{"id":7893,"date":"2024-08-03T10:10:41","date_gmt":"2024-08-03T01:10:41","guid":{"rendered":"https:\/\/btobmarketing.aluha.net\/column-wp\/?p=7893"},"modified":"2026-08-08T10:03:28","modified_gmt":"2026-08-08T01:03:28","slug":"btob%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%82%84%e5%96%b6%e6%a5%ad%e6%88%a6%e7%95%a5%e3%81%ab%e3%81%8a%e3%81%91%e3%82%8b%e3%83%87%e3%82%b8%e3%82%bf%e3%83%ab%e6%b4%bb","status":"publish","type":"post","link":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research","title":{"rendered":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d"},"content":{"rendered":"<p><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/\" rel=\"noopener\" target=\"_blank\">BtoB\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565<\/a>\u3084<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-ss\/about-sales-strategy\" rel=\"noopener\" target=\"_blank\">\u55b6\u696d\u6226\u7565<\/a>\u306b\u304a\u3044\u3066\u306f\u3001\u4eba\u624b\u4e0d\u8db3\u3084\u55b6\u696d\u306e\u9ad8\u9f62\u5316\u3001\u30b3\u30ed\u30ca\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-sales-dx\" rel=\"noopener\" target=\"_blank\">\u55b6\u696dDX\u63a8\u9032<\/a>\u306e\u5f71\u97ff\u3067\u3001\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u91cd\u8981\u6027\u304c\u5411\u4e0a\u3057\u3066\u3044\u308b\u3002\u3057\u304b\u3057\u3001BtoB\u696d\u754c\u3067\u306f\u3001\u4e8b\u696d\u7279\u6027\uff08\u9867\u5ba2\u3084\u5546\u6750\u306e\u7279\u6027\uff09\u306b\u3088\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u306e\u30c7\u30b8\u30bf\u30eb\u30b7\u30d5\u30c8\u306f\u975e\u5e38\u306b\u96e3\u3057\u3044\u5074\u9762\u3082\u3042\u308b\u3002<\/p>\n<p>\u305d\u3053\u3067\u3001\u5f0a\u793e\u3067\u306f\u3001\u300cBtoB\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6d3b\u52d5\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300d\u3092\u884c\u3063\u305f\u3002\u30b3\u30ed\u30ca\u304c\u3069\u306e\u3088\u3046\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u308b\u306e\u304b\u306a\u3069\u3082\u4ea4\u3048\u306a\u304c\u3089\u3001\u8abf\u67fb\u7d50\u679c\u3092\u8a73\u3057\u304f\u3054\u7d39\u4ecb\u3059\u308b\u3002<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u3053\u306e\u8a18\u4e8b\u306e\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\/#%E8%AA%BF%E6%9F%BB%E6%A6%82%E8%A6%81\" >\u8abf\u67fb\u6982\u8981<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\/#%E8%AA%BF%E6%9F%BB%E7%B5%90%E6%9E%9C%E3%82%B5%E3%83%9E%E3%83%AA%E3%83%BC\" >\u8abf\u67fb\u7d50\u679c\u30b5\u30de\u30ea\u30fc<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\/#BtoB%E4%BC%81%E6%A5%AD%E3%81%AE%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%82%84%E5%96%B6%E6%A5%AD%E6%88%A6%E7%95%A5%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E3%83%87%E3%82%B8%E3%82%BF%E3%83%AB%E6%B4%BB%E7%94%A8%E3%81%AE%E6%84%8F%E8%AD%98%E5%A4%89%E5%8C%96%E3%81%AB%E3%81%A4%E3%81%84%E3%81%A6\" >BtoB\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u5909\u5316\u306b\u3064\u3044\u3066<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\/#BtoB%E4%BC%81%E6%A5%AD%E3%81%AEWEB%E3%82%92%E4%BD%BF%E3%81%A3%E3%81%9F%E3%83%AA%E3%83%BC%E3%83%89%E3%82%B8%E3%82%A7%E3%83%8D%E3%83%AC%E3%83%BC%E3%82%B7%E3%83%A7%E3%83%B3%E3%81%AE%E8%AA%B2%E9%A1%8C%E8%AA%BF%E6%9F%BB%E3%81%AB%E3%81%A4%E3%81%84%E3%81%A6\" >BtoB\u4f01\u696d\u306eWEB\u3092\u4f7f\u3063\u305f\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u306e\u8ab2\u984c\u8abf\u67fb\u306b\u3064\u3044\u3066<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\/#BtoB%E4%BC%81%E6%A5%AD%E3%81%AE%E3%83%A1%E3%83%BC%E3%83%AB%EF%BC%88MA%EF%BC%89%E3%82%92%E4%BD%BF%E3%81%A3%E3%81%9F%E3%83%AA%E3%83%BC%E3%83%89%E3%83%8A%E3%83%BC%E3%83%81%E3%83%A3%E3%83%AA%E3%83%B3%E3%82%B0%E3%81%AE%E8%AA%B2%E9%A1%8C%E8%AA%BF%E6%9F%BB%E3%81%AB%E3%81%A4%E3%81%84%E3%81%A6\" >BtoB\u4f01\u696d\u306e\u30e1\u30fc\u30eb\uff08MA\uff09\u3092\u4f7f\u3063\u305f\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306e\u8ab2\u984c\u8abf\u67fb\u306b\u3064\u3044\u3066<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\/#%E8%AA%BF%E6%9F%BB%E7%B5%90%E6%9E%9C%E3%81%BE%E3%81%A8%E3%82%81\" >\u8abf\u67fb\u7d50\u679c\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E8%AA%BF%E6%9F%BB%E6%A6%82%E8%A6%81\"><\/span>\u8abf\u67fb\u6982\u8981<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>\u8abf\u67fb\u6982\u8981<\/caption>\n<tr>\n<td>\u8abf\u67fb\u671f\u9593<\/td>\n<td>2019\u5e746\u670817\u65e5\u304b\u30892024\u5e747\u670831\u307e\u3067<\/td>\n<\/tr>\n<tr>\n<td>\u8abf\u67fb\u65b9\u6cd5<\/td>\n<td>\u5f0a\u793eWEB\u30b5\u30a4\u30c8\u306b\u3088\u308b\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u3002\u793e\u540d\u3001\u540d\u524d\u3001\u9023\u7d61\u5148\u306a\u3069\u306e\u8a18\u5165\u3092\u5fc5\u9808\u3068\u3057\u305f\u305f\u3081\u3001BtoB\u4f01\u696d\u4ee5\u5916\uff08\u500b\u4eba\u3084\u500b\u4eba\u4e8b\u696d\u4e3b\u3082\u542b\u3080\uff09\u306e\u56de\u7b54\u306f\u5168\u3066\u9664\u5916\u6e08\u307f\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u56de\u7b54\u4eba\u6570<\/td>\n<td>2510\u540d<\/td>\n<\/tr>\n<tr>\n<td>\u4e3b\u306a\u56de\u7b54\u8005<\/td>\n<td>BtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u62c5\u5f53\u8005\u3001\u8cac\u4efb\u8005(\u4e3b\u306b\u3001IT\u4f01\u696d\u3001\u88fd\u9020\u696d\u304c\u4e2d\u5fc3\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u8abf\u67fb\u5b9f\u65bd<\/td>\n<td>\u682a\u5f0f\u4f1a\u793eALUHA\uff08<a href=\"https:\/\/btobmarketing.aluha.net\/\" rel=\"noopener\" target=\"_blank\">ALUHA\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30b5\u30fc\u30d3\u30b9\u306e\u6982\u8981\u30da\u30fc\u30b8<\/a>\uff09<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u306a\u304a\u3001\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u3092\u5206\u6790\u3059\u308b\u305f\u3081\u3001\u672c\u8abf\u67fb\u7d50\u679c\u3067\u306f\u3001\u30b3\u30ed\u30ca\u524d\u3001\u30b3\u30ed\u30ca\u798d\u3001\u30b3\u30ed\u30ca\u5f8c\u306e\uff13\u3064\u306e\u671f\u9593\u306b\u5206\u89e3\u3057\u3066\u610f\u8b58\u306e\u5909\u5316\u3092\u3054\u5831\u544a\u3059\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>\u30b3\u30ed\u30ca\u524d<\/td>\n<td>2019\u5e746\u670817\u65e5\u304b\u30892020\u5e742\u67081\u65e5\u307e\u3067\u30022019\u5e746\u670817\u65e5\u304b\u3089\u5f0a\u793e\u3067\u306f\u72ec\u81ea\u306b\u8abf\u67fb\u3092\u958b\u59cb\u3057\u3066\u304a\u308a\u3001\u30b3\u30ed\u30ca\u306e\u56fd\u5185\u521d\u611f\u67d3\u8005\u306f\u300c\u00a02020\u5e741\u670816\u65e5\u300d\u3067\u3042\u308b\u305f\u3081\u3001\u30b3\u30ed\u30ca\u7b2c\uff11\u6ce2\u3092\u300c2020\u5e742\u6708\u300d\u3068\u3057\u305f\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u30b3\u30ed\u30ca\u798d<\/td>\n<td>2020\u5e742\u67081\u65e5\u304b\u30892023\u5e745\u67088\u65e5\u307e\u3067\u30022023\u5e745\u67088\u65e5\u306b\u300c\uff15\u985e\u611f\u67d3\u75c7\u300d\u3078\u3068\u79fb\u884c\u3055\u308c\u305f\u305f\u3081\u3001\u3053\u306e\u671f\u9593\u3092\u30b3\u30ed\u30ca\u798d\u3068\u5b9a\u7fa9\u3057\u305f\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u30b3\u30ed\u30ca\u5f8c<\/td>\n<td>2023\u5e745\u67088\u65e5\u304b\u30892024\u5e747\u670831\u65e5\u307e\u3067\u3002\u300c\uff15\u985e\u611f\u67d3\u75c7\u300d\u306b\u79fb\u884c\u3055\u308c\u3066\u304b\u3089\u3001\u8abf\u67fb\u7d50\u679c\u3092\u5206\u6790\u3057\u305f2024\u5e747\u670831\u65e5\u307e\u3067\u3092\u30b3\u30ed\u30ca\u5f8c\u3068\u3057\u305f\u3002\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E8%AA%BF%E6%9F%BB%E7%B5%90%E6%9E%9C%E3%82%B5%E3%83%9E%E3%83%AA%E3%83%BC\"><\/span>\u8abf\u67fb\u7d50\u679c\u30b5\u30de\u30ea\u30fc<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u672c\u8abf\u67fb\u306e\u7d50\u679c\u306b\u3064\u3044\u3066\u306f\u3001\u4e3b\u306b\u4e0b\u8a18\u306e\u3088\u3046\u306a\u7d50\u679c\u3068\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n<div class=\"c_box intitle blue_box\"><div class=\"box_title\"><span>\u8abf\u67fb\u7d50\u679c\u30b5\u30de\u30ea\u30fc<\/span><\/div>\n<ol>\n<li>\u30b3\u30ed\u30ca\u524d\u30fb\u30b3\u30ed\u30ca\u798d\u30fb\u30b3\u30ed\u30ca\u5f8c\u3067\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u306f\u5f90\u3005\u306b\u5411\u4e0a<\/li>\n<li>WEB\u306f\u30b3\u30ed\u30ca\u798d\u4ee5\u964d\u3001\u7d99\u7d9a\u7684\u306b\u6d3b\u7528\u3055\u308c\u3066\u3044\u308b<\/li>\n<li>MA\u306f\u30b3\u30ed\u30ca\u524d\u30fb\u30b3\u30ed\u30ca\u798d\u30fb\u30b3\u30ed\u30ca\u5f8c\u3067\u5c0e\u5165\u304c\u5897\u52a0\u50be\u5411\u306b\u3042\u308b<\/li>\n<li>\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306f\u3057\u306a\u3044\u3068\u3044\u3046BtoB\u4f01\u696d\u3082\u5897\u52a0\u50be\u5411\u306b\u3042\u308b\uff08\u53d6\u308a\u7d44\u3093\u3060\u304c\u52b9\u679c\u304c\u306a\u304b\u3063\u305f\u306a\u3069\u306e\u7406\u7531\u304c\u60f3\u5b9a\u3067\u304d\u308b\uff09<\/li>\n<li>WEB\u6d3b\u7528\u3067\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u306b\u8ab2\u984c\u3092\u6301\u3064BtoB\u4f01\u696d\u304c\u6700\u3082\u591a\u3044<\/li>\n<li>MA\u6d3b\u7528\u3067\u306fPDCA\u306e\u56de\u3057\u65b9\u306b\u8ab2\u984c\u3092\u6301\u3064BtoB\u4f01\u696d\u304c\u6700\u3082\u591a\u3044<\/li>\n<\/ol>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"BtoB%E4%BC%81%E6%A5%AD%E3%81%AE%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%82%84%E5%96%B6%E6%A5%AD%E6%88%A6%E7%95%A5%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E3%83%87%E3%82%B8%E3%82%BF%E3%83%AB%E6%B4%BB%E7%94%A8%E3%81%AE%E6%84%8F%E8%AD%98%E5%A4%89%E5%8C%96%E3%81%AB%E3%81%A4%E3%81%84%E3%81%A6\"><\/span>BtoB\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u5909\u5316\u306b\u3064\u3044\u3066<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u305d\u308c\u3067\u306f\u3001\u30b3\u30ed\u30ca\u524d\u3001\u30b3\u30ed\u30ca\u798d\u3001\u30b3\u30ed\u30ca\u5f8c\u306b\u304a\u3044\u3066\u3001BtoB\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6d3b\u52d5\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u5909\u5316\u306e\u8abf\u67fb\u7d50\u679c\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002<\/p>\n<p>\u6700\u521d\u306e\u8abf\u67fb\u306f\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306b\u3064\u3044\u3066\u306e\u610f\u8b58\u8abf\u67fb\u3060\u3002\u300c\u308f\u304b\u3089\u306a\u3044\u300d\u3068\u3044\u3046\u56de\u7b54\u3092\u9664\u5916\u3057\u3066\u96c6\u8a08\u3057\u3066\u3044\u308b\u3002<\/p>\n<p>\u307e\u305a\u3001\u30b3\u30ed\u30ca\u524d\u306e\u30c7\u30fc\u30bf\u3092\u96c6\u8a08\u3059\u308b\u3068\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u306a\u3063\u305f\u3002<\/p>\n<div id=\"attachment_7917\" style=\"width: 1470px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-7917\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img01.jpg\" alt=\"\u30b3\u30ed\u30ca\u524d\uff1aBtoB\u4f01\u696d\u306e\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u3010\u56de\u7b54\u6570190\u3011\" width=\"1460\" height=\"964\" class=\"size-full wp-image-7917\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img01.jpg 1460w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img01-300x198.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img01-1024x676.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img01-768x507.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img01-718x474.jpg 718w\" sizes=\"(max-width: 1460px) 100vw, 1460px\" \/><p id=\"caption-attachment-7917\" class=\"wp-caption-text\">\u30b3\u30ed\u30ca\u524d\uff1aBtoB\u4f01\u696d\u306e\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u3010\u56de\u7b54\u6570190\u3011<\/p><\/div>\n<p>\u30b3\u30ed\u30ca\u524d\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u691c\u8a0e\u6bb5\u968e\u3001\u3082\u3057\u304f\u306f\u8208\u5473\u304c\u3042\u308b\u7a0b\u5ea6\u3068\u3044\u3063\u305fBtoB\u4f01\u696d\u304c\u591a\u3044\u3002\u3053\u306e\u56de\u7b54\u7d50\u679c\u304c\u30b3\u30ed\u30ca\u798d\u306b\u5165\u308b\u3068\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u5909\u5316\u3057\u305f\u3002<\/p>\n<div id=\"attachment_7918\" style=\"width: 1468px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-7918\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img02.jpg\" alt=\"\u30b3\u30ed\u30ca\u798d\uff1aBtoB\u4f01\u696d\u306e\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u3010\u56de\u7b54\u65701106\u3011\" width=\"1458\" height=\"934\" class=\"size-full wp-image-7918\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img02.jpg 1458w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img02-300x192.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img02-1024x656.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img02-768x492.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img02-718x460.jpg 718w\" sizes=\"(max-width: 1458px) 100vw, 1458px\" \/><p id=\"caption-attachment-7918\" class=\"wp-caption-text\">\u30b3\u30ed\u30ca\u798d\uff1aBtoB\u4f01\u696d\u306e\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u3010\u56de\u7b54\u65701106\u3011<\/p><\/div>\n<p>\u30b3\u30ed\u30ca\u798d\u306b\u5165\u308b\u3068\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-lg\/about-leadgeneration\" rel=\"noopener\" target=\"_blank\">WEB\u30b5\u30a4\u30c8\u3067\u306e\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3<\/a>\u3084\u3001\u30e1\u30fc\u30eb\uff08MA\uff09\u3067\u306e<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/ln\/about-leadnurturing\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306e\u53d6\u308a\u7d44\u307f<\/a>\u304c\u5927\u304d\u304f\u6570\u5024\u3092\u4f38\u3070\u3057\u3066\u3044\u308b\u3002\u3069\u3061\u3089\u30822\u500d\u7a0b\u5ea6\u306e\u4f38\u3073\u304c\u898b\u3089\u308c\u308b\u3002<\/p>\n<p>\u305d\u3057\u3066\u30b3\u30ed\u30ca\u5f8c\u306b\u306a\u308b\u3068\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u3055\u3089\u306b\u5909\u5316\u3057\u305f\u3002<\/p>\n<div id=\"attachment_7919\" style=\"width: 1460px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-7919\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img03.jpg\" alt=\"\u30b3\u30ed\u30ca\u5f8c\uff1aBtoB\u4f01\u696d\u306e\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u3010\u56de\u7b54\u6570409\u3011\" width=\"1450\" height=\"908\" class=\"size-full wp-image-7919\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img03.jpg 1450w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img03-300x188.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img03-1024x641.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img03-768x481.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img03-718x450.jpg 718w\" sizes=\"(max-width: 1450px) 100vw, 1450px\" \/><p id=\"caption-attachment-7919\" class=\"wp-caption-text\">\u30b3\u30ed\u30ca\u5f8c\uff1aBtoB\u4f01\u696d\u306e\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u3010\u56de\u7b54\u6570409\u3011<\/p><\/div>\n<p>\u30b3\u30ed\u30ca\u5f8c\u306b\u306a\u308b\u3068\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-lg\/about-leadgeneration\" rel=\"noopener\" target=\"_blank\">WEB\u30b5\u30a4\u30c8\u3067\u306e\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3<\/a>\u3084\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/ln\/about-leadnurturing\" rel=\"noopener\" target=\"_blank\">\u30e1\u30fc\u30eb\uff08MA\uff09\u3067\u306e\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306e\u53d6\u308a\u7d44\u307f<\/a>\u306f\u7d99\u7d9a\u7684\u306b\u4f38\u3073\u3066\u3044\u308b\u3002\u7279\u306b\u300c\u30e1\u30fc\u30eb\uff08MA\u306a\u3069\uff09\u3067\u306e\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u300d\u306f\u3001\u30b3\u30ed\u30ca\u524d\u306b\u6bd4\u3079\u30664\u500d\u8fd1\u3044\u4f38\u3073\u304c\u3042\u308b\u3002MA\u306e\u5c0e\u5165\u304c\u5e74\u3005\u5897\u52a0\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u50be\u5411\u304c\u307f\u3089\u308c\u308b\u3002<\/p>\n<p>\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u300c\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u3057\u306a\u3044\u300d\u3068\u3044\u3063\u305fBtoB\u4f01\u696d\u3082\u5897\u52a0\u3057\u3066\u3044\u308b\u3002\u30ea\u30a2\u30eb\u56de\u5e30\uff08\u691c\u8a0e\u3057\u305f\u3082\u306e\u306e\u3084\u3081\u305f\u306a\u3069\uff09\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u8003\u3048\u3089\u308c\u308b\u3002<\/p>\n<p>\u5f0a\u793e\u306e\u8abf\u67fb\u7d50\u679c\u304b\u3089\u3001\u30b3\u30ed\u30ca\u306b\u3088\u3063\u3066\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u308bBtoB\u4f01\u696d\u306f\u660e\u3089\u304b\u306b\u5897\u52a0\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308b\u3002\u7279\u306b\u30e1\u30fc\u30eb\uff08MA\uff09\u6d3b\u7528\u306e\u5897\u52a0\u304c\u5927\u304d\u3044\u3002\u30ea\u30fc\u30c9\u7372\u5f97\u304b\u3089\u53d7\u6ce8\u307e\u3067\u6642\u9593\u304c\u304b\u304b\u308b\u3068\u3044\u3046BtoB\u696d\u754c\u306e\u7279\u6027\u304c\u30e1\u30fc\u30eb\uff08MA\uff09\u6d3b\u7528\u306e\u6570\u5024\u5411\u4e0a\u306b\u5f71\u97ff\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3060\u308d\u3046\u3002<\/p>\n<p>\u307e\u305f\u300c\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u3059\u308b\u3064\u3082\u308a\u306f\u306a\u3044\u300d\u306e\u6570\u5024\u306f\u30b3\u30ed\u30ca\u306b\u95a2\u4fc2\u306a\u304f\u4f38\u3073\u7d9a\u3051\u3066\u3044\u308b\u3002BtoB\u306e\u5546\u6750\u306f\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u3068\u306e\u76f8\u6027\u3082\u3042\u308b\u305f\u3081\u3060\u3002\u4eca\u5f8c\u3001\u8cfc\u5165\u5074\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u3084\u691c\u8a0e\u30d7\u30ed\u30bb\u30b9\u306b\u300c\u30c7\u30b8\u30bf\u30eb\u5316\u300d\u306e\u6ce2\u304c\u6d78\u900f\u3057\u3066\u3044\u304f\u3068\u3001\u300c\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u3059\u308b\u3064\u3082\u308a\u306f\u306a\u3044\u300d\u306e\u6570\u5024\u304c\u3069\u3046\u5909\u5316\u3057\u3066\u3044\u304f\u304b\u3001\u975e\u5e38\u306b\u697d\u3057\u307f\u3067\u3042\u308b\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"BtoB%E4%BC%81%E6%A5%AD%E3%81%AEWEB%E3%82%92%E4%BD%BF%E3%81%A3%E3%81%9F%E3%83%AA%E3%83%BC%E3%83%89%E3%82%B8%E3%82%A7%E3%83%8D%E3%83%AC%E3%83%BC%E3%82%B7%E3%83%A7%E3%83%B3%E3%81%AE%E8%AA%B2%E9%A1%8C%E8%AA%BF%E6%9F%BB%E3%81%AB%E3%81%A4%E3%81%84%E3%81%A6\"><\/span>BtoB\u4f01\u696d\u306eWEB\u3092\u4f7f\u3063\u305f\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u306e\u8ab2\u984c\u8abf\u67fb\u306b\u3064\u3044\u3066<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u3067\u306f\u3001\u30b3\u30ed\u30ca\u798d\u4ee5\u964d\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-lg\/about-leadgeneration\" rel=\"noopener\" target=\"_blank\">WEB\u3092\u4f7f\u3063\u3066\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u3092\u63a8\u9032<\/a>\u3057\u3066\u3044\u308b\u4f01\u696d\u306f\u3069\u306e\u3088\u3046\u306a\u8ab2\u984c\u304c\u3042\u308b\u3060\u308d\u3046\u304b\uff1f<\/p>\n<div id=\"attachment_7920\" style=\"width: 1300px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-7920\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img04.jpg\" alt=\"\u30b3\u30ed\u30ca\u798d\u30fb\u30b3\u30ed\u30ca\u5f8c\uff1aBtoB\u4f01\u696d\u306eWEB\u6d3b\u7528\u306e\u8ab2\u984c\u3010\u56de\u7b54\u6570331\u3011\" width=\"1290\" height=\"1080\" class=\"size-full wp-image-7920\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img04.jpg 1290w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img04-300x251.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img04-1024x857.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img04-768x643.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img04-718x601.jpg 718w\" sizes=\"(max-width: 1290px) 100vw, 1290px\" \/><p id=\"caption-attachment-7920\" class=\"wp-caption-text\">\u30b3\u30ed\u30ca\u798d\u30fb\u30b3\u30ed\u30ca\u5f8c\uff1aBtoB\u4f01\u696d\u306eWEB\u6d3b\u7528\u306e\u8ab2\u984c\u3010\u56de\u7b54\u6570331\u3011<\/p><\/div>\n<p>\u5727\u5012\u7684\u306b\u591a\u3044\u306e\u306f\u3001WEB\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u308a\u3060\u3002\u3053\u308c\u3089\u306e\u8ab2\u984c\u306b\u5bfe\u3057\u3066\u306f\u4e0b\u8a18\u306e\u3088\u3046\u306a\u30a2\u30f3\u30b1\u30fc\u30c8\u56de\u7b54\u304c\u3042\u3063\u305f\u3002<\/p>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084SEO\u5bfe\u7b56\u3092\u5185\u88fd\u3067\u884c\u3063\u3066\u304a\u308a\u3001\u8a18\u4e8b\u306e\u8cea\u3084\u91cf\u306f\u5c11\u3057\u305a\u3064\u4e0a\u304c\u3063\u3066\u6765\u3066\u3044\u308b\u3002\u305d\u3053\u304b\u3089\u30ea\u30fc\u30c9\u3092\u767a\u751f\u3055\u305b\u305f\u3044\u304c\u3001\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u88fd\u4f5c\u306e\u7d4c\u9a13\u304c\u3042\u308b\u30e1\u30f3\u30d0\u30fc\u304c\u9650\u3089\u308c\u3066\u3044\u308b\uff08IT\u4f01\u696dU\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u78ba\u5ea6\u306e\u9ad8\u3044\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u6539\u5584\u30d7\u30ed\u30bb\u30b9\u306f\u3069\u3046\u3059\u308c\u3070\u3044\u3044\u304b\uff1f\uff08\u7269\u6d41L\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u8907\u6570\u4e8b\u696d\u30fb\u88fd\u54c1\u3092\u5c55\u958b\u3059\u308bBtoB\u4f01\u696d\u306e\u300c\u5305\u62ec\u7684\u306aSEO\u30e1\u30c7\u30a3\u30a2\u300d\u69cb\u7bc9\u30fb\u904b\u7528\u65b9\u6cd5\u304c\u308f\u304b\u3089\u306a\u3044\uff08IT\u4f01\u696dF\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u306e\u4f5c\u6210\u3092\u8003\u3048\u3066\u3044\u308b\u304c\u9867\u5ba2\u306b\u8aad\u3093\u3067\u3082\u3089\u3048\u308b\u3088\u3046\u306a\u4f5c\u6210\u65b9\u6cd5\u3092\u3057\u308a\u305f\u3044\uff08IT\u4f01\u696dM\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc\u3067\u7372\u5f97\u3059\u308b\u30ea\u30fc\u30c9\u306e\u8cea\u3068\u91cf\u306e\u30d0\u30e9\u30f3\u30b9\uff08IT\u4f01\u696dU\u793e\uff09<\/div><\/div>\n<p>\u6b21\u306b\u591a\u3044\u306e\u304cPDCA\u3060\u3002PDCA\u306e\u56de\u3057\u65b9\u306b\u3064\u3044\u3066\u3082\u4e0b\u8a18\u306e\u3088\u3046\u306a\u30a2\u30f3\u30b1\u30fc\u30c8\u56de\u7b54\u304c\u3042\u3063\u305f\u3002<\/p>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u3084\u308a\u3063\u3071\u306a\u3057\u306b\u306a\u3063\u3066\u3057\u307e\u3063\u3066\u304a\u308a\u3001PDCA\u3092\u307e\u308f\u305b\u3066\u3044\u306a\u3044\uff08IT\u4f01\u696dM\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">KPI\u53ef\u8996\u5316\u306b\u3088\u308bWEB\u306ePDCA\u306e\u56de\u3057\u65b9\u306e\u4ed6\u793e\u4e8b\u4f8b\uff08\u88fd\u9020\u696dP\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">WEB\u30b5\u30a4\u30c8\u306e\u6539\u5584PDCA\u3092\u56de\u3057\u3066\u3044\u304f\u306b\u3042\u305f\u308a\u3001\u300e\u898b\u308b\u3079\u304d\u6307\u6a19\u300f\u3068\u300eGA4\u3092\u4f7f\u7528\u3057\u305f\u6307\u6a19\u306e\u5177\u4f53\u7684\u306a\u898b\u65b9\u300f\uff08\u4eba\u6750\u696dP\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u4eba\u6750\u304c\u5c11\u306a\u3044\u4e2d\u3067PDCA\u306e\u56de\u3057\u65b9\u304c\u308f\u304b\u3089\u306a\u3044\u3002\uff08\u30b5\u30fc\u30d3\u30b9\u696dS\u793e\uff09<\/div><\/div>\n<p>\u305d\u3057\u3066\u3001\u5927\u624b\u4f01\u696d\u306b\u591a\u3044\u50be\u5411\u306e\u3042\u308b\u8ab2\u984c\u306f\u300cWEB\u3067\u7372\u5f97\u3057\u305f\u30ea\u30fc\u30c9\u306e\u8cea\u304c\u4f4e\u3044\uff08\u55b6\u696d\u90e8\u9580\u304c\u30d5\u30a9\u30ed\u30fc\u3057\u306a\u3044\uff09\u300d\u3068\u3044\u3046\u8ab2\u984c\u3060\u3002\u30c7\u30b8\u30bf\u30eb\u3067\u7372\u5f97\u3057\u305f\u65b0\u898f\u30ea\u30fc\u30c9\u3092\u55b6\u696d\u90e8\u9580\u306b\u9001\u5ba2\u3059\u308b\u3082\u30d5\u30a9\u30ed\u30fc\u3057\u306a\u3044\u3084\u30d5\u30a9\u30ed\u30fc\u5f8c\u306e\u7d50\u679c\u304c\u308f\u304b\u3089\u306a\u3044\u3068\u3044\u3063\u305f\u8ab2\u984c\u304c\u767a\u751f\u3057\u3066\u3044\u308b\u3002<\/p>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u30a4\u30d9\u30f3\u30c8\u53c2\u52a0\u30fb\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u5f8c\u306e\u30d5\u30a9\u30ed\u30fc\u3092\u55b6\u696d\u306b\u4f9d\u983c\u3059\u308b\u304c\u3001\u306a\u304b\u306a\u304b\u5bfe\u5fdc\u3057\u3066\u3082\u3089\u3048\u306a\u3044\uff08IT\u4f01\u696dA\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u30db\u30c3\u30c8\u30ea\u30fc\u30c9\u3092\u62bd\u51fa\u3057\u3066\u3082\u55b6\u696d\u90e8\u9580\u306e\u30d5\u30a9\u30ed\u30fc\u7387\u3084\u5546\u8ac7\u5316\u7387\u304c\u60aa\u3044\uff08IT\u4f01\u696dN\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u55b6\u696d\u90e8\u9580\u306e\u30d5\u30a9\u30ed\u30fc\u7387\u3084\u5546\u8ac7\u5316\u7387\u3092\u9ad8\u3081\u308b\u65b9\u6cd5\uff08\u88fd\u9020\u696dS\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u4fdd\u7559\/\u691c\u8a0e\u3068\u306a\u3063\u305f\u5834\u5408\u306e\u30d5\u30a9\u30ed\u30fc\u304c\u4e0a\u624b\u304f\u3067\u304d\u3066\u3044\u306a\u3044\u3002\uff08IT\u4f01\u696dM\u793e\uff09<\/div><\/div>\n<h2><span class=\"ez-toc-section\" id=\"BtoB%E4%BC%81%E6%A5%AD%E3%81%AE%E3%83%A1%E3%83%BC%E3%83%AB%EF%BC%88MA%EF%BC%89%E3%82%92%E4%BD%BF%E3%81%A3%E3%81%9F%E3%83%AA%E3%83%BC%E3%83%89%E3%83%8A%E3%83%BC%E3%83%81%E3%83%A3%E3%83%AA%E3%83%B3%E3%82%B0%E3%81%AE%E8%AA%B2%E9%A1%8C%E8%AA%BF%E6%9F%BB%E3%81%AB%E3%81%A4%E3%81%84%E3%81%A6\"><\/span>BtoB\u4f01\u696d\u306e\u30e1\u30fc\u30eb\uff08MA\uff09\u3092\u4f7f\u3063\u305f\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306e\u8ab2\u984c\u8abf\u67fb\u306b\u3064\u3044\u3066<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u6700\u5f8c\u306b\u3001\u30b3\u30ed\u30ca\u798d\u4ee5\u964d\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/ln\/about-leadnurturing\" rel=\"noopener\" target=\"_blank\">\u30e1\u30fc\u30eb\uff08MA\uff09\u3092\u4f7f\u3063\u3066\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3092\u63a8\u9032<\/a>\u3057\u3066\u3044\u308b\u4f01\u696d\u306f\u3069\u306e\u3088\u3046\u306a\u8ab2\u984c\u304c\u3042\u308b\u3060\u308d\u3046\u304b\uff1f<\/p>\n<div id=\"attachment_7921\" style=\"width: 1378px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-7921\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img05.jpg\" alt=\"\u30b3\u30ed\u30ca\u798d\u30fb\u30b3\u30ed\u30ca\u5f8c\uff1aBtoB\u4f01\u696d\u306eMA\u6d3b\u7528\uff08\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff09\u306e\u8ab2\u984c\u3010\u56de\u7b54\u6570218\u3011\" width=\"1368\" height=\"1048\" class=\"size-full wp-image-7921\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img05.jpg 1368w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img05-300x230.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img05-1024x784.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img05-768x588.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/mr-img05-718x550.jpg 718w\" sizes=\"(max-width: 1368px) 100vw, 1368px\" \/><p id=\"caption-attachment-7921\" class=\"wp-caption-text\">\u30b3\u30ed\u30ca\u798d\u30fb\u30b3\u30ed\u30ca\u5f8c\uff1aBtoB\u4f01\u696d\u306eMA\u6d3b\u7528\uff08\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff09\u306e\u8ab2\u984c\u3010\u56de\u7b54\u6570218\u3011<\/p><\/div>\n<p>\u6700\u3082\u591a\u3044\u8ab2\u984c\u306f\u3001\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306ePDCA\u3060\u3002\u3053\u308c\u3089\u306e\u8ab2\u984c\u306b\u5bfe\u3057\u3066\u306f\u4e0b\u8a18\u306e\u3088\u3046\u306a\u30a2\u30f3\u30b1\u30fc\u30c8\u56de\u7b54\u304c\u3042\u3063\u305f\u3002<\/p>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u30ea\u30fc\u30c9\u80b2\u6210\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3068PDCA\u306e\u56de\u3057\u65b9\uff08IT\u4f01\u696dI\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u5546\u8ac7\u63a8\u79fb\u7387\u3092\u9ad8\u3081\u308b\u30ea\u30fc\u30c9\u80b2\u6210\u8a08\u753b\u306e\u306e\u7acb\u3066\u65b9\u3068PDCA\uff08\u88fd\u9020\u696dS\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u30ea\u30fc\u30c9\u80b2\u6210\u30b7\u30ca\u30ea\u30aa\u306ePDCA\u306e\u56de\u3057\u65b9\u3001\u30ea\u30fc\u30c9\u80b2\u6210\u30b7\u30ca\u30ea\u30aa\u3092\u81ea\u52d5\u5316\u3059\u308b\u3068\u304d\u306e\u30b3\u30c4\uff08IT\u4f01\u696dY\u793e\uff09<\/div><\/div>\n<p>\u30e1\u30eb\u30de\u30ac\u3084MA\u306e\u30b7\u30ca\u30ea\u30aa\u30e1\u30fc\u30eb\u306ePDCA\u306e\u56de\u3057\u65b9\u306b\u5bfe\u3057\u3066\u8ab2\u984c\u3092\u62b1\u3048\u3066\u3044\u308b\u4f01\u696d\u304c\u591a\u3044\u3088\u3046\u3067\u3042\u308b\u3002\u6b21\u306f\u300c\u52b9\u679c\u7684\u306a\u30e1\u30eb\u30de\u30ac\u300d\u3060\u3002\u3053\u308c\u3089\u306e\u8ab2\u984c\u306b\u5bfe\u3057\u3066\u306f\u4e0b\u8a18\u306e\u3088\u3046\u306a\u30a2\u30f3\u30b1\u30fc\u30c8\u56de\u7b54\u304c\u3042\u3063\u305f\u3002<\/p>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u8907\u6570\u88fd\u54c1\u30921\u3064\u306e\u30e1\u30fc\u30eb\u3067\u914d\u4fe1\u3059\u308b\u3068\u304d\u306e\u30e1\u30eb\u30de\u30ac\u306e\u8003\u3048\u65b9\uff08IT\u4f01\u696dA\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u4eca\u307e\u3067\u300c\u80b2\u6210\u300d\u8a08\u753b\u306f\u7acb\u3066\u308c\u3066\u306a\u304b\u3063\u305f\u3002\u65bd\u7b56\u304c\u5358\u767a\u7684\u306b\u306a\u3063\u3066\u3044\u305f\u306e\u3067\u3001\u304a\u5ba2\u3055\u3093\u306e\u53cd\u5fdc\u306e\u50be\u5411\u304c\u3064\u304b\u3081\u3066\u306a\u304b\u3063\u305f\u3002\uff08IT\u4f01\u696dI\u69d8\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\u30e1\u30eb\u30de\u30ac\u306e\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u30b9\u30ad\u30eb\u3092\u9ad8\u3081\u308b\u65b9\u6cd5 \u30fb\u3069\u3046\u3059\u308c\u3070\u52b9\u679c\u306e\u3042\u308b\u30e1\u30eb\u30de\u30ac\u3092\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u3067\u304d\u308b\u306e\u304b\u3001\u305d\u306e\u8a2d\u8a08\u30fb\u5236\u4f5c\u30d7\u30ed\u30bb\u30b9\uff08\u30b5\u30fc\u30d3\u30b9\u696dJ\u793e\uff09<\/div><\/div>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/homepage.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\n\u2460\u30e1\u30eb\u30de\u30ac\u914d\u4fe1\u306e\u610f\u5473<br \/>\n\u2461\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u914d\u4fe1\u306e\u983b\u5ea6<br \/>\n\u2462\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306e\uff11\u56de\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u6570\u3068\u91cf<br \/>\n\u2463\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306e\u524d\u6587\u3068\u5f8c\u8a18\u306e\u5fc5\u8981\u6027<br \/>\n\u2464\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306e\u5206\u6790\u65b9\u6cd5<br \/>\n\u2465\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306e\u4e00\u822c\u7684\u914d\u4fe1\u8005<br \/>\n\uff08\u98df\u54c1\u88fd\u9020\uff1aT\u793e\uff09<br \/>\n<\/div><\/div>\n<p>\u30e1\u30eb\u30de\u30ac\u306f\u914d\u4fe1\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3084\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u306e\u4ed5\u65b9\u3001\u52b9\u679c\u306e\u3042\u308b\u30e1\u30eb\u30de\u30ac\u306e\u8a2d\u8a08\u306e\u4ed5\u65b9\u306a\u3069\u306b\u8ab2\u984c\u3092\u304b\u304b\u3048\u3066\u3044\u308b\u4f01\u696d\u304c\u591a\u3044\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E8%AA%BF%E6%9F%BB%E7%B5%90%E6%9E%9C%E3%81%BE%E3%81%A8%E3%82%81\"><\/span>\u8abf\u67fb\u7d50\u679c\u307e\u3068\u3081<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u4ee5\u4e0a\u304c2019\u5e746\u6708\u304b\u3089\u306e\u8abf\u67fb\u7d50\u679c\u306e\u6982\u8981\u3060\u3002\u30b3\u30ed\u30ca\u306a\u3069\u306e\u5f71\u97ff\u306b\u3088\u308aBtoB\u4f01\u696d\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u5909\u5316\u306f\u898b\u3089\u308c\u308b\u3002WEB\u6d3b\u7528\u306b\u3064\u3044\u3066\u306f\u3001\u30b3\u30ed\u30ca\u798d\u304b\u3089\u6d3b\u7528\u3059\u308b\u4f01\u696d\u304c\u5897\u3048\u3001\u30b3\u30ed\u30ca\u5f8c\u3082\u5b89\u5b9a\u3057\u3066\u6d3b\u7528\u3055\u308c\u3066\u3044\u308b\u3002\u30e1\u30fc\u30eb\uff08MA\uff09\u306b\u3064\u3044\u3066\u306f\u3001\u5c0e\u5165\u304c\u5897\u52a0\u50be\u5411\u306b\u306a\u308a\u3001BtoB\u4f01\u696d\u3067\u306e\u5c0e\u5165\u306f\u4eca\u5f8c\u3082\u5897\u3048\u3066\u3044\u304f\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>\n<p>\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u300c\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306f\u3057\u306a\u3044\u300d\u3068\u8003\u3048\u3066\u3044\u308bBtoB\u4f01\u696d\u3082\u5897\u52a0\u3057\u3066\u3044\u308b\u3002\u300c\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u3068\u306e\u76f8\u6027\u304c\u60aa\u3044\u300d\u3053\u3068\u3084\u300c\u30b3\u30ed\u30ca\u798d\u3067\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u3057\u3066\u307f\u305f\u304c\u52b9\u679c\u304c\u5c11\u306a\u304b\u3063\u305f\u300d\u306a\u3069\u306e\u3088\u3046\u306a\u7406\u7531\u3067\u3001\u30ea\u30a2\u30eb\u7d99\u7d9a\u3001\u30ea\u30a2\u30eb\u56de\u5e30\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u8003\u3048\u3089\u308c\u308b\u3002<\/p>\n<div data-post-id=\"8425\" class=\"insert-page insert-page-8425 \"><h2>\u5e74\u5225\u3084\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u304c\u308f\u304b\u308b\u8abf\u67fb\u7d50\u679c<\/h2>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<div class=\"su-note\"  style=\"border-color:#e5e5e5;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#ffffff;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\" title=\"\" target=\"_self\" rel=\"\" class=\"\">\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<div class=\"su-note\"  style=\"border-color:#e5e5e5;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#ffffff;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research2019\" title=\"\" target=\"_self\" rel=\"\" class=\"\">\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\uff5c\u30102019\u5e74\u3011BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306e\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u610f\u8b58\u8abf\u67fb<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<div class=\"su-note\"  style=\"border-color:#e5e5e5;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#ffffff;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research2020\" title=\"\" target=\"_self\" rel=\"\" class=\"\">\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\uff5c\u30102020\u5e74\u3011BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306e\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u610f\u8b58\u8abf\u67fb<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<div class=\"su-note\"  style=\"border-color:#e5e5e5;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#ffffff;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research2021\" title=\"\" target=\"_self\" rel=\"\" class=\"\">\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\uff5c\u30102021\u5e74\u3011BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306e\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u610f\u8b58\u8abf\u67fb<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<div class=\"su-note\"  style=\"border-color:#e5e5e5;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#ffffff;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research2022\" title=\"\" target=\"_self\" rel=\"\" class=\"\">\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\uff5c\u30102022\u5e74\u3011BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306e\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u610f\u8b58\u8abf\u67fb<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<div class=\"su-note\"  style=\"border-color:#e5e5e5;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#ffffff;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research2023\" title=\"\" target=\"_self\" rel=\"\" class=\"\">\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\uff5c\u30102023\u5e74\u3011BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306e\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u610f\u8b58\u8abf\u67fb<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<div class=\"su-note\"  style=\"border-color:#e5e5e5;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#ffffff;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research2024\" title=\"\" target=\"_self\" rel=\"\" class=\"\">\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\uff5c\u30102024\u5e74\u3011BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306e\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u610f\u8b58\u8abf\u67fb<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<div class=\"su-note\"  style=\"border-color:#e5e5e5;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\"><div class=\"su-note-inner su-u-clearfix su-u-trim\" style=\"background-color:#ffffff;border-color:#ffffff;color:#333333;border-radius:3px;-moz-border-radius:3px;-webkit-border-radius:3px;\">\n<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research2025\" title=\"\" target=\"_self\" rel=\"\" class=\"\">\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\uff5c\u30102025\u5e74\u3011BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6226\u7565\u306e\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u610f\u8b58\u8abf\u67fb<\/a>\n<\/div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>BtoB\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3084\u55b6\u696d\u6226\u7565\u306b\u304a\u3044\u3066\u306f\u3001\u4eba\u624b\u4e0d\u8db3\u3084\u55b6\u696d\u306e\u9ad8\u9f62\u5316\u3001\u30b3\u30ed\u30ca\u3001\u55b6\u696dDX\u63a8\u9032\u306e\u5f71\u97ff\u3067\u3001\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u91cd\u8981\u6027\u304c\u5411\u4e0a\u3057\u3066\u3044\u308b\u3002\u3057\u304b\u3057\u3001BtoB\u696d\u754c\u3067\u306f\u3001\u4e8b\u696d\u7279\u6027\uff08\u9867\u5ba2\u3084\u5546\u6750\u306e\u7279\u6027\uff09\u306b\u3088\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0&#8230;<\/p>\n","protected":false},"author":2,"featured_media":7914,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[65],"tags":[191],"class_list":["post-7893","post","type-post","status-publish","format-standard","has-post-thumbnail","category-btobmarketing","tag-191","article cf"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"\u837b\u91ce\u6c38\u7b56\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"ja_JP\" \/>\n\t\t<meta property=\"og:site_name\" content=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d6\u30ed\u30b0\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\" \/>\n\t\t<meta property=\"og:description\" content=\"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\" \/>\n\t\t<meta property=\"fb:app_id\" content=\"201090973354188\" \/>\n\t\t<meta property=\"fb:admins\" content=\"100001866522133\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/eye.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/eye.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t\t<meta property=\"og:image:height\" content=\"319\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2024-08-03T01:10:41+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-08-08T01:03:28+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/btobmarketing.aluha\" \/>\n\t\t<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/threeview.aluha\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@aluha_marketing\" \/>\n\t\t<meta name=\"twitter:title\" content=\"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\" \/>\n\t\t<meta name=\"twitter:description\" content=\"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/eye.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#article\",\"name\":\"\\u3010\\u8abf\\u67fb\\u30ec\\u30dd\\u30fc\\u30c8\\u3011BtoB\\u4f01\\u696d\\u306eWEB\\u30b5\\u30a4\\u30c8\\u6d3b\\u7528\\u3084MA\\u6d3b\\u7528\\u306e\\u610f\\u8b58\\u8abf\\u67fb\\u300c\\u30b3\\u30ed\\u30ca\\u306e\\u5f71\\u97ff\\u306b\\u3064\\u3044\\u3066\\u300d\",\"headline\":\"\\u3010\\u8abf\\u67fb\\u30ec\\u30dd\\u30fc\\u30c8\\u3011BtoB\\u4f01\\u696d\\u306eWEB\\u30b5\\u30a4\\u30c8\\u6d3b\\u7528\\u3084MA\\u6d3b\\u7528\\u306e\\u610f\\u8b58\\u8abf\\u67fb\\u300c\\u30b3\\u30ed\\u30ca\\u306e\\u5f71\\u97ff\\u306b\\u3064\\u3044\\u3066\\u300d\",\"author\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/archives\\\/author\\\/tv-blog-ogino#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/eye.jpg\",\"width\":640,\"height\":319,\"caption\":\"BtoB\\u4f01\\u696d\\u306eWEB\\u3084MA\\u6d3b\\u7528\\u306e\\u610f\\u8b58\\u306f\\u3069\\u3046\\u5909\\u308f\\u3063\\u305f\\u304b\\uff1f\"},\"datePublished\":\"2024-08-03T10:10:41+09:00\",\"dateModified\":\"2026-08-08T10:03:28+09:00\",\"inLanguage\":\"ja\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#webpage\"},\"articleSection\":\"BtoB\\u30de\\u30fc\\u30b1\\u30c6\\u30a3\\u30f3\\u30b0, \\u8abf\\u67fb\\u5831\\u544a\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp#listItem\",\"position\":1,\"name\":\"\\u30db\\u30fc\\u30e0\",\"item\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing#listItem\",\"name\":\"BtoB\\u30de\\u30fc\\u30b1\\u30c6\\u30a3\\u30f3\\u30b0\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing#listItem\",\"position\":2,\"name\":\"BtoB\\u30de\\u30fc\\u30b1\\u30c6\\u30a3\\u30f3\\u30b0\",\"item\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#listItem\",\"name\":\"\\u3010\\u8abf\\u67fb\\u30ec\\u30dd\\u30fc\\u30c8\\u3011BtoB\\u4f01\\u696d\\u306eWEB\\u30b5\\u30a4\\u30c8\\u6d3b\\u7528\\u3084MA\\u6d3b\\u7528\\u306e\\u610f\\u8b58\\u8abf\\u67fb\\u300c\\u30b3\\u30ed\\u30ca\\u306e\\u5f71\\u97ff\\u306b\\u3064\\u3044\\u3066\\u300d\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp#listItem\",\"name\":\"\\u30db\\u30fc\\u30e0\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#listItem\",\"position\":3,\"name\":\"\\u3010\\u8abf\\u67fb\\u30ec\\u30dd\\u30fc\\u30c8\\u3011BtoB\\u4f01\\u696d\\u306eWEB\\u30b5\\u30a4\\u30c8\\u6d3b\\u7528\\u3084MA\\u6d3b\\u7528\\u306e\\u610f\\u8b58\\u8abf\\u67fb\\u300c\\u30b3\\u30ed\\u30ca\\u306e\\u5f71\\u97ff\\u306b\\u3064\\u3044\\u3066\\u300d\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing#listItem\",\"name\":\"BtoB\\u30de\\u30fc\\u30b1\\u30c6\\u30a3\\u30f3\\u30b0\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/#organization\",\"name\":\"\\u682a\\u5f0f\\u4f1a\\u793eALUHA\",\"description\":\"\\u6280\\u8853\\u3092\\u4fa1\\u5024\\u306b\\u7ffb\\u8a33\\u3057\\u3001\\u53d7\\u6ce8\\u306b\\u3064\\u306a\\u304c\\u308b\\u4ed5\\u7d44\\u307f\\u3092\\u3064\\u304f\\u308b\\u3002 \\u55b6\\u696d\\u3068\\u30de\\u30fc\\u30b1\\u30c6\\u30a3\\u30f3\\u30b0\\u3092\\u3064\\u306a\\u304e\\u3001\\u5229\\u76ca\\u3092\\u751f\\u307f\\u7d9a\\u3051\\u308b\\u7d44\\u7e54\\u3078\\u5909\\u3048\\u308b\\u3002\",\"url\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/\",\"telephone\":\"+81762411012\",\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/btobmarketing.aluha\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/archives\\\/author\\\/tv-blog-ogino#author\",\"url\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/archives\\\/author\\\/tv-blog-ogino\",\"name\":\"\\u837b\\u91ce\\u6c38\\u7b56\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2bf3e24d0232d93177b36e88bd1d57bb241dc987b59fbf347ac622edd927de04?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"\\u837b\\u91ce\\u6c38\\u7b56\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/threeview.aluha\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@ALUHA-BtoBmarketing\"]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#webpage\",\"url\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research\",\"name\":\"\\u3010\\u8abf\\u67fb\\u30ec\\u30dd\\u30fc\\u30c8\\u3011BtoB\\u4f01\\u696d\\u306eWEB\\u30b5\\u30a4\\u30c8\\u6d3b\\u7528\\u3084MA\\u6d3b\\u7528\\u306e\\u610f\\u8b58\\u8abf\\u67fb\\u300c\\u30b3\\u30ed\\u30ca\\u306e\\u5f71\\u97ff\\u306b\\u3064\\u3044\\u3066\\u300d\",\"description\":\"\\u682a\\u5f0f\\u4f1a\\u793eALUHA\\u306b\\u3066\\u884c\\u3063\\u305fBtoB\\u4f01\\u696d\\u306e\\u55b6\\u696d\\u3084\\u30de\\u30fc\\u30b1\\u30c6\\u30a3\\u30f3\\u30b0\\u696d\\u52d9\\u306b\\u304a\\u3051\\u308b\\u30c7\\u30b8\\u30bf\\u30eb\\u6d3b\\u7528\\u306e\\u610f\\u8b58\\u8abf\\u67fb\\u7d50\\u679c\\u306e\\u5831\\u544a\",\"inLanguage\":\"ja\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/archives\\\/author\\\/tv-blog-ogino#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/archives\\\/author\\\/tv-blog-ogino#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/eye.jpg\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research\\\/#mainImage\",\"width\":640,\"height\":319,\"caption\":\"BtoB\\u4f01\\u696d\\u306eWEB\\u3084MA\\u6d3b\\u7528\\u306e\\u610f\\u8b58\\u306f\\u3069\\u3046\\u5909\\u308f\\u3063\\u305f\\u304b\\uff1f\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/btobmarketing-sales-research#mainImage\"},\"datePublished\":\"2024-08-03T10:10:41+09:00\",\"dateModified\":\"2026-08-08T10:03:28+09:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/#website\",\"url\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/\",\"name\":\"BtoB\\u30de\\u30fc\\u30b1\\u30c6\\u30a3\\u30f3\\u30b0\\u30d6\\u30ed\\u30b0\\uff5c\\u682a\\u5f0f\\u4f1a\\u793eALUHA\",\"description\":\"BtoB\\u30de\\u30fc\\u30b1\\u30c6\\u30a3\\u30f3\\u30b0\\u306b\\u95a2\\u3059\\u308b\\u30e1\\u30c7\\u30a3\\u30a2\",\"inLanguage\":\"ja\",\"publisher\":{\"@id\":\"https:\\\/\\\/btobmarketing.aluha.net\\\/column-wp\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d","description":"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a","canonical_url":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#article","name":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d","headline":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d","author":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/archives\/author\/tv-blog-ogino#author"},"publisher":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/eye.jpg","width":640,"height":319,"caption":"BtoB\u4f01\u696d\u306eWEB\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u306f\u3069\u3046\u5909\u308f\u3063\u305f\u304b\uff1f"},"datePublished":"2024-08-03T10:10:41+09:00","dateModified":"2026-08-08T10:03:28+09:00","inLanguage":"ja","mainEntityOfPage":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#webpage"},"isPartOf":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#webpage"},"articleSection":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0, \u8abf\u67fb\u5831\u544a"},{"@type":"BreadcrumbList","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/btobmarketing.aluha.net\/column-wp#listItem","position":1,"name":"\u30db\u30fc\u30e0","item":"https:\/\/btobmarketing.aluha.net\/column-wp","nextItem":{"@type":"ListItem","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing#listItem","name":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0"}},{"@type":"ListItem","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing#listItem","position":2,"name":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0","item":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing","nextItem":{"@type":"ListItem","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#listItem","name":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d"},"previousItem":{"@type":"ListItem","@id":"https:\/\/btobmarketing.aluha.net\/column-wp#listItem","name":"\u30db\u30fc\u30e0"}},{"@type":"ListItem","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#listItem","position":3,"name":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d","previousItem":{"@type":"ListItem","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing#listItem","name":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0"}}]},{"@type":"Organization","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/#organization","name":"\u682a\u5f0f\u4f1a\u793eALUHA","description":"\u6280\u8853\u3092\u4fa1\u5024\u306b\u7ffb\u8a33\u3057\u3001\u53d7\u6ce8\u306b\u3064\u306a\u304c\u308b\u4ed5\u7d44\u307f\u3092\u3064\u304f\u308b\u3002 \u55b6\u696d\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u3064\u306a\u304e\u3001\u5229\u76ca\u3092\u751f\u307f\u7d9a\u3051\u308b\u7d44\u7e54\u3078\u5909\u3048\u308b\u3002","url":"https:\/\/btobmarketing.aluha.net\/column-wp\/","telephone":"+81762411012","sameAs":["https:\/\/www.facebook.com\/btobmarketing.aluha"]},{"@type":"Person","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/archives\/author\/tv-blog-ogino#author","url":"https:\/\/btobmarketing.aluha.net\/column-wp\/archives\/author\/tv-blog-ogino","name":"\u837b\u91ce\u6c38\u7b56","image":{"@type":"ImageObject","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/2bf3e24d0232d93177b36e88bd1d57bb241dc987b59fbf347ac622edd927de04?s=96&d=mm&r=g","width":96,"height":96,"caption":"\u837b\u91ce\u6c38\u7b56"},"sameAs":["https:\/\/www.facebook.com\/threeview.aluha\/","https:\/\/www.youtube.com\/@ALUHA-BtoBmarketing"]},{"@type":"WebPage","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#webpage","url":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research","name":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d","description":"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a","inLanguage":"ja","isPartOf":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/#website"},"breadcrumb":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#breadcrumblist"},"author":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/archives\/author\/tv-blog-ogino#author"},"creator":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/archives\/author\/tv-blog-ogino#author"},"image":{"@type":"ImageObject","url":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/eye.jpg","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research\/#mainImage","width":640,"height":319,"caption":"BtoB\u4f01\u696d\u306eWEB\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u306f\u3069\u3046\u5909\u308f\u3063\u305f\u304b\uff1f"},"primaryImageOfPage":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research#mainImage"},"datePublished":"2024-08-03T10:10:41+09:00","dateModified":"2026-08-08T10:03:28+09:00"},{"@type":"WebSite","@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/#website","url":"https:\/\/btobmarketing.aluha.net\/column-wp\/","name":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d6\u30ed\u30b0\uff5c\u682a\u5f0f\u4f1a\u793eALUHA","description":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3059\u308b\u30e1\u30c7\u30a3\u30a2","inLanguage":"ja","publisher":{"@id":"https:\/\/btobmarketing.aluha.net\/column-wp\/#organization"}}]},"og:locale":"ja_JP","og:site_name":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d6\u30ed\u30b0","og:type":"article","og:title":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb","og:description":"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a","og:url":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research","fb:app_id":"201090973354188","fb:admins":"100001866522133","og:image":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/eye.jpg","og:image:secure_url":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/eye.jpg","og:image:width":640,"og:image:height":319,"article:published_time":"2024-08-03T01:10:41+00:00","article:modified_time":"2026-08-08T01:03:28+00:00","article:publisher":"https:\/\/www.facebook.com\/btobmarketing.aluha","article:author":"https:\/\/www.facebook.com\/threeview.aluha\/","twitter:card":"summary_large_image","twitter:site":"@aluha_marketing","twitter:title":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb","twitter:description":"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a","twitter:image":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/08\/eye.jpg"},"aioseo_meta_data":{"post_id":"7893","title":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d","description":"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a","keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb","og_description":"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a","og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb","twitter_description":"\u682a\u5f0f\u4f1a\u793eALUHA\u306b\u3066\u884c\u3063\u305fBtoB\u4f01\u696d\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u7d50\u679c\u306e\u5831\u544a","schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"Article","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","location":null,"local_seo":null,"breadcrumb_settings":null,"limit_modified_date":0,"ai":{"faqs":[],"keyPoints":[],"schemas":[],"titles":[],"descriptions":[],"socialPosts":{"email":{"subject":"","preview":"","content":""},"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2024-08-02 03:25:54","updated":"2026-08-08 01:03:29","seo_analyzer_scan_date":null,"focus_keyword":null,"additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\" title=\"\u30db\u30fc\u30e0\">\u30db\u30fc\u30e0<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing\" title=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"\u30db\u30fc\u30e0","link":"https:\/\/btobmarketing.aluha.net\/column-wp"},{"label":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0","link":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing"},{"label":"\u3010\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3011BtoB\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3084MA\u6d3b\u7528\u306e\u610f\u8b58\u8abf\u67fb\u300c\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u300d","link":"https:\/\/btobmarketing.aluha.net\/column-wp\/btobmarketing-sales-research"}],"modified_by":"\u837b\u91ce\u6c38\u7b56","_links":{"self":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts\/7893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/comments?post=7893"}],"version-history":[{"count":34,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts\/7893\/revisions"}],"predecessor-version":[{"id":11153,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts\/7893\/revisions\/11153"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/media\/7914"}],"wp:attachment":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/media?parent=7893"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/categories?post=7893"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/tags?post=7893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}