{"id":8558,"date":"2024-11-23T16:14:25","date_gmt":"2024-11-23T07:14:25","guid":{"rendered":"https:\/\/btobmarketing.aluha.net\/column-wp\/?p=8558"},"modified":"2026-05-02T19:34:40","modified_gmt":"2026-05-02T10:34:40","slug":"btob%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ae%e6%8a%95%e8%b3%87%e5%9b%9e%e5%8f%8e%e7%8e%87%ef%bc%88romi%ef%bc%89%e3%81%ae%e8%a8%88%e7%ae%97%e4%be%8b%e3%81%a8%e7%a4%be","status":"publish","type":"post","link":"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-romi","title":{"rendered":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u306e\u8a08\u7b97\u4f8b\u3068\u793e\u5185\u5c55\u958b\u306e\u4ed5\u65b9"},"content":{"rendered":"<p><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/\" rel=\"noopener\" target=\"_blank\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\u3067\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u3084\u30ea\u30a2\u30eb\u3092\u6d3b\u7528\u3057\u3066\u3055\u307e\u3056\u307e\u306a\u624b\u6cd5\u30fb\u65bd\u7b56\u304c\u5c55\u958b\u3055\u308c\u308b\u3002\u5f53\u7136\u306e\u3053\u3068\u306a\u304c\u3089\u3001\u305d\u308c\u3089\u306e\u65bd\u7b56\u30fb\u624b\u6cd5\u306b\u306f\u300c\u30b3\u30b9\u30c8\u300d\u304c\u304b\u304b\u308b\u3002\u305d\u306e\u305f\u3081\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5bfe\u3059\u308b\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u3092\u7b97\u51fa\u3057\u3001\u3057\u3063\u304b\u308a\u6210\u679c\u304c\u51fa\u3066\u3044\u308b\u306e\u304b\uff1f\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u306f\u975e\u5e38\u306b\u91cd\u8981\u3060\u3002\u7279\u306b\u7d4c\u55b6\u5c64\u306b\u5bfe\u3057\u3066BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u91cd\u8981\u6027\u3092\u8aac\u660e\u3059\u308b\u969b\u306b\u306f\u3001\u8aac\u5f97\u529b\u306e\u3042\u308bKPI\u306e\uff11\u3064\u3068\u306a\u308b\u3060\u308d\u3046\u3002<\/p>\n<p>\u3057\u304b\u3057\u306a\u304c\u3089\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u306e\u8a08\u7b97\u306f\u975e\u5e38\u306b\u96e3\u3057\u3044\u3002\u5b9f\u969b\u306b\u5f0a\u793e\u306b\u3082\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3054\u76f8\u8ac7\u3092\u3044\u305f\u3060\u3044\u3066\u3044\u308b\u3002<\/p>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\n\u81ea\u793e\u7d4c\u55b6\u5c64\u3078\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6295\u8cc7\u52b9\u679c\uff08ROMI\uff09\u306e\u8aac\u660e\u306e\u4ed5\u65b9\uff08IT\u4f01\u696dI\u793e\uff09<br \/>\n<\/div><\/div>\n<p>\u305d\u3053\u3067\u3001\u4eca\u56de\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u306e\u8a08\u7b97\u306b\u3064\u3044\u3066\u8003\u5bdf\u3059\u308b\u3002<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u3053\u306e\u8a18\u4e8b\u306e\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-romi\/#%E6%8A%95%E8%B3%87%E5%9B%9E%E5%8F%8E%E7%8E%87%EF%BC%88ROMI%EF%BC%89%E3%81%A8%E3%81%AF%EF%BC%9F\" >\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u3068\u306f\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-romi\/#BtoB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E6%8A%95%E8%B3%87%E5%9B%9E%E5%8F%8E%E7%8E%87%E8%A8%88%E7%AE%97%E3%81%8C%E5%9B%B0%E9%9B%A3%E3%81%AA%E7%90%86%E7%94%B1\" >BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u304c\u56f0\u96e3\u306a\u7406\u7531<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-romi\/#BtoB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E6%8A%95%E8%B3%87%E5%9B%9E%E5%8F%8E%E7%8E%87%E8%A8%88%E7%AE%97%E3%81%AE%E4%BE%8B\" >BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u306e\u4f8b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btobmarketing-romi\/#%E3%81%BE%E3%81%A8%E3%82%81\" >\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E6%8A%95%E8%B3%87%E5%9B%9E%E5%8F%8E%E7%8E%87%EF%BC%88ROMI%EF%BC%89%E3%81%A8%E3%81%AF%EF%BC%9F\"><\/span>\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u3068\u306f\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff1a\u30ea\u30bf\u30fc\u30f3\u30aa\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a4\u30f3\u30d9\u30b9\u30c8\u30e1\u30f3\u30c8\uff08Return On Marketing Investment\uff09\uff09\u3068\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306b\u6295\u4e0b\u3057\u305f\u30b3\u30b9\u30c8\u306b\u5bfe\u3057\u3066\u3001\u3069\u308c\u3060\u3051\u56de\u53ce\u3067\u304d\u305f\u304b\uff1f\u3092\u793a\u3059KPI\u3060\u3002<\/p>\n<h3>\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u306e\u8a08\u7b97\u5f0f<\/h3>\n<p>\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u306e\u5358\u7d14\u306a\u8a08\u7b97\u5f0f\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u306a\u308b\u3002<\/p>\n<div class=\"su-note\"  style=\"border-color:#dbdbd8;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#f5f5f2;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\uff1d\uff08\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u3063\u3066\u5f97\u3089\u308c\u305f\u58f2\u4e0a\u30fc\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6295\u8cc7\u984d\uff09\uff0f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6295\u8cc7\u984d\uff09\u00d7100<br \/>\n<\/div><\/div>\n<p>\u4f8b\u3048\u3070\u3001100\u4e07\u5186\u306e\u88fd\u54c1\u309260\u4e07\u5186\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6295\u8cc7\u30671\u4ef6\u58f2\u308b\u3053\u3068\u304c\u3067\u304d\u305f\u3068\u3057\u305f\u3089\u3001\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u306a\u308b\u3002<\/p>\n<div class=\"su-note\"  style=\"border-color:#dbdbd8;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#f5f5f2;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\uff1d((100\u4e07-60\u4e07)\/60\u4e07)\u00d7100\uff1d67\uff05<br \/>\n<\/div><\/div>\n<p>\u3053\u306e\u5834\u5408\u306f\u3001\u640d\u3057\u3066\u3044\u308b\u3053\u3068\u306b\u306a\u308b\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"BtoB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E6%8A%95%E8%B3%87%E5%9B%9E%E5%8F%8E%E7%8E%87%E8%A8%88%E7%AE%97%E3%81%8C%E5%9B%B0%E9%9B%A3%E3%81%AA%E7%90%86%E7%94%B1\"><\/span>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u304c\u56f0\u96e3\u306a\u7406\u7531<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5834\u5408\u3001\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u306e\u8a08\u7b97\u306f\u975e\u5e38\u306b\u56f0\u96e3\u3067\u3042\u308b\u3002\u305d\u306e\u6700\u5927\u306e\u7406\u7531\u306f\u3001\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u3063\u3066\u5f97\u3089\u308c\u305f\u58f2\u4e0a\u3092\u78ba\u5b9a\u3057\u306b\u304f\u3044\u3053\u3068\u300d\u3060\u3002<\/p>\n<p>BtoB\u4f01\u696d\u306e\u5834\u5408\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3068\u55b6\u696d\u90e8\u9580\u304c\u5206\u304b\u308c\u3066\u304a\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306e\u5f79\u5272\u304c\u5b9a\u3081\u3089\u308c\u3066\u3044\u308b\u3002\u305d\u306e\u591a\u304f\u306f\u3001\u30ea\u30fc\u30c9\u7372\u5f97\u3084\u30ea\u30fc\u30c9\u80b2\u6210\u3060\u3002\u305d\u306e\u305f\u3081\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3060\u3051\u3067\u58f2\u4e0a\u3092\u9054\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u3002\u305d\u306e\u7d50\u679c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u3063\u3066\u5f97\u3089\u308c\u305f\u58f2\u4e0a\u3092\u7b97\u51fa\u3067\u304d\u306a\u3044\u306e\u3067\u3042\u308b\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u4ee3\u7406\u5e97\uff08\u30d1\u30fc\u30c8\u30ca\u30fc\uff09\u306a\u3069\u304c\u4ecb\u5728\u3059\u308b\u3088\u3046\u306a\u5834\u5408\u3060\u3068\u3001\u305d\u3082\u305d\u3082\u58f2\u308c\u305f\u306e\u304b\u3069\u3046\u304b\uff1f\u3082\u308f\u304b\u3089\u306a\u3044\u3068\u3044\u3063\u305f\u3053\u3068\u3082\u3042\u308b\u3060\u308d\u3046\u3002\u3053\u3046\u306a\u308b\u3068\u6b63\u78ba\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u3063\u3066\u5f97\u3089\u308c\u305f\u58f2\u4e0a\u3092\u8a08\u6e2c\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u306a\u3044\u3002<\/p>\n<p>\u3057\u304b\u3057\u306a\u304c\u3089\u3001BtoB\u30de\u30fc\u30b1\u30bf\u30fc\u306f\u77e5\u6075\u3068\u5de5\u592b\u3067\u306a\u3093\u3068\u304b\u3001\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u3092\u8a08\u7b97\u3057\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"BtoB%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%81%AE%E6%8A%95%E8%B3%87%E5%9B%9E%E5%8F%8E%E7%8E%87%E8%A8%88%E7%AE%97%E3%81%AE%E4%BE%8B\"><\/span>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u306e\u4f8b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u6b63\u78ba\u306a\u8a08\u7b97\u306f\u306a\u304b\u306a\u304b\u96e3\u3057\u3044\u304c\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u306e\u3084\u308a\u65b9\u3084\u4f8b\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002\u8a08\u7b97\u65b9\u6cd5\u306e\u30d2\u30f3\u30c8\u306b\u3057\u3066\u3044\u305f\u3060\u3051\u305f\u3089\u5e78\u3044\u3060\u3002\u306a\u304a\u3001\u5177\u4f53\u7684\u306b\u8a08\u7b97\u3059\u308b\u305f\u3081\u306b\u3001\u300c500\u4e07\u5186\u306eIT\u88fd\u54c1\u300d\u3092\u4f8b\u306b\u8a08\u7b97\u4f8b\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002<\/p>\n<h3>\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u306e\u4f8b<\/h3>\n<p>\u305d\u308c\u3067\u306f\u65e9\u901f\u8a08\u7b97\u4f8b\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002\u8a08\u7b97\u306f\u5e74\uff11\u56de\u30011\u67081\u65e5\u304b\u308912\u670831\u65e5\u306e\u78ba\u5b9a\u6570\u5024\u3092\u30d9\u30fc\u30b9\u306b\u8a08\u7b97\u3059\u308b\u3082\u306e\u3068\u3059\u308b\u3002<\/p>\n<p>\u307e\u305a\u3001\u3053\u306e\u4f8b\u3067\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6295\u8cc7\u984d\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u304c\u6301\u3063\u3066\u3044\u308b\u4e88\u7b97\u3092\u305d\u306e\u307e\u307e\u6295\u8cc7\u984d\u3068\u3059\u308b\u3002\u306a\u3093\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u3044\u304f\u3089\u3064\u304b\u3063\u305f\u304b\uff1f\u3092\u7d30\u304b\u304f\u8a08\u7b97\u3059\u308b\u3068\u9762\u5012\u3067\u3042\u308b\u305f\u3081\u3001\u4e88\u7b97\uff1d\u6295\u8cc7\u984d\u3068\u6c7a\u3081\u3066\u3057\u307e\u3046\u3002\uff08\u9762\u5012\u3067\u306a\u3051\u308c\u3070\u30011\u67081\u65e5\u304b\u308912\u670831\u65e5\u307e\u3067\u306b\u304b\u304b\u3063\u305f\u30b3\u30b9\u30c8\u3092\u5408\u8a08\u3057\u3066\u3044\u305f\u3060\u3044\u3066OK\u3060\u3002\uff09<\/p>\n<p>\u305d\u3057\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306e\u5f79\u5272\u306f\u3001\u300c\u88fd\u54c1\u30c7\u30e2\u3092\u7372\u5f97\u3057\u6848\u4ef6\u5316\u306e\u304d\u3063\u304b\u3051\u3092\u3064\u304f\u308b\u3053\u3068\u300d\u3068\u5b9a\u7fa9\u3059\u308b\u3002\u3064\u307e\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306eKGI\u306f\u88fd\u54c1\u30c7\u30e2\u306e\u7372\u5f97\u4ef6\u6570\u3068\u306a\u308b\u3002\u305d\u3057\u3066\u3001\u305d\u306e\u5f8c\u3001\u55b6\u696d\u90e8\u9580\u306b\u9001\u5ba2\u3055\u308c\u3001\u55b6\u696d\u90e8\u9580\u304c\u88fd\u54c1\u30c7\u30e2\u3084\u898b\u7a4d\u3082\u308a\u3001\u88fd\u54c1\u63d0\u6848\u3092\u884c\u3044\u3001\u53d7\u6ce8\u3092\u7372\u5f97\u3059\u308b\u3002\u30d1\u30fc\u30c8\u30ca\u30fc\u306a\u3069\u306f\u4ecb\u5728\u305b\u305a\u3001\u55b6\u696d\u90e8\u9580\u306e\u53d7\u6ce8\u4ef6\u6570\u3082SFA\u306a\u3069\u3067\u78ba\u8a8d\u3067\u304d\u308b\u3068\u3059\u308b\u3002<\/p>\n<p>\u3053\u306e\u524d\u63d0\u3092\u3082\u3068\u306b\u3001\u8a08\u7b97\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u3088\u3046\u3002<\/p>\n<div id=\"attachment_8565\" style=\"width: 1744px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img01.jpg\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8565\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img01.jpg\" alt=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u306e\u4f8b\n\" width=\"1734\" height=\"488\" class=\"size-full wp-image-8565\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img01.jpg 1734w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img01-300x84.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img01-1024x288.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img01-768x216.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img01-1536x432.jpg 1536w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img01-718x202.jpg 718w\" sizes=\"(max-width: 1734px) 100vw, 1734px\" \/><\/a><p id=\"caption-attachment-8565\" class=\"wp-caption-text\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u306e\u4f8b<br \/><\/p><\/div>\n<p>\u307e\u305a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306e\u5e74\u9593\u4e88\u7b97\u306f800\u4e07\u5186\u3068\u3057\u3066\u3044\u308b\u3002\u305d\u3057\u3066\u5e74\u9593\u3092\u901a\u3057\u3066\u4f55\u3089\u304b\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u5c55\u958b\u3057\u300130\u4ef6\u306e\u88fd\u54c1\u30c7\u30e2\u4f9d\u983c\u3092\u898b\u8fbc\u307f\u5ba2\u304b\u3089\u7372\u5f97\u3057\u305f\u3002\u305d\u3057\u3066\u55b6\u696d\u90e8\u9580\u306b\u9001\u5ba2\u3055\u308c\u3001\u5e74\u672b\uff0812\u670831\u65e5\u306e\u6bb5\u968e\uff09\u306b5\u4ef6\u306e\u53d7\u6ce8\u304c\u78ba\u5b9a\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u72b6\u6cc1\u3060\u30025\u4ef6\u306e\u53d7\u6ce8\u78ba\u5b9a\u3067\u3042\u308b\u305f\u3081\u3001\u88fd\u54c1\u5358\u4fa1500\u4e07\u5186\u3092\u304b\u3051\u308b\u3068\u58f2\u4e0a\u306f2500\u4e07\u5186\u3068\u306a\u308b\u3002<\/p>\n<p>\u3053\u3053\u3067\u30dd\u30a4\u30f3\u30c8\u306b\u306a\u308b\u306e\u306f\u3001\u58f2\u308a\u4e0a\u3052\u8ca2\u732e\u5ea6\u3060\u3002\u3053\u3053\u3067\u306f\u58f2\u308a\u4e0a\u3052\u7372\u5f97\u306b\u5bfe\u3057\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u306e\u8ca2\u732e\u306f50\uff05\u3001\u55b6\u696d\u90e8\u9580\u306f50\uff05\u3068\u6c7a\u3081\u3066\u3044\u308b\u3002\u58f2\u308a\u4e0a\u3052\u5275\u51fa\u306e\u305f\u3081\u306e\u534a\u5206\u306e\u6d3b\u52d5\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u304c\u62c5\u3063\u305f\u3068\u8003\u3048\u306650\uff05\u3068\u3057\u305f\u3002<\/p>\n<p>\u3053\u3046\u3059\u308b\u3068\u3001\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09\u306f\u4ee5\u4e0b\u306e\u8a08\u7b97\u3068\u306a\u308b\u3002<\/p>\n<div class=\"su-note\"  style=\"border-color:#dbdbd8;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#f5f5f2;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09=(((25,000*0.5)-8,000)\/8000)\u00d7100=56.25%<br \/>\n<\/div><\/div>\n<p>\u6570\u5b57\u3060\u3051\u898b\u308c\u3070\u3001\u6295\u8cc7\u52b9\u679c\u306f\u306a\u3044\u3068\u5224\u65ad\u3055\u308c\u3066\u3057\u307e\u3046\u304c\u3001\u3053\u3053\u3067\u91cd\u8981\u306a\u306e\u306f\u300c\u58f2\u308a\u4e0a\u3052\u8ca2\u732e\u5ea6\u300d\u3068\u300c\u6765\u5e74\u3078\u306e\u7e70\u8d8a\u300d\u3060\u3002<\/p>\n<p>\u307e\u305a\u3001\u58f2\u308a\u4e0a\u3052\u8ca2\u732e\u5ea6\u309250\uff05\u3068\u3057\u305f\u304c\u3001\u88fd\u54c1\u30c7\u30e2\u307e\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3067\u80b2\u6210\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u58f2\u308a\u4e0a\u3052\u8ca2\u732e\u5ea6\u306f70\uff05\u304f\u3089\u3044\u3042\u308b\u3060\u308d\u3046\u3068\u8003\u3048\u3001\u6570\u5024\u3092\u3044\u3058\u308b\u3068\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u5909\u308f\u308b\u3002<\/p>\n<div id=\"attachment_8566\" style=\"width: 1744px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img02.jpg\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8566\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img02.jpg\" alt=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u306e\u4f8b\" width=\"1734\" height=\"492\" class=\"size-full wp-image-8566\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img02.jpg 1734w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img02-300x85.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img02-1024x291.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img02-768x218.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img02-1536x436.jpg 1536w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/11\/romi-img02-718x204.jpg 718w\" sizes=\"(max-width: 1734px) 100vw, 1734px\" \/><\/a><p id=\"caption-attachment-8566\" class=\"wp-caption-text\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6295\u8cc7\u56de\u53ce\u7387\u8a08\u7b97\u306e\u4f8b<\/p><\/div>\n<div class=\"su-note\"  style=\"border-color:#dbdbd8;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#f5f5f2;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n\u6295\u8cc7\u56de\u53ce\u7387\uff08ROMI\uff09=(((25,000*0.7)-8,000)\/8000)\u00d7100=118.75%<br 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