u3092\uff11\u3064\u3054\u7d39\u4ecb\u3057\u3088\u3046\u3002BtoB\u4f01\u696d\u306e\u55b6\u696d\u90e8\u9580\u3067\u306f\u3001\u5ba2\u5148\u3067\u5fc5\u305a\u540d\u523a\u4ea4\u63db\u3092\u3059\u308b\u3002\u305d\u3057\u3066\u305d\u306e\u540d\u523a\u30c7\u30fc\u30bf\u306f\u3001\u300c\u55b6\u696d\u62c5\u5f53\u8005\u304c\u5c5e\u4eba\u7684\u306b\u7ba1\u7406\u300d\u3057\u3066\u3044\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u3002<\/p>\n<p>\u305d\u3046\u3044\u3063\u305f\u5834\u5408\u3001\u540d\u523a\u30c7\u30fc\u30bf\u306e\u4e2d\u306b\u306f\u3001\u300c\u62c5\u5f53\u8005\u304c\u307b\u3063\u305f\u3089\u304b\u3057\u306b\u3057\u3066\u3044\u308b\u898b\u8fbc\u307f\u5ba2\uff08\u4f11\u7720\u30ea\u30fc\u30c9\uff09\u300d\u306e\u30c7\u30fc\u30bf\u304c\u5fc5\u305a\u3042\u308b\u3002\u3053\u306e\u4f11\u7720\u30ea\u30fc\u30c9\u304b\u3089\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3067\u5546\u8ac7\u3084\u6848\u4ef6\u3092\u4f5c\u308a\u8ca2\u732e\u3059\u308b\u3068\u3044\u3046\u3088\u3046\u306a\u8aac\u660e\u3092\u3059\u308b\u3068\u3001\u55b6\u696d\u90e8\u9580\u304b\u3089\u898b\u308c\u3070\u3001\u300c\u3042\u308a\u304c\u305f\u3044\u300d\u8a71\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n<p>\u3053\u3046\u3044\u3063\u305f\u5f62\u3067\u8ca2\u732e\u3067\u304d\u308b\u3053\u3068\u306f\u4f55\u304b\uff1f\u3092\u4f1d\u3048\u3001\u5354\u529b\u8005\u3092\u898b\u3064\u3051\u3066\u304a\u304f\u3068\u3001\u7d44\u7e54\u7acb\u3061\u4e0a\u3052\u5f8c\u3001\u3059\u3050\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u958b\u59cb\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E3%81%A9%E3%81%86%E3%82%84%E3%82%8B%E3%81%8B%E3%82%92%E6%B1%BA%E3%82%81%E3%82%8B\"><\/span>\u3069\u3046\u3084\u308b\u304b\u3092\u6c7a\u3081\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3>\u4e3b\u306a\u6d3b\u52d5\u5185\u5bb9\u3068\u305d\u306e\u76ee\u7684<\/h3>\n<p>\u6700\u5f8c\u306f\u300c\u3069\u3046\u3084\u308b\u304b\u3092\u6c7a\u3081\u308b\u300d\u3060\u3002\u8981\u3059\u308b\u306b\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u6848\u3067\u3042\u308b\u3002\u4e2d\u9577\u671f\u7684\u306a\u76ee\u7dda\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u306e\u696d\u52d9\u7bc4\u56f2\u306b\u5bfe\u3059\u308bKGI\u30fbKPI\u3092\u9ad8\u3081\u308b\u6226\u7565\u3068\u8a08\u753b\u3092\u7acb\u3066\u3066\u304a\u3053\u3046\u3002\u305d\u306e\u4e0a\u3067\u3001\u76ee\u5148\u3068\u3057\u3066\u4f55\u304b\u3089\u59cb\u3081\u308b\u306e\u304b\uff1f\u3092\u6c7a\u3081\u3001\u793e\u5185\u306e\u6210\u529f\u4f53\u9a13\u30fb\u4e8b\u4f8b\u3092\u3064\u304f\u308a\u306a\u304c\u3089\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u5e83\u3081\u3066\u3044\u304f\u306e\u304c\u7406\u60f3\u7684\u3060\u3002<\/p>\n<p>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u6848\u65b9\u6cd5\u30fb\u624b\u9806\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u52d5\u753b\u306a\u3069\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\u3092\u30d9\u30fc\u30b9\u306b\u3057\u305f\u6226\u7565\u7acb\u6848\u306a\u306e\u3067\u3001\u3054\u8208\u5473\u304c\u3042\u308c\u3070\u305c\u3072\u3054\u89a7\u3044\u305f\u3060\u3051\u305f\u3089\u3068\u601d\u3046\u3002<\/p>\n<p><iframe loading=\"lazy\" width=\"640\" height=\"366\" src=\"https:\/\/www.youtube.com\/embed\/Yly2HrGhTAc?si=dlPyZ-f9bUYhN5k8\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<div data-post-id=\"10683\" class=\"insert-page insert-page-10683 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3059\u308b\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r42\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r43\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r46\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r44\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r45\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r47\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u30de\u30fc\u30b1\u306e\uff13\u624b\u6cd5\uff08ABM\u30fbBBM\u30fbLBM\uff09\u5165\u9580\u66f8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\n\u25cf<a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r08\/\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u3084\u9867\u5ba2\u306e\u8cea\u3092\u91cd\u8996\u3059\u308bABM\u5165\u9580\u66f8<\/a><br \/>\n\u25cf<a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r07\/\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u3084\u9867\u5ba2\u306e\u300c\u8cea\u3068\u91cf\u300d\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u91cd\u8996\u3059\u308bBBM\u5165\u9580\u66f8<\/a><br \/>\n\u25cf<a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r09\/\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u3084\u9867\u5ba2\u306e\u91cf\u3092\u91cd\u8996\u3059\u308bLBM\u5165\u9580\u66f8<\/a>\n<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E3%81%BE%E3%81%A8%E3%82%81\"><\/span>\u307e\u3068\u3081<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u7d44\u7e54\u3092\u7acb\u3061\u4e0a\u3052\u308b\u6642\u306b\u3084\u308b\u3079\u304d\uff15\u3064\u306e\u3053\u3068\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u305f\u3002\u5fa1\u793e\u306e\u7acb\u3061\u4e0a\u3052\u306e\u53c2\u8003\u306b\u306a\u308c\u3070\u5e78\u3044\u3067\u3042\u308b\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BtoB\u4f01\u696d\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u3092\u7acb\u3061\u4e0a\u3052\u308b\u52d5\u304d\u304c\u6d3b\u767a\u5316\u3057\u3066\u3044\u308b\u3002\u55b6\u696d\u90e8\u9580\u306e\u9ad8\u9f62\u5316\u3084\u4eba\u624b\u4e0d\u8db3\u3001\u55b6\u696dDX\u306e\u63a8\u9032\u3001\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9818\u57df\u306b\u304a\u3051\u308bAI\u6d3b\u7528\u306e\u62e1\u5927\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u8981\u56e0\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7d44\u7e54\u306e\u91cd\u8981\u6027\u304c\u5e83\u304c\u3063\u3066\u304d\u3066\u3044&#8230;<\/p>\n","protected":false},"author":2,"featured_media":8762,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[65],"tags":[139,140],"class_list":["post-8760","post","type-post","status-publish","format-standard","has-post-thumbnail","category-btobmarketing","tag-139","tag-140","article cf"],"aioseo_notices":[],"modified_by":"\u837b\u91ce\u6c38\u7b56","_links":{"self":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts\/8760","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/comments?post=8760"}],"version-history":[{"count":7,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts\/8760\/revisions"}],"predecessor-version":[{"id":10691,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts\/8760\/revisions\/10691"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/media\/8762"}],"wp:attachment":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/media?parent=8760"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/categories?post=8760"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/tags?post=8760"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}