{"id":5434,"date":"2024-11-17T15:00:21","date_gmt":"2024-11-17T06:00:21","guid":{"rendered":"https:\/\/btobmarketing.aluha.net\/column-wp\/?p=5434"},"modified":"2025-08-12T12:02:39","modified_gmt":"2025-08-12T03:02:39","slug":"btob%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ae%e3%83%97%e3%83%ad%e3%82%bb%e3%82%b9%e3%81%a8%e7%ab%8b%e3%81%a1%e4%b8%8a%e3%81%92%e6%96%b9%e3%80%8c%e4%bd%95%e3%81%8b","status":"publish","type":"post","link":"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/btob-marketing-process","title":{"rendered":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u300c\u304a\u3059\u3059\u3081\u306e\uff14\u3064\u306e\u59cb\u3081\u65b9\u30d7\u30ed\u30bb\u30b9\u300d"},"content":{"rendered":"<p>\u3053\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/\" rel=\"noopener\" target=\"_blank\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306b\u3064\u3044\u3066\u3001\uff14\u3064\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002\u4eca\u304b\u3089BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u59cb\u3081\u308b\u3068\u3044\u3046BtoB\u4f01\u696d\u306e\u59cb\u3081\u65b9\u306e\u53c2\u8003\u306b\u306a\u308c\u3070\u5e78\u3044\u3067\u3042\u308b\u3002<\/p>\n<h2>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f<\/h2>\n<p>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff08btob marketing\uff09\u3068\u306f\u3001BtoB\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u3053\u3068\u3067\u3001\u300c\u4f01\u696d\u306b\u5bfe\u3057\u3066\u9867\u5ba2\u4fa1\u5024\u3092\u5275\u51fa\u3059\u308b\u6226\u7565\u3084\u4ed5\u7d44\u307f\u3001\u305d\u3057\u3066\u305d\u306e\u30d7\u30ed\u30bb\u30b9\u300d\u306e\u3053\u3068\u3067\u3042\u308b\u3002BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30924P\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u5f53\u3066\u306f\u3081\u3066\u5b9a\u7fa9\u3059\u308c\u3070\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u300c\u4f01\u696d\u306b\u5bfe\u3057\u3066\u3001\u58f2\u308c\u308b\u5546\u54c1\u3092\u4f5c\u308b\u3001\u58f2\u308c\u308b\u5834\u6240\u3067\u58f2\u308b\u3001\u58f2\u308c\u308b\u5024\u6bb5\u3067\u58f2\u308b\u3001\u58f2\u308c\u308b\u58f2\u308a\u65b9\u3067\u58f2\u308b\u300d\u305f\u3081\u306e\u6226\u7565\u3084\u30d7\u30ed\u30bb\u30b9\u30fb\u6d3b\u52d5\u3068\u306a\u308b\u3002\u5177\u4f53\u7684\u306a\u6d3b\u52d5\u5185\u5bb9\u3068\u3057\u3066\u306f\u3001\u4e0b\u8a18\u56f3\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3059\u3053\u3068\u3068\u306a\u308b\u3002<\/p>\n<div id=\"attachment_6065\" style=\"width: 710px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01.jpg\"><img decoding=\"async\" aria-describedby=\"caption-attachment-6065\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01.jpg\" alt=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb\" width=\"700\" height=\"700\" class=\"size-full wp-image-6065\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01.jpg 700w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01-300x300.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/05\/btob-m-img01-150x150.jpg 150w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><p id=\"caption-attachment-6065\" class=\"wp-caption-text\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b5\u30a4\u30af\u30eb<\/p><\/div>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/\" target=\"_blank\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2025\/03\/btobm-eye-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u57fa\u790e\u77e5\u8b58\u300c\u5168\u4f53\u50cf\u3001\u65bd\u7b56\u306e\u6d41\u308c\u3001\u6226\u7565\u7acb\u6848\u65b9\u6cd5\u3001\u4e3b\u306a\u624b\u6cd5\u3084\u6700\u65b0\u30c8\u30ec\u30f3\u30c9\u30fb\u52d5\u5411\u3068\u6210\u529f\u4e8b\u4f8b\u3092\u89e3\u8aac\u300d\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f\u57fa\u790e\u77e5\u8b58\u304b\u3089\u6226\u7565\u7acb\u6848\u30fb\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u306b\u5fdc\u3058\u305f\u65bd\u7b56\u30fb\u624b\u6cd5\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/p><span class=\"date\">2025\u5e748\u670812\u65e5<\/span><\/div><\/a><\/div>\n<h2>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30bb\u30b9\u300c\uff14\u3064\u306e\u30d1\u30bf\u30fc\u30f3\u300d<\/h2>\n<p>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30bb\u30b9\u3068\u3057\u3066\u3001\uff14\u3064\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002\u5fa1\u793e\u306e\u81ea\u793e\u72b6\u6cc1\u306b\u5408\u308f\u305b\u3066\u3001\u6700\u9069\u306a\u30d1\u30bf\u30fc\u30f3\u3092\u9078\u3093\u3067\u3044\u305f\u3060\u3051\u305f\u3089\u3068\u601d\u3046\u3002<\/p>\n<div class=\"c_box intitle blue_box\"><div class=\"box_title\"><span>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30bb\u30b9\u300c\uff14\u3064\u306e\u30d1\u30bf\u30fc\u30f3\u300d<\/span><\/div>\n<ol>\n<li>\u81ea\u793e\u306e\u5f37\u307f\u3084\u4fa1\u5024\u306e\u5177\u4f53\u5316\u304b\u3089\u59cb\u3081\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9<\/li>\n<li>BtoB\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068BtoB\u30da\u30eb\u30bd\u30ca\uff08\u58f2\u308a\u305f\u3044\u9867\u5ba2\u50cf\uff09\u3092\u6c7a\u3081\u3066\u304b\u3089\u59cb\u3081\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9<\/li>\n<li>\u73fe\u72b6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0KPI\u3092\u53ef\u8996\u5316\u3057\u3066\u304b\u3089\u59cb\u3081\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9<\/li>\n<li>\u55b6\u696d\u306b\u8ca2\u732e\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304b\u3089\u59cb\u3081\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9<\/li>\n<\/ol>\n<\/div>\n<h2>\u81ea\u793e\u306e\u5f37\u307f\u3084\u4fa1\u5024\u306e\u5177\u4f53\u5316\u304b\u3089\u59cb\u3081\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9<\/h2>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6982\u8981<\/h3>\n<p>\u300c\u81ea\u793e\u306e\u5f37\u307f\u3084\u4fa1\u5024\u306e\u5177\u4f53\u5316\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\u300d\u306f\u3001\u300c\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u77e5\u308b\u300d\u300c\u58f2\u308c\u308b\u5546\u54c1\u3092\u4f5c\u308b\u300d\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\u3060\u3002<\/p>\n<div id=\"attachment_8482\" style=\"width: 662px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8482\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img01.jpg\" alt=\"\u81ea\u793e\u306e\u5f37\u307f\u3084\u4fa1\u5024\u306e\u5177\u4f53\u5316\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\" width=\"652\" height=\"666\" class=\"size-full wp-image-8482\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img01.jpg 652w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img01-294x300.jpg 294w\" sizes=\"(max-width: 652px) 100vw, 652px\" \/><p id=\"caption-attachment-8482\" class=\"wp-caption-text\">\u81ea\u793e\u306e\u5f37\u307f\u3084\u4fa1\u5024\u306e\u5177\u4f53\u5316\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9<\/p><\/div>\n<p>\u3053\u3053\u3067\u3044\u3046\u3001\u300c\u58f2\u308c\u308b\u5546\u54c1\u3092\u4f5c\u308b\u300d\u306f\u3001\u65b0\u898f\u4e8b\u696d\u3084\u65b0\u88fd\u54c1\u958b\u767a\u3067\u3042\u308c\u3070\u3001\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u4f01\u753b\u8a2d\u8a08\u3082\u542b\u307e\u308c\u308b\u3002\u9006\u306b\u65e2\u5b58\u4e8b\u696d\u3067\u3042\u308c\u3070\u3001\u65e2\u5b58\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u304c\u3042\u308b\u305f\u3081\u3001\u305d\u308c\u3089\u306e\u5dee\u5225\u5316\u6226\u7565\u3084\u4fa1\u5024\u63d0\u6848\u306e\u660e\u78ba\u5316\u306a\u3069\u3092\u884c\u3046\u3002<\/p>\n<p>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e0a\u6d41\u5de5\u7a0b\u3068\u3082\u3044\u3048\u3001\u3053\u3053\u304c\u3057\u3063\u304b\u308a\u3057\u3066\u3044\u306a\u3051\u308c\u3070\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3084\u55b6\u696d\u65bd\u7b56\u306e\u52b9\u679c\u304c\u6700\u5927\u5316\u3057\u306a\u3044\u3002<\/p>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u7279\u9577<\/h3>\n<p>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6700\u5927\u306e\u7279\u9577\u306f\u3001\u300c\u58f2\u308c\u308b\u72b6\u614b\u300d\u3092\u5177\u4f53\u5316\u3057\u3066\u3001\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u306a\u3069\u306e\u3088\u3046\u306a\u300c\u55b6\u696d\u306e\u8ef8\u300d\u3092\u6c7a\u3081\u3066\u304b\u3089\u5c55\u958b\u3067\u304d\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308b\u3053\u3068\u3060\u3002\u3053\u3053\u3067\u3044\u3046\u300c\u58f2\u308c\u308b\u72b6\u614b\u300d\u3068\u306f\u3001\u4ee5\u4e0b\u56f3\u306e\u69d8\u306a\u72b6\u614b\u3067\u3042\u308b\u3068\u5f0a\u793e\u3067\u306f\u5b9a\u7fa9\u3057\u3066\u304a\u308a\u3001\u5f0a\u793e\u3067\u306f\u4ee5\u4e0b\u306e\u72b6\u614b\u3092\u76f8\u601d\u76f8\u611b\u72b6\u614b\u3068\u547c\u79f0\u3057\u3066\u3044\u308b\u3002<\/p>\n<div id=\"attachment_8483\" style=\"width: 1206px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8483\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img02.jpg\" alt=\"\u76f8\u601d\u76f8\u611b\u72b6\u614b\" width=\"1196\" height=\"698\" class=\"size-full wp-image-8483\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img02.jpg 1196w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img02-300x175.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img02-1024x598.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img02-768x448.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img02-718x419.jpg 718w\" sizes=\"(max-width: 1196px) 100vw, 1196px\" \/><p id=\"caption-attachment-8483\" class=\"wp-caption-text\">\u76f8\u601d\u76f8\u611b\u72b6\u614b<\/p><\/div>\n<p>\u300c\u81ea\u793e\u3067\u89e3\u6c7a\u3067\u304d\u308b\u8ab2\u984c\u300d\u3068\u300c\u9867\u5ba2\u3084\u30ea\u30fc\u30c9\u304c\u89e3\u6c7a\u3057\u305f\u3044\u8ab2\u984c\u300d\u304c\u3067\u304d\u308b\u3060\u3051\u4e00\u81f4\u3057\u3066\u3044\u308b\uff08\u4e21\u601d\u3044\uff09\u72b6\u614b\u304c\u76f8\u601d\u76f8\u611b\u3067\u3042\u308a\u3001\u58f2\u308c\u308b\u53ef\u80fd\u6027\u304c\u6700\u3082\u9ad8\u3044\u72b6\u614b\u3067\u3042\u308b\u3068\u8a00\u3048\u308b\u3002\u3053\u306e\u3088\u3046\u306a\u72b6\u614b\u3092\u5b9a\u7fa9\u3057\u3066\u304b\u3089\u3001\u81ea\u793e\u306e\u5f37\u307f\u306f\u4f55\u304b\u3001\u4fa1\u5024\u306f\u306a\u306b\u304b\uff1f\u3092\u5177\u4f53\u5316\u3057\u3001\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u843d\u3068\u3057\u8fbc\u3093\u3067\u3044\u304f\u3002<\/p>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6d41\u308c\u30fb\u30b9\u30c6\u30c3\u30d7<\/h3>\n<p>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u5168\u4f53\u306e\u6d41\u308c\u306f\u4ee5\u4e0b\u306e\u8868\u306e\u3088\u3046\u306b\u306a\u308b\u3002\u76f8\u601d\u76f8\u611b\u3092\u5206\u6790\u3057\u3066\u304b\u3089\u3001\u55b6\u696d\u306e\u8ef8\u3068\u306a\u308b\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u6c7a\u3081\u3066\u3001\u305d\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u4e2d\u5fc3\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u65bd\u7b56\u3092\u5c55\u958b\u3059\u308b\u3002<\/p>\n<div id=\"attachment_8484\" style=\"width: 1650px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8484\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img03.jpg\" alt=\"\u81ea\u793e\u306e\u5f37\u307f\u3084\u4fa1\u5024\u306e\u5177\u4f53\u5316\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\" width=\"1640\" height=\"730\" class=\"size-full wp-image-8484\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img03.jpg 1640w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img03-300x134.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img03-1024x456.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img03-768x342.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img03-1536x684.jpg 1536w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img03-718x320.jpg 718w\" sizes=\"(max-width: 1640px) 100vw, 1640px\" \/><p id=\"caption-attachment-8484\" class=\"wp-caption-text\">\u81ea\u793e\u306e\u5f37\u307f\u3084\u4fa1\u5024\u306e\u5177\u4f53\u5316\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9<\/p><\/div>\n<p>\u4e0a\u8a18\u8868\u306e\u6d41\u308c\u306b\u3064\u3044\u3066\u306f\u3001\u300c<a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r41\/\" rel=\"noopener\" target=\"_blank\">\u55b6\u696d\u6226\u7565\u306e\u8cac\u4efb\u8005\u304c\u77e5\u3063\u3066\u304a\u304f\u3079\u304d\u300c\u55b6\u696d\u306e\u8ef8\u300d\u3068\u306a\u308b\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u6c7a\u3081\u65b9<\/a>\u300d\u3068\u3044\u3046PDF\u8cc7\u6599\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002\u76f8\u601d\u76f8\u611b\u306b\u3064\u3044\u3066\u3082\u5177\u4f53\u4f8b\u3092\u4ea4\u3048\u3066\u89e3\u8aac\u3057\u3066\u3044\u308b\u306e\u3067\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<h2>BtoB\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068BtoB\u30da\u30eb\u30bd\u30ca\uff08\u58f2\u308a\u305f\u3044\u9867\u5ba2\u50cf\uff09\u3092\u6c7a\u3081\u3066\u304b\u3089\u59cb\u3081\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9<\/h2>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6982\u8981<\/h3>\n<p>\u300cBtoB\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068BtoB\u30da\u30eb\u30bd\u30ca\uff08\u58f2\u308a\u305f\u3044\u9867\u5ba2\u50cf\uff09\u3092\u6c7a\u3081\u3066\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\u300d\u306f\u3001\u81ea\u793e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u5f37\u307f\u304c\u751f\u304d\u308b\u9867\u5ba2\u50cf\u3092BtoB\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068BtoB\u30da\u30eb\u30bd\u30ca\u306b\u3088\u308a\u5177\u4f53\u5316\u3057\u305f\u4e0a\u3067\u3001\u898b\u8fbc\u307f\u7372\u5f97\u3084\u80b2\u6210\u306a\u3069\u306e\u5404\u7a2e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3084\u55b6\u696d\u65bd\u7b56\u3092\u884c\u3046\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308b\u3002<\/p>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u7279\u9577<\/h3>\n<p>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6700\u5927\u306e\u7279\u9577\u306f\u3001\u300c\u5177\u4f53\u7684\u306a\u9867\u5ba2\u50cf\u300d\u304c\u95a2\u4fc2\u8005\u3067\u5171\u6709\u3067\u304d\u308b\u3053\u3068\u3060\u3002\u3053\u306e\u7d50\u679c\u3001\u300c\u8ab0\u306b\u3001\u3069\u3093\u306a\u4fa1\u5024\u63d0\u6848\u3092\u3001\u3069\u306e\u3088\u3046\u306b\u3059\u308c\u3070\u3044\u3044\u304b\uff1f\u300d\u304c\u5177\u4f53\u5316\u3057\u3084\u3059\u304f\u306a\u308b\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3001\u55b6\u696d\u90e8\u9580\u3067\u306e\u8a8d\u8b58\u5171\u6709\u3082\u884c\u3044\u3084\u3059\u304f\u306a\u308b\u3002<\/p>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6d41\u308c\u30fb\u30b9\u30c6\u30c3\u30d7<\/h3>\n<p>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u5168\u4f53\u306e\u6d41\u308c\u306f\u4ee5\u4e0b\u306e\u8868\u306e\u3088\u3046\u306b\u306a\u308b\u3002\u81ea\u793e\u306b\u3068\u3063\u3066\u76f8\u6027\u306e\u826f\u3044\u9867\u5ba2\u50cf\u306f\u3069\u306e\u69d8\u306a\u9867\u5ba2\u304b\uff1f\u3092\u65e2\u5b58\u306e\u9867\u5ba2\u50cf\u304b\u3089\u5206\u6790\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308b\u3002\u3053\u306e\u305f\u3081\u3001\u65b0\u898f\u4e8b\u696d\u306a\u3069\u306e\u5834\u5408\u306f\u6d3b\u7528\u3067\u304d\u306a\u3044\u304c\u3001\u65e2\u5b58\u4e8b\u696d\u3067\u3042\u308c\u3070\u3001\u3059\u3050\u306b\u3068\u308a\u304b\u304b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<div id=\"attachment_8485\" style=\"width: 1668px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8485\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img04.jpg\" alt=\"BtoB\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068BtoB\u30da\u30eb\u30bd\u30ca\uff08\u58f2\u308a\u305f\u3044\u9867\u5ba2\u50cf\uff09\u3092\u6c7a\u3081\u3066\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\" width=\"1658\" height=\"732\" class=\"size-full wp-image-8485\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img04.jpg 1658w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img04-300x132.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img04-1024x452.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img04-768x339.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img04-1536x678.jpg 1536w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img04-718x317.jpg 718w\" sizes=\"(max-width: 1658px) 100vw, 1658px\" \/><p id=\"caption-attachment-8485\" class=\"wp-caption-text\">BtoB\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068BtoB\u30da\u30eb\u30bd\u30ca\uff08\u58f2\u308a\u305f\u3044\u9867\u5ba2\u50cf\uff09\u3092\u6c7a\u3081\u3066\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9<\/p><\/div>\n<p>\u4e0a\u8a18\u8868\u306e\u6d41\u308c\u306b\u3064\u3044\u3066\u306f\u3001\u300c<a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r40\/\" rel=\"noopener\" target=\"_blank\">BtoB\u4f01\u696d\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u4ed5\u65b9\u300c\u8cea\u306e\u9ad8\u3044\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u30da\u30eb\u30bd\u30ca\u8a2d\u8a08\u30d7\u30ed\u30bb\u30b9\u300d<\/a>\u300d\u3068\u3044\u3046PDF\u8cc7\u6599\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002\u30da\u30eb\u30bd\u30ca\u30b7\u30fc\u30c8\u306e\u30b5\u30f3\u30d7\u30eb\u3082\u3042\u308b\u306e\u3067\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<h2>\u73fe\u72b6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0KPI\u3092\u53ef\u8996\u5316\u3057\u3066\u304b\u3089\u59cb\u3081\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9<\/h2>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6982\u8981<\/h3>\n<p>\u300c\u73fe\u72b6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0KPI\u3092\u53ef\u8996\u5316\u3057\u3066\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\u300d\u306f\u3001\u73fe\u72b6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u306eKPI\u3092\u53ef\u8996\u5316\u3057\u3001\u60aa\u3044\u7b87\u6240\u3092\u898b\u3064\u3051\u3001\u305d\u306eKPI\u306e\u6539\u5584\u304b\u3089\u59cb\u3081\u308b\u3068\u3044\u3046\u30d7\u30ed\u30bb\u30b9\u3060\u3002KPI\u30c4\u30ea\u30fc\uff08\u30ed\u30b8\u30c3\u30af\u30c4\u30ea\u30fc\uff09\u3092\u30a8\u30af\u30bb\u30eb\u3084BI\u30c4\u30fc\u30eb\u306a\u3069\u3067\u4f5c\u6210\u3057KPI\u306e\u53ef\u8996\u5316\u3092\u5b9f\u73fe\u3059\u308b\u3002<\/p>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u7279\u9577<\/h3>\n<p>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6700\u5927\u306e\u7279\u9577\u306f\u3001\u300c\u6570\u5024\u306e\u53ef\u8996\u5316\u306b\u3088\u308bPDCA\u306e\u5b9f\u73fe\u300d\u304c\u3067\u304d\u308b\u3053\u3068\u3060\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u306f\u30bf\u30b9\u30af\u304c\u591a\u304f\u306a\u308b\u50be\u5411\u304c\u3042\u308a\u3001\u30ea\u30bd\u30fc\u30b9\uff08\u4eba\u3084\u4e88\u7b97\u3001\u6642\u9593\u306a\u3069\uff09\u3092\u52b9\u7387\u3088\u304f\u6d3b\u7528\u3067\u304d\u306a\u3044\u3053\u3068\u304c\u3042\u308b\u3002\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u6570\u5024\u3092\u53ef\u8996\u5316\u3057\u60aa\u3044\u7b87\u6240\u306b\u7d5e\u308a\u8fbc\u3093\u3067\u6d3b\u52d5\u3092\u5c55\u958b\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u7387\u3088\u304f\u65bd\u7b56\u5c55\u958b\u3067\u304d\u308b\u3002\u3057\u304b\u3082\u3001\u7d99\u7d9a\u7684\u306b\u6570\u5024\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3067\u3001\u6210\u679c\u304c\u51fa\u3066\u3044\u308b\u306e\u304b\u3069\u3046\u304b\u306e\u78ba\u8a8d\u3082\u53ef\u80fd\u3060\u3002<\/p>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6d41\u308c\u30fb\u30b9\u30c6\u30c3\u30d7<\/h3>\n<p>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u5168\u4f53\u306e\u6d41\u308c\u306f\u4ee5\u4e0b\u306e\u8868\u306e\u3088\u3046\u306b\u306a\u308b\u3002KPI\u306e\u53ef\u8996\u5316\u3092\u7d99\u7d9a\u7684\u306b\u884c\u3046\u3053\u3068\u3067\u3001\u300c\u4f55\u3092\u6539\u5584\u3059\u3079\u304d\u304b\uff1f\u58f2\u4e0a\u5411\u4e0a\u306e\u305f\u3081\u306b\u4eca\u512a\u5148\u3057\u3066\u3084\u308b\u3053\u3068\u306f\u4f55\u304b\uff1f\u300d\u300c\u9006\u306b\u4eca\u3084\u3089\u306a\u304f\u3066\u3044\u3044\u3053\u3068\u306f\u4f55\u304b\uff1f\u300d\u3092\u6c7a\u3081\u3001\u30ea\u30bd\u30fc\u30b9\u3092\u52b9\u7387\u3088\u304f\u4f7f\u3044\u306a\u304c\u3089\u3001\u6570\u5024\u3092\u8ffd\u3044\u304b\u3051\u308b\u65bd\u7b56\u304c\u5c55\u958b\u3067\u304d\u308b\u3002<\/p>\n<div id=\"attachment_8486\" style=\"width: 1660px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8486\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img05.jpg\" alt=\"\u73fe\u72b6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0KPI\u3092\u53ef\u8996\u5316\u3057\u3066\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\" width=\"1650\" height=\"700\" class=\"size-full wp-image-8486\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img05.jpg 1650w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img05-300x127.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img05-1024x434.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img05-768x326.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img05-1536x652.jpg 1536w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img05-718x305.jpg 718w\" sizes=\"(max-width: 1650px) 100vw, 1650px\" \/><p id=\"caption-attachment-8486\" class=\"wp-caption-text\">\u73fe\u72b6\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0KPI\u3092\u53ef\u8996\u5316\u3057\u3066\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9<\/p><\/div>\n<div data-post-id=\"5534\" class=\"insert-page insert-page-5534 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u6848\u3084\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306b\u95a2\u3059\u308b\u7121\u6599\u306ePDF\u8cc7\u6599<\/span><\/div>\n<p>\u4ee5\u4e0b\u306e\u3088\u3046\u306aPDF\u8cc7\u6599\u304c\u7121\u6599\u3067\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3067\u304d\u307e\u3059\u3002\u5fa1\u793e\u306e\u6226\u7565\u7acb\u6848\u306e\u30d2\u30f3\u30c8\u306b\u306a\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u306e\u3067\u304a\u6c17\u8efd\u306b\u304a\u7533\u3057\u8fbc\u307f\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u7acb\u6848\u30b7\u30fc\u30c8\u306a\u3069\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001\u65bd\u7b56\u3068\u624b\u6cd5\u9078\u5b9a\u306e\u4ed5\u65b9\u3001KPI\u306e\u53ef\u8996\u5316\u306e\u4ed5\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u306a\u3069\u306b\u3064\u3044\u3066\u308f\u304b\u308a\u3084\u3059\u304f\u307e\u3068\u3081\u305fPDF\u8cc7\u6599<\/p>\n<div id=\"attachment_8622\" style=\"width: 2198px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8622\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg.jpg\" alt=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u7acb\u6848\u306e\uff14\u3064\u306e\u30d1\u30ef\u30dd\u30fb\u30a8\u30af\u30bb\u30eb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\" width=\"2188\" height=\"300\" class=\"size-full wp-image-8622\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg.jpg 2188w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-300x41.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-1024x140.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-768x105.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-1536x211.jpg 1536w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-2048x281.jpg 2048w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-718x98.jpg 718w\" sizes=\"(max-width: 2188px) 100vw, 2188px\" \/><p id=\"caption-attachment-8622\" class=\"wp-caption-text\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u7acb\u6848\u306e\uff14\u3064\u306e\u30d1\u30ef\u30dd\u30fb\u30a8\u30af\u30bb\u30eb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8<\/p><\/div>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r28\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> ABM\u63a8\u9032\u624b\u9806\u300cICP\u3092\u8ef8\u306b\u3057\u305f\u52b9\u7387\u7684\u306aABM\u30d7\u30ed\u30bb\u30b9\u300d<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>ICP\uff08\u7406\u60f3\u7684\u306a\u9867\u5ba2\u50cf\uff09\u3092\u5b9a\u7fa9\u3057\u3066ABM\u3092\u63a8\u9032\u3059\u308bABM\u30d7\u30ed\u30bb\u30b9\u3092\u307e\u3068\u3081\u305f\u8cc7\u6599<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r08\/\" rel=\"noopener\" target=\"_blank\">ICP\u3092\u8ef8\u306b\u3057\u305fABM\u30d7\u30ed\u30bb\u30b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u529f\u4e8b\u4f8b<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u7a4d\u6c34\u6a39\u8102\u682a\u5f0f\u4f1a\u793e\u69d8\u3001\u5bcc\u58eb\u30d5\u30a4\u30eb\u30e0\u30db\u30fc\u30eb\u30c7\u30a3\u30f3\u30b0\u30b9\u682a\u5f0f\u4f1a\u793e\u69d8\u3001\u5c71\u6d0b\u96fb\u6c17\u682a\u5f0f\u4f1a\u793e\u69d8\u3001\u30ad\u30e4\u30ce\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b8\u30e3\u30d1\u30f3\u682a\u5f0f\u4f1a\u793e\u69d8\u306a\u3069\u306e\u6210\u529f\u4e8b\u4f8b\u3067\u3059\u3002\u3069\u3093\u306a\u53d6\u308a\u7d44\u307f\u3092\u3057\u3066\u3069\u3093\u306a\u6210\u679c\u304c\u5f97\u3089\u308c\u305f\u306e\u304b\uff1f\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/#success\" rel=\"noopener\" target=\"_blank\">\u3069\u3093\u306a\u8cc7\u6599\u304b\u898b\u308b\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div align=\"center\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/#all-list\" rel=\"noopener\" target=\"_blank\">\u3053\u306e\u307b\u304b\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3059\u308bPDF\u8cc7\u6599\u4e00\u89a7\u3092\u898b\u308b<\/a><\/div>\n<\/div>\n<\/div>\n<h2>\u55b6\u696d\u306b\u8ca2\u732e\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304b\u3089\u59cb\u3081\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9<\/h2>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6982\u8981<\/h3>\n<p>\u300c\u55b6\u696d\u306b\u8ca2\u732e\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\u300d\u306f\u3001\u55b6\u696d\u90e8\u9580\u306e\u55b6\u696d\u696d\u52d9\u306b\u8ca2\u732e\u3067\u304d\u308b\u53ef\u80fd\u6027\u306e\u9ad8\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304b\u3089\u5b9f\u65bd\u3059\u308b\u3068\u3044\u3046\u30d7\u30ed\u30bb\u30b9\u3060\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u4ee5\u4e0b\u56f3\u306e\u3088\u3046\u306b\u300c\u6848\u4ef6\u5316\u30fb\u5546\u8ac7\u5316\u306e\u652f\u63f4\u300d\u300c\u9867\u5ba2\u7dad\u6301\u306e\u652f\u63f4\u300d\u304b\u3089\u59cb\u3081\u308b\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308b\u3002\u308f\u304b\u308a\u3084\u3059\u304f\u8a00\u3048\u3070\u3001\u55b6\u696d\u306f\u300c\u53d7\u6ce8\u300d\u304cKGI\u306b\u306a\u3063\u3066\u3044\u308b\u305f\u3081\u3001\u53d7\u6ce8\u306b\u8fd1\u3044\u65bd\u7b56\u304b\u3089\u3084\u308b\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308b\u3002<\/p>\n<div id=\"attachment_8487\" style=\"width: 748px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8487\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img06.jpg\" alt=\"\u55b6\u696d\u306b\u8ca2\u732e\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\" width=\"738\" height=\"702\" class=\"size-full wp-image-8487\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img06.jpg 738w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img06-300x285.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img06-718x683.jpg 718w\" sizes=\"(max-width: 738px) 100vw, 738px\" \/><p id=\"caption-attachment-8487\" class=\"wp-caption-text\">\u55b6\u696d\u306b\u8ca2\u732e\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9<\/p><\/div>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u7279\u9577<\/h3>\n<p>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6700\u5927\u306e\u7279\u9577\u306f\u3001\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u793e\u5185\u8a55\u4fa1\u306e\u5411\u4e0a\u304c\u671f\u5f85\u3067\u304d\u308b\u300d\u3053\u3068\u3060\u3002BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u52d5\u306f\u3001\u793e\u5185\u7406\u89e3\u304c\u5c11\u306a\u3044\u5834\u5408\u3001\u300c\u8cbb\u7528\u3092\u304b\u3051\u3066\u3044\u308b\u306e\u306b\u58f2\u308a\u4e0a\u3052\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u306e\u304b\uff1f\u300d\u3068\u8a00\u308f\u308c\u3066\u3057\u307e\u3046\u30b1\u30fc\u30b9\u304c\u975e\u5e38\u306b\u591a\u3044\u3002\u305d\u306e\u7d50\u679c\u3001\u306a\u304b\u306a\u304b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u9032\u307e\u306a\u3044\u3068\u3044\u3046\u30b8\u30ec\u30f3\u30de\u3092\u62b1\u3048\u3066\u3057\u307e\u3046\u3002\u3057\u304b\u3057\u3001\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308c\u3070\u3001\u55b6\u696d\u8ca2\u732e\u3092\u91cd\u8996\u3057\u305f\u65bd\u7b56\u304b\u3089\u300c\u308f\u3056\u3068\u300d\u9032\u3081\u308b\u305f\u3081\u3001\u6210\u679c\u3092\u51fa\u305b\u308c\u3070\u793e\u5185\u7406\u89e3\u304c\u5927\u304d\u304f\u524d\u9032\u3059\u308b\u3002<\/p>\n<h3>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u6d41\u308c\u30fb\u30b9\u30c6\u30c3\u30d7<\/h3>\n<p>\u3053\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306f\u3001\u55b6\u696d\u8ca2\u732e\u3092\u72d9\u3063\u3066\u3044\u308b\u305f\u3081\u3001\u77ed\u671f\u7684\u306a\u65bd\u7b56\u304c\u591a\u304f\u306a\u308b\u3002\u3053\u3053\u3067\u306f\u5177\u4f53\u7684\u306a\u65b9\u6cd5\u3092\uff11\u3064\u3054\u7d39\u4ecb\u3059\u308b\u3002\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u306f\u5f0a\u793e\u306e\u304a\u5ba2\u69d8\u3067\u3082\u591a\u304f\u306e\u4f01\u696d\u3067\u6210\u679c\u3092\u51fa\u3057\u3066\u3044\u308b\u65b9\u6cd5\u3067\u3042\u308b\u305f\u3081\u3001\u305c\u3072\u53d6\u308a\u7d44\u3093\u3067\u307f\u3066\u307b\u3057\u3044\u3002<\/p>\n<div id=\"attachment_8488\" style=\"width: 1656px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8488\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img07.jpg\" alt=\"\u55b6\u696d\u306b\u8ca2\u732e\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9\" width=\"1646\" height=\"638\" class=\"size-full wp-image-8488\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img07.jpg 1646w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img07-300x116.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img07-1024x397.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img07-768x298.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img07-1536x595.jpg 1536w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/07\/pr-img07-718x278.jpg 718w\" sizes=\"(max-width: 1646px) 100vw, 1646px\" \/><p id=\"caption-attachment-8488\" class=\"wp-caption-text\">\u55b6\u696d\u306b\u8ca2\u732e\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304b\u3089\u59cb\u3081\u308b\u30d7\u30ed\u30bb\u30b9<\/p><\/div>\n<h2>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306e\u307e\u3068\u3081<\/h2>\n<p>\u4ee5\u4e0a\u3001\uff14\u3064\u306eBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u3092\u3054\u7d39\u4ecb\u3057\u305f\u3002BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u300c\u3053\u306e\u65bd\u7b56\u304b\u3089\u3084\u308b\u300d\u3068\u3044\u3063\u305f\u578b\u306e\u3088\u3046\u306a\u3082\u306e\u306f\u306a\u304f\u3001\u5404\u4f01\u696d\u305d\u308c\u305e\u308c\u306e\u73fe\u72b6\u3084\u76ee\u7684\u306b\u5408\u308f\u305b\u3066\u3001\u6700\u9069\u306a\u30d7\u30ed\u30bb\u30b9\u3092\u9078\u5b9a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u3057\u304b\u3057\u306a\u304c\u3089\u3001\u3069\u306e\u30d7\u30ed\u30bb\u30b9\u3082\u300c\u58f2\u4e0a\u306b\u7e4b\u3052\u308b\u6d3b\u52d5\u306b\u3059\u308b\u300d\u3068\u3044\u3046\u610f\u5473\u3067\u306f\u3001\u30b4\u30fc\u30eb\u306f\u540c\u3058\u3060\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u6700\u77ed\u3067\u7d50\u679c\u306b\u3064\u306a\u304c\u308b\u3088\u3046\u306a\u30d7\u30ed\u30bb\u30b9\u3092\u691c\u8a0e\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u3055\u3041\u3001\u5fa1\u793e\u306a\u3089\u3069\u3093\u306aBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u304c\u3088\u3044\u3060\u308d\u3046\u304b\uff1f\u4f55\u304b\u3089\u53d6\u308a\u7d44\u3080\u3079\u304d\u3060\u308d\u3046\u304b\uff1f\u3053\u306e\u30b3\u30e9\u30e0\u3092\u53c2\u8003\u306b\u4e00\u5ea6\u691c\u8a0e\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<div data-post-id=\"5534\" class=\"insert-page insert-page-5534 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u6848\u3084\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306b\u95a2\u3059\u308b\u7121\u6599\u306ePDF\u8cc7\u6599<\/span><\/div>\n<p>\u4ee5\u4e0b\u306e\u3088\u3046\u306aPDF\u8cc7\u6599\u304c\u7121\u6599\u3067\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3067\u304d\u307e\u3059\u3002\u5fa1\u793e\u306e\u6226\u7565\u7acb\u6848\u306e\u30d2\u30f3\u30c8\u306b\u306a\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u306e\u3067\u304a\u6c17\u8efd\u306b\u304a\u7533\u3057\u8fbc\u307f\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u7acb\u6848\u30b7\u30fc\u30c8\u306a\u3069\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001\u65bd\u7b56\u3068\u624b\u6cd5\u9078\u5b9a\u306e\u4ed5\u65b9\u3001KPI\u306e\u53ef\u8996\u5316\u306e\u4ed5\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u306a\u3069\u306b\u3064\u3044\u3066\u308f\u304b\u308a\u3084\u3059\u304f\u307e\u3068\u3081\u305fPDF\u8cc7\u6599<\/p>\n<div id=\"attachment_8622\" style=\"width: 2198px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-8622\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg.jpg\" alt=\"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u7acb\u6848\u306e\uff14\u3064\u306e\u30d1\u30ef\u30dd\u30fb\u30a8\u30af\u30bb\u30eb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\" width=\"2188\" height=\"300\" class=\"size-full wp-image-8622\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg.jpg 2188w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-300x41.jpg 300w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-1024x140.jpg 1024w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-768x105.jpg 768w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-1536x211.jpg 1536w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-2048x281.jpg 2048w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2024\/12\/bm-ctaimg-718x98.jpg 718w\" sizes=\"(max-width: 2188px) 100vw, 2188px\" \/><p id=\"caption-attachment-8622\" class=\"wp-caption-text\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u7acb\u6848\u306e\uff14\u3064\u306e\u30d1\u30ef\u30dd\u30fb\u30a8\u30af\u30bb\u30eb\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8<\/p><\/div>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r28\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> ABM\u63a8\u9032\u624b\u9806\u300cICP\u3092\u8ef8\u306b\u3057\u305f\u52b9\u7387\u7684\u306aABM\u30d7\u30ed\u30bb\u30b9\u300d<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>ICP\uff08\u7406\u60f3\u7684\u306a\u9867\u5ba2\u50cf\uff09\u3092\u5b9a\u7fa9\u3057\u3066ABM\u3092\u63a8\u9032\u3059\u308bABM\u30d7\u30ed\u30bb\u30b9\u3092\u307e\u3068\u3081\u305f\u8cc7\u6599<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r08\/\" rel=\"noopener\" target=\"_blank\">ICP\u3092\u8ef8\u306b\u3057\u305fABM\u30d7\u30ed\u30bb\u30b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u529f\u4e8b\u4f8b<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u7a4d\u6c34\u6a39\u8102\u682a\u5f0f\u4f1a\u793e\u69d8\u3001\u5bcc\u58eb\u30d5\u30a4\u30eb\u30e0\u30db\u30fc\u30eb\u30c7\u30a3\u30f3\u30b0\u30b9\u682a\u5f0f\u4f1a\u793e\u69d8\u3001\u5c71\u6d0b\u96fb\u6c17\u682a\u5f0f\u4f1a\u793e\u69d8\u3001\u30ad\u30e4\u30ce\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b8\u30e3\u30d1\u30f3\u682a\u5f0f\u4f1a\u793e\u69d8\u306a\u3069\u306e\u6210\u529f\u4e8b\u4f8b\u3067\u3059\u3002\u3069\u3093\u306a\u53d6\u308a\u7d44\u307f\u3092\u3057\u3066\u3069\u3093\u306a\u6210\u679c\u304c\u5f97\u3089\u308c\u305f\u306e\u304b\uff1f\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/#success\" rel=\"noopener\" target=\"_blank\">\u3069\u3093\u306a\u8cc7\u6599\u304b\u898b\u308b\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div align=\"center\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/#all-list\" rel=\"noopener\" target=\"_blank\">\u3053\u306e\u307b\u304b\u306e\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u95a2\u3059\u308bPDF\u8cc7\u6599\u4e00\u89a7\u3092\u898b\u308b<\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u306b\u3064\u3044\u3066\u3001\uff14\u3064\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002\u4eca\u304b\u3089BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u59cb\u3081\u308b\u3068\u3044\u3046BtoB\u4f01\u696d\u306e\u59cb\u3081\u65b9\u306e\u53c2\u8003\u306b\u306a\u308c\u3070\u5e78\u3044\u3067\u3042\u308b\u3002 BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\uff1f &#8230;<\/p>\n","protected":false},"author":2,"featured_media":8489,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"categories":[65],"tags":[],"class_list":{"0":"post-5434","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-btobmarketing","8":"article cf"},"aioseo_notices":[],"modified_by":"\u837b\u91ce\u6c38\u7b56","_links":{"self":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts\/5434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/comments?post=5434"}],"version-history":[{"count":23,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts\/5434\/revisions"}],"predecessor-version":[{"id":9742,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/posts\/5434\/revisions\/9742"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/media\/8489"}],"wp:attachment":[{"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/media?parent=5434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/categories?post=5434"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-json\/wp\/v2\/tags?post=5434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}