{"id":5217,"date":"2025-04-03T12:00:04","date_gmt":"2025-04-03T03:00:04","guid":{"rendered":"https:\/\/btobmarketing.aluha.net\/column-wp\/?p=5217"},"modified":"2025-09-28T13:28:21","modified_gmt":"2025-09-28T04:28:21","slug":"%e5%96%b6%e6%a5%ad%e6%88%a6%e7%95%a5%e3%81%ab%e5%bf%85%e8%a6%81%e3%81%aa%e5%96%b6%e6%a5%ad%e5%88%86%e6%9e%90%e3%80%8c%e7%ab%b6%e5%90%88%e3%83%bb%e5%b8%82%e5%a0%b4%e3%83%bb%e9%a1%a7%e5%ae%a2%e3%83%bb","status":"publish","type":"post","link":"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-ss\/sales-strategy-analysis","title":{"rendered":"\u55b6\u696d\u6226\u7565\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u300c\u6226\u7565\u7acb\u6848\u3084\u5206\u6790\u306b\u6d3b\u7528\u3067\u304d\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u300d"},"content":{"rendered":"<p>\u3053\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-ss\/about-sales-strategy\" rel=\"noopener\" target=\"_blank\">\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848<\/a>\u3084\u55b6\u696d\u5206\u6790\u3092\u884c\u3046\u6642\u306b\u6d3b\u7528\u3067\u304d\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u5206\u6790\u624b\u6cd5\u306b\u3064\u3044\u3066\u3001BtoB\u4f01\u696d\u5411\u3051\u306b\u3054\u7d39\u4ecb\u3059\u308b\u3002<\/p>\n<h2>\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u3084\u55b6\u696d\u5206\u6790\u306b\u6d3b\u7528\u3067\u304d\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u624b\u6cd5<\/h2>\n<p>\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u3084\u55b6\u696d\u5206\u6790\u306b\u6d3b\u7528\u3067\u304d\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3068\u3057\u3066\u3001\u4e3b\u306b\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u624b\u6cd5\u304c\u3042\u308b\u3002<\/p>\n<div class=\"c_box intitle blue_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u3084\u55b6\u696d\u5206\u6790\u306b\u6d3b\u7528\u3067\u304d\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u624b\u6cd5<\/span><\/div>\n<ol>\n<li>3C\u5206\u6790<\/li>\n<li>4P\u5206\u6790<\/li>\n<li>SWOT\u5206\u6790<\/li>\n<li>PEST\u5206\u6790<\/li>\n<li>\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9\u5206\u6790<\/li>\n<li>\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790<\/li>\n<li>\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0<\/li>\n<li>USP\u5206\u6790<\/li>\n<\/ol>\n<\/div>\n<p>\u305d\u308c\u3067\u306f\u3001\u5404\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u624b\u6cd5\u306b\u3064\u3044\u3066\u3001BtoB\u5411\u3051\u306b\u89e3\u8aac\u3059\u308b\u3002BtoB\u4f01\u696d\u5411\u3051\u306b\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3059\u308b\u305f\u3081\u3001\u4e0d\u52d5\u7523\u696d\u5411\u3051\u306e\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308bIT\u4f01\u696d\u3092\u4f8b\u306b\u3054\u7d39\u4ecb\u3059\u308b\u3002<\/p>\n<div data-post-id=\"5495\" class=\"insert-page insert-page-5495 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u3084\u55b6\u696d\u8a08\u753b\u306b\u95a2\u3059\u308b\u7121\u6599\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3068\u7acb\u6848\u5177\u4f53\u4f8b\u3001\u6226\u7565\u306e\u6210\u719f\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>BtoB\u4f01\u696d\u5411\u3051\u306b\u55b6\u696d\u6226\u7565\u3092\u4f53\u7cfb\u7684\u306b\u7acb\u6848\u3059\u308b\u624b\u9806\u66f8\u3067\u3059\u3002ALUHA\u72ec\u81ea\u306e\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3067KGI\u304b\u3089KPI\u3001\u8a08\u753b\u3001PDCA\u307e\u3067\u3092\u5177\u4f53\u5316\u3057\u6226\u7565\u3092\u4fef\u77b0\u3067\u304d\u307e\u3059\u3002\u6226\u7565\u7acb\u6848\u306e\u5177\u4f53\u4f8b\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r04\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> \u55b6\u696d\u6226\u7565\u306e\u8cac\u4efb\u8005\u304c\u77e5\u3063\u3066\u304a\u304f\u3079\u304d\u300c\u55b6\u696d\u306e\u8ef8\u300d\u3068\u306a\u308b\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u6c7a\u3081\u65b9<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u55b6\u696dKPI\uff08\u30a2\u30dd\u30a4\u30f3\u30c8\u7387\u3084\u6848\u4ef6\u5316\u7387\u3001\u5546\u8ac7\u7387\u3001\u53d7\u6ce8\u7387\u306a\u3069\uff09\u304c\u306a\u304b\u306a\u304b\u6539\u5584\u3057\u306a\u3044\u5834\u5408\u3001\u30bb\u30fc\u30eb\u30b9\u30dd\u30a4\u30f3\u30c8\u3084\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u898b\u76f4\u3059\u3068\u3044\u3046\u3053\u3068\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u305d\u3053\u3067\u3001\u3053\u306e\u8cc7\u6599\u3067\u306f\u3001\u81ea\u793e\u306e\u5f37\u307f\u3092\u6d3b\u304b\u3059\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u3069\u306e\u3088\u3046\u306b\u6c7a\u3081\u3066\u3044\u304f\u306e\u304b\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r41\/\" rel=\"noopener\" target=\"_blank\">\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u6c7a\u3081\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<h3>BtoB\u4f01\u696d\u306e3C\u5206\u6790<\/h3>\n<p>3C\u5206\u6790\u3068\u306f\u3001\u5e02\u5834\u3084\u7af6\u5408\u30fb\u81ea\u793e\u3092\u5206\u6790\u3059\u308b\u624b\u6cd5\u3060\u3002Customer\uff08\u5e02\u5834\u30fb\u9867\u5ba2\uff09\u3001Competitor\uff08\u7af6\u5408\uff09\u3001Company\uff08\u81ea\u793e\uff09\u306e3\u3064\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u304b\u3089\u3001\u982d\u6587\u5b57\u3092\u53d6\u3063\u30663C\u5206\u6790\u3068\u547c\u3070\u308c\u3066\u3044\u308b\u3002BtoB\u306b\u304a\u3044\u3066\u3001Customer\uff08\u5e02\u5834\u30fb\u9867\u5ba2\uff09\u3001Competitor\uff08\u7af6\u5408\uff09\u3001Company\uff08\u81ea\u793e\uff09\u306e\u305d\u308c\u305e\u308c\u306e\u6982\u8981\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3060\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>3C\u5206\u6790\u306e\u6982\u8981<\/caption>\n<tr>\n<td>Customer\uff08\u5e02\u5834\u30fb\u9867\u5ba2\uff09<\/td>\n<td>\n\u30fb\u5e02\u5834\u306e\u3053\u308c\u307e\u3067\u306e\u52d5\u5411\u3084\u4eca\u5f8c\u306e\u52d5\u5411\u306f\u3069\u3046\u304b\uff1f<br \/>\n\u30fb\u5e02\u5834\u3067\u306f\u3069\u3093\u306a\u8ab2\u984c\u3092\u6301\u3064\u4f01\u696d\u304c\u5897\u3048\u305d\u3046\u304b\uff1f<br \/>\n\u30fb\u6cd5\u898f\u5236\u306a\u3069\u306e\u5f71\u97ff\u3067\u3069\u3093\u306a\u30c8\u30ec\u30f3\u30c9\u304c\u767a\u751f\u3057\u305d\u3046\u304b\uff1f<br \/>\n\u30fb\u3069\u3093\u306a\u9867\u5ba2\u4f01\u696d\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u306e\u304b\uff1f<br \/>\n\u30fb\u3069\u3093\u306a\u696d\u52d9\u3092\u884c\u3063\u3066\u3044\u308b\u62c5\u5f53\u8005\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u304b\uff1f<br \/>\n\u30fb\u3069\u3093\u306a\u8ab2\u984c\u3084\u60a9\u307f\u3092\u6301\u3063\u3066\u3044\u308b\u304b\uff1f<br \/>\n\u306a\u3069\u3092\u5177\u4f53\u5316\u3057\u3066\u3044\u304f\u3002\n<\/td>\n<\/tr>\n<tr>\n<td>Competitor\uff08\u7af6\u5408\uff09<\/td>\n<td>\n\u30fb\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3068\u7af6\u5408\u3059\u308b\u4f01\u696d\u306f\u3069\u3053\u304b\uff1f<br \/>\n\u30fb\u7af6\u5408\u4f01\u696d\u306f\u3069\u3093\u306a\u5f37\u307f\u3092\u6253\u3061\u51fa\u3057\u3066\u3044\u308b\u304b\uff1f<br \/>\n\u30fb\u7af6\u5408\u4f01\u696d\u306b\u306f\u3069\u3093\u306a\u5f31\u307f\u304c\u3042\u308b\u304b\uff1f<br \/>\n\u306a\u3069\u3092\u5177\u4f53\u5316\u3057\u3066\u3044\u304f\u3002\n<\/td>\n<\/tr>\n<tr>\n<td>Company\uff08\u81ea\u793e\uff09<\/td>\n<td>\n\u30fb\u81ea\u793e\u306e\u7d4c\u55b6\u30ea\u30bd\u30fc\u30b9\uff08\u30b3\u30cd\u30fb\u6280\u8853\u529b\u3001\u8cc7\u91d1\u3001\u8a2d\u5099\u306a\u3069\uff09\u304c\u3042\u308b\u304b\uff1f<br \/>\n\u30fb\u7af6\u5408\u3068\u6bd4\u8f03\u3057\u3066\u3069\u3093\u306a\u5f37\u307f\u3092\u6253\u3061\u51fa\u305b\u308b\u304b\uff1f<br \/>\n\u30fb\u7af6\u5408\u3068\u6bd4\u8f03\u3057\u3066\u3082\u52dd\u3066\u306a\u3044\u5f31\u307f\u306f\u3069\u3053\u306b\u3042\u308b\u304b\uff1f<br \/>\n\u306a\u3069\u3092\u5177\u4f53\u5316\u3057\u3066\u3044\u304f\u3002\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u3053\u306e\u3088\u3046\u306b\u30013C\u5206\u6790\u306f\u3001\uff13\u3064\u306eC\u306e\u8996\u70b9\u304b\u3089\u3001\u55b6\u696d\u6226\u7565\u306e\u76ee\u7684\u3067\u3042\u308b\u300c\u58f2\u4e0a\u62e1\u5927\u300d\u3092\u5b9f\u73fe\u3059\u308b\u65b9\u7b56\u3092\u8003\u3048\u3066\u3044\u304f\u3053\u3068\u306b\u306a\u308b\u3002<\/p>\n<p>\u3067\u306f\u3001\u5b9f\u969b\u306b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308bBtoB\u306eIT\u4f01\u696d\u3092\u4f8b\u306b\u30013C\u5206\u6790\u306e\u5177\u4f53\u4f8b\u3092\u8003\u3048\u3066\u307f\u3088\u3046\u3002\u305f\u3060\u3057\u3001\u5f0a\u793e\u306b\u3066\u5177\u4f53\u7684\u306a\u8abf\u67fb\u3092\u884c\u306a\u3063\u305f\u308f\u3051\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u3042\u304f\u307e\u3067\u4f8b\u3068\u3057\u3066\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>BtoB\u4f01\u696d\u306e3C\u5206\u6790\u306e\u5177\u4f53\u4f8b<\/caption>\n<tr>\n<td>Customer\uff08\u5e02\u5834\u30fb\u9867\u5ba2\uff09<\/td>\n<td>\n\u30fbDX\u63a8\u9032\u3084\u30ea\u30e2\u30fc\u30c8\u30ef\u30fc\u30af\u306a\u3069\u306e\u5f71\u97ff\u3067\u3001\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u5e02\u5834\u306f\u6210\u9577\u304c\u671f\u5f85\u3067\u304d\u308b<br \/>\n\u30fb\u76f4\u611f\u7684\u306a\u64cd\u4f5c\u3001IT\u904b\u7528\u306e\u30b3\u30b9\u30c8\u524a\u6e1b\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30fc\u306b\u5bfe\u3057\u3066\u30cb\u30fc\u30ba\u304c\u5f37\u3044\n<\/td>\n<\/tr>\n<tr>\n<td>Competitor\uff08\u7af6\u5408\uff09<\/td>\n<td>\n\u30fb\u5727\u5012\u7684\u306a\u8a8d\u77e5\u5ea6\u3068\u30d6\u30e9\u30f3\u30c9\u529b\u3001\u305d\u3057\u3066\u30b5\u30fc\u30d3\u30b9\u30e9\u30a4\u30f3\u30ca\u30c3\u30d7\u3092\u6301\u3064\u5927\u624b\u4f01\u696d\u304c\u6570\u591a\u304f\u5b58\u5728\u3057\u3066\u3044\u308b\u3002<br \/>\n\u30fb\u3057\u304b\u3057\u3001\u8907\u96d1\u306a\u4ed5\u7d44\u307f\u3068\u6599\u91d1\u4f53\u7cfb\u3067\u5c02\u9580\u77e5\u8b58\u304c\u5fc5\u9808\u306a\u30b5\u30fc\u30d3\u30b9\u304c\u591a\u3044\n<\/td>\n<\/tr>\n<tr>\n<td>Company\uff08\u81ea\u793e\uff09<\/td>\n<td>\n\u30fb\u81ea\u793e\u793e\u54e1\u306e\u4e2d\u306b\u3001\u4e0d\u52d5\u7523\u95a2\u9023\u6cd5\u6848\u3068\u4e0d\u52d5\u7523\u306e\u8cc3\u8cb8\u696d\u52d9\u306b\u8a73\u3057\u3044\u793e\u54e1\u304c\u6570\u591a\u304f\u3044\u308b\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u3053\u306e\u4f8b\u3067\u306f\u3001\u81ea\u793e\u306e\u5f37\u307f\u3068\u3057\u3066\u300c\u4e0d\u52d5\u7523\u696d\u754c\u306e\u77e5\u8b58\u306e\u8c4a\u5bcc\u3055\u300d\u3092\u6319\u3052\u3066\u3044\u308b\u3002\u305d\u3057\u3066\u3001\u81ea\u793e\u306e\u5f37\u307f\u3092\u6d3b\u304b\u3057\u3001\u304b\u3064\u3001\u5e02\u5834\u30fb\u7af6\u5408\u306b\u5bfe\u6297\u3059\u308b\u306b\u306f\u3001\u300c\u4e0d\u52d5\u7523\u306e\u8cc3\u8cb8\u696d\u52d9\u306b\u7279\u5316\u3057\u305f\u76f4\u611f\u7684\u3067\u4f4e\u30b3\u30b9\u30c8\u3067\u5c0e\u5165\u3067\u304d\u308b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u306e\u5c55\u958b\u300d\u3068\u3044\u3046\u6226\u7565\u306e\u65b9\u5411\u6027\u304c\u898b\u3048\u3066\u304f\u308b\u3002\u3064\u307e\u308a\u3001\u30cb\u30c3\u30c1\u306a\u9818\u57df\u3067No1\u3092\u76ee\u6307\u3059\u3068\u3044\u3046\u6226\u7565\u3060\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b3C\u5206\u6790\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u55b6\u696d\u6226\u7565\u306e\u76ee\u6a19\u3067\u3042\u308b\u300c\u58f2\u4e0a\u62e1\u5927\u300d\u306b\u3080\u3051\u3066\u3001\u81ea\u793e\u306e\u5f37\u307f\u3092\u3069\u3046\u6d3b\u304b\u3059\u306e\u304c\u3088\u3044\u304b\uff1f\u3092\u8003\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306e4P\u5206\u6790<\/h3>\n<p>4P\u5206\u6790\u3068\u306f\u3001\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u30004\u3064\u306e\u8996\u70b9\u304b\u3089\u5206\u6790\u3059\u308b\u624b\u6cd5\u3060\u3002Product\uff08\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u4fa1\u5024\uff09\u3001Price\uff08\u4fa1\u683c\uff09\u3001Place\uff08\u63d0\u4f9b\u65b9\u6cd5\uff09\u3001Promotion\uff08\u8ca9\u4fc3\u65b9\u6cd5\uff09\u306e4\u3064\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u304b\u3089\u30014P\u5206\u6790\u3068\u547c\u3070\u308c\u3066\u3044\u308b\u3002BtoB\u4f01\u696d\u5411\u3051\u306b4P\u5206\u6790\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3059\u308b\u3068\u4ee5\u4e0b\u8868\u306e\u3088\u3046\u306b\u306a\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>4P\u5206\u6790\u306e\u6982\u8981<\/caption>\n<tr>\n<td>Product\uff08\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u4fa1\u5024\uff09<\/td>\n<td>\n\u3010\u58f2\u308c\u308b\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u958b\u767a\u3059\u308b\u3053\u3068\u3011<br \/>\n\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u4f01\u696d\u306e\u8ab2\u984c\u3084\u60a9\u307f\u3092\u5b9a\u91cf\u7684\u30fb\u5b9a\u6027\u7684\u306b\u628a\u63e1\u3057\u3001\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306b\u53cd\u6620\u3055\u305b\u308b\u3053\u3068\n<\/td>\n<\/tr>\n<tr>\n<td>Price\uff08\u4fa1\u683c\uff09<\/td>\n<td>\n\u3010\u58f2\u308c\u308b\u5024\u6bb5\u3067\u58f2\u308b\u3053\u3068\u3011<br \/>\n\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u4f01\u696d\u304c\u5c0e\u5165\u3067\u304d\u308b\uff08\u652f\u6255\u3044\u3067\u304d\u308b\uff09\u91d1\u984d\u3067\u3001\u304b\u3064\u3001\u5145\u5206\u306a\u5229\u76ca\u3092\u78ba\u4fdd\u3067\u304d\u308b\u5024\u6bb5\u306b\u3059\u308b\u3053\u3068\n<\/td>\n<\/tr>\n<tr>\n<td>Place\uff08\u63d0\u4f9b\u65b9\u6cd5\uff09<\/td>\n<td>\n\u3010\u58f2\u308c\u308b\u5834\u6240\u3067\u58f2\u308b\u3053\u3068\u3011<br \/>\n\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u5f37\u307f\u3084\u9867\u5ba2\u7279\u6027\u306b\u5408\u308f\u305b\u3066\u58f2\u308b\u7d4c\u8def\u3092\u9078\u629e\u3059\u308b\u3053\u3068\u3002BtoB\u3067\u306f\u300c\u30ea\u30a2\u30eb\u3067\u58f2\u308b\u300d\u300c\u30c7\u30b8\u30bf\u30eb\u4e0a\u3067\u58f2\u308b\u300d\u300c\u30c7\u30b8\u30bf\u30eb\u3068\u30ea\u30a2\u30eb\u3092\u878d\u5408\u3055\u305b\u3066\u58f2\u308b\u300d\u300c\u4ee3\u7406\u5e97\u7d4c\u7531\u3067\u58f2\u308b\u300d\u3068\u3044\u3063\u305f\u65b9\u6cd5\u304c\u3042\u308b\u305f\u3081\u3001\u3069\u306e\u65b9\u6cd5\u304c\u6700\u9069\u304b\u3092\u691c\u8a0e\u3059\u308b\u3002\n<\/td>\n<\/tr>\n<tr>\n<td>Promotion\uff08\u8ca9\u4fc3\u65b9\u6cd5\uff09<\/td>\n<td>\n\u3010\u58f2\u308c\u308b\u58f2\u308a\u65b9\u3067\u58f2\u308b\u3011<br \/>\n\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u5f37\u307f\u3084\u9867\u5ba2\u7279\u6027\u306b\u5408\u308f\u305b\u3066\u58f2\u308a\u65b9\u3092\u5909\u3048\u308b\u3053\u3068\u3002OneToOne\u5316\u3055\u308c\u305f\u58f2\u308a\u65b9\uff08\u72ed\u304f\u6df1\u304f\uff09\u304c\u3088\u3044\u304b\u3001\u30de\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff08\u5e83\u304f\u6d45\u304f\uff09\u304c\u826f\u3044\u304b\u306a\u3069\u3092\u691c\u8a0e\u3059\u308b\u3002\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>4P\u5206\u6790\u306f\u3001\u55b6\u696d\u6226\u7565\u306e\u4e00\u8cab\u6027\u3092\u78ba\u8a8d\u3059\u308b\u969b\u306b\u975e\u5e38\u306b\u4fbf\u5229\u306a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3060\u30024P\u306f\u3001\u4e92\u3044\u306b\u8907\u96d1\u306b\u95a2\u9023\u3057\u5408\u3046\u8981\u7d20\u3067\u3042\u308b\u305f\u3081\u3001\u500b\u5225\u306b\u8003\u3048\u308b\u3068\u6226\u7565\u306b\u4e00\u8cab\u6027\u304c\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3046\u3002\u305f\u3068\u3048\u3070\u3001\u9ad8\u54c1\u8cea\u30fb\u6700\u65b0\u6280\u8853\u3092\u53d6\u308a\u5165\u308c\u305f\u88fd\u54c1\u3092\u958b\u767a\u3057\u3066\u3082\u3001\u4f4e\u4fa1\u683c\u3067\u58f2\u308b\u3053\u3068\u306f\u96e3\u3057\u3044\u3002\u3055\u3089\u306b\u3001\u901a\u8ca9\u3067\u624b\u8efd\u306b\u8cfc\u5165\u3068\u3044\u3063\u305f\u63d0\u4f9b\u65b9\u6cd5\u3082\u96e3\u3057\u3044\u3060\u308d\u3046\u3002<\/p>\n<p>\u3067\u306f\u3001\u5b9f\u969b\u306b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308bBtoB\u306eIT\u4f01\u696d\u3092\u4f8b\u306b\u30014P\u5206\u6790\u306e\u5177\u4f53\u4f8b\u3092\u8003\u3048\u3066\u307f\u3088\u3046\u3002\u305f\u3060\u3057\u3001\u5f0a\u793e\u306b\u3066\u5177\u4f53\u7684\u306a\u8abf\u67fb\u3092\u884c\u306a\u3063\u305f\u308f\u3051\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u3042\u304f\u307e\u3067\u4f8b\u3068\u3057\u3066\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>4P\u5206\u6790\u306e\u6982\u8981<\/caption>\n<tr>\n<td>Product\uff08\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u4fa1\u5024\uff09<\/td>\n<td>\n\u3010\u58f2\u308c\u308b\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u958b\u767a\u3059\u308b\u3053\u3068\u3011<br \/>\n\u4f8b\uff1a\u4e0d\u52d5\u7523\u306e\u8cc3\u8cb8\u696d\u52d9\u306b\u7279\u5316\u3057\u305f\u76f4\u611f\u7684\u3067\u4f4e\u30b3\u30b9\u30c8\u3067\u5c0e\u5165\u3067\u304d\u308b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\n<\/td>\n<\/tr>\n<tr>\n<td>Price\uff08\u4fa1\u683c\uff09<\/td>\n<td>\n\u3010\u58f2\u308c\u308b\u5024\u6bb5\u3067\u58f2\u308b\u3053\u3068\u3011<br \/>\n\u4f8b\uff1a\u5730\u5834\u306e\u4e0d\u52d5\u7523\u4f1a\u793e\u3067\u3082\u5c0e\u5165\u3057\u3084\u3059\u304f\u3059\u308b\u305f\u30811\u4eba500\u5186\uff0f\u6708\u3067\u4f7f\u3048\u308b\n<\/td>\n<\/tr>\n<tr>\n<td>Place\uff08\u63d0\u4f9b\u65b9\u6cd5\uff09<\/td>\n<td>\n\u3010\u58f2\u308c\u308b\u5834\u6240\u3067\u58f2\u308b\u3053\u3068\u3011<br \/>\n\u4f8b\uff1a\u4e0d\u52d5\u7523\u5c02\u9580\u30b5\u30a4\u30c8\u3067\u306e\u5e83\u544a\u3001\u300c\u7269\u4ef6\u7ba1\u7406\u300d\u300c\u4e0d\u52d5\u7523\u5951\u7d04\u7ba1\u7406\u300d\u306a\u3069\u306e\u3088\u3046\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u306eSEO\u5bfe\u7b56\u3068\u30ea\u30fc\u30c9\u7372\u5f97\u3001\u4e0d\u52d5\u7523\u696d\u5411\u3051\u5c55\u793a\u4f1a\u3067\u306e\u30ea\u30fc\u30c9\u7372\u5f97\u306a\u3069\n<\/td>\n<\/tr>\n<tr>\n<td>Promotion\uff08\u8ca9\u4fc3\u65b9\u6cd5\uff09<\/td>\n<td>\n\u3010\u58f2\u308c\u308b\u58f2\u308a\u65b9\u3067\u58f2\u308b\u3011<br \/>\n\u4f4e\u4fa1\u683c\u3067\u3042\u308b\u305f\u3081\u4eba\u306b\u3088\u308b\u55b6\u696d\u3092\u884c\u3046\u3068\u5de5\u6570\u304c\u304b\u304b\u308b\u3002\u30c7\u30b8\u30bf\u30eb\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u55b6\u696d\u6226\u7565\u304c\u5fc5\u8981\u3002\u4e0d\u52d5\u7523\u95a2\u9023\u696d\u52d9\u306b\u5bfe\u3057\u3066\u3069\u308c\u3060\u3051\u52b9\u7387\u7684\u306b\u696d\u52d9\u304c\u9032\u3081\u3089\u308c\u308b\u304b\uff1f\u3092\u8aac\u660e\u3057\u305f\u52d5\u753b\u3092\u5145\u5b9f\u3055\u305b\u3001\u3067\u304d\u308b\u9650\u308a\u30cd\u30c3\u30c8\u3067\u306e\u55b6\u696d\u5b8c\u7d50\u3092\u72d9\u3046\u65bd\u7b56\u3092\u7d99\u7d9a\u7684\u306b\u5c55\u958b\u3002\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u3042\u304f\u307e\u3067\uff11\u3064\u306e\u4f8b\u3067\u3042\u308b\u304c\u3001\u3069\u3093\u306a\u4f01\u696d\u306b\u3069\u3093\u306a\u5546\u6750\u3092\u3069\u3093\u306a\u5024\u6bb5\u3067\u3069\u3046\u58f2\u308b\u306e\u304b\uff1f\u306e4\u3064\u306eP\u304c\u9023\u52d5\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u304a\u5206\u304b\u308a\u3044\u305f\u3060\u3051\u308b\u3060\u308d\u3046\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306eSWOT\u5206\u6790<\/h3>\n<p>SWOT\u5206\u6790\u3068\u306f\u3001\u81ea\u793e\u306e\u5185\u90e8\u74b0\u5883\u3068\u5916\u90e8\u74b0\u5883\u3092\u30d7\u30e9\u30b9\u8981\u56e0\u3068\u30de\u30a4\u30ca\u30b9\u8981\u56e0\u306b\u5206\u3051\u3066\u5206\u6790\u3059\u308b\u624b\u6cd5\u3060\u3002\u5185\u90e8\u74b0\u5883\u306e\u30d7\u30e9\u30b9\u8981\u56e0\u3092Strength\uff08\u5f37\u307f\uff09\u3001\u5185\u90e8\u74b0\u5883\u306e\u30de\u30a4\u30ca\u30b9\u8981\u56e0\u3092Weakness\uff08\u5f31\u307f\uff09\u3001\u5916\u90e8\u74b0\u5883\u306e\u30d7\u30e9\u30b9\u8981\u56e0\u3092Opportunity\uff08\u6a5f\u4f1a\uff09\u3001\u5916\u90e8\u74b0\u5883\u306e\u30de\u30a4\u30ca\u30b9\u8981\u56e0\u3092Threat\uff08\u8105\u5a01\uff09\u3068\u3057\u3066\u5206\u6790\u3059\u308b\u3053\u3068\u304b\u3089\u3001\u982d\u6587\u5b57\u3092\u53d6\u3063\u3066SWOT\u5206\u6790\u3068\u547c\u3070\u308c\u3066\u3044\u308b\u3002<\/p>\n<p>\u81ea\u793e\u306e\u5f37\u307f\u3068\u5f31\u307f\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u5916\u90e8\u8981\u56e0\u306e\u6a5f\u4f1a\u3084\u8105\u5a01\u3082\u6d17\u3044\u51fa\u3059\u305f\u3081\u3001\u504f\u3063\u305f\u8996\u70b9\u304b\u3089\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u7acb\u6848\u3092\u9632\u6b62\u3067\u304d\u308b\u3002<\/p>\n<p>\u3067\u306f\u3001\u5b9f\u969b\u306b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308bBtoB\u306eIT\u4f01\u696d\u3092\u4f8b\u306b\u3001SWOT\u5206\u6790\u306e\u5177\u4f53\u4f8b\u3092\u8003\u3048\u3066\u307f\u3088\u3046\u3002\u305f\u3060\u3057\u3001\u5f0a\u793e\u306b\u3066\u5177\u4f53\u7684\u306a\u8abf\u67fb\u3092\u884c\u306a\u3063\u305f\u308f\u3051\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u3042\u304f\u307e\u3067\u4f8b\u3068\u3057\u3066\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>BtoB\u4f01\u696d\u306eSWOT\u5206\u6790\u306e\u5177\u4f53\u4f8b<\/caption>\n<tr>\n<td><\/td>\n<td>\u5185\u90e8\u8981\u56e0<\/td>\n<td>\u5916\u90e8\u8981\u56e0<\/td>\n<\/tr>\n<tr>\n<td>\u30d7\u30e9\u30b9\u8981\u56e0<\/td>\n<td>\n\u3010\u5f37\u307f\u3011<br \/>\n\u30fb\u4e0d\u52d5\u7523\u696d\u52d9\u306b\u7279\u5316\u3057\u6cd5\u898f\u5236\u306a\u3069\u306b\u3082\u5373\u5ea7\u306b\u5bfe\u5fdc\u53ef\u80fd<br \/>\n\u30fb\u4e2d\u5c0f\u96f6\u7d30\u4f01\u696d\u3067\u3082\u5c0e\u5165\u3057\u3084\u3059\u3044\n<\/td>\n<td>\n\u3010\u6a5f\u4f1a\u3011<br \/>\n\u30fb\u8131\u30cf\u30f3\u30b3\u3001\u30da\u30fc\u30d1\u30fc\u30ec\u30b9\u306e\u63a8\u9032\n<\/td>\n<\/tr>\n<tr>\n<td>\u30de\u30a4\u30ca\u30b9\u8981\u56e0<\/td>\n<td>\n\u3010\u5f31\u307f\u3011<br \/>\n\u30fb\u696d\u754c\u7279\u5316\u3067\u3042\u308b\u305f\u3081\u8a8d\u77e5\u5ea6\u30fb\u30d6\u30e9\u30f3\u30c9\u529b\u304c\u4f4e\u304f\u306a\u308b<br \/>\n\u30fb\u30ea\u30bd\u30fc\u30b9\u4e0d\u8db3\u306b\u3088\u308a\u5927\u624b\u4e0d\u52d5\u7523\u4f1a\u793e\u3092\u5bfe\u8c61\u306b\u3057\u305f\u30d3\u30b8\u30cd\u30b9\u304c\u3067\u304d\u306a\u3044\n<\/td>\n<td>\u3010\u8105\u5a01\u3011<br \/>\n\u30fb\u6cd5\u898f\u5236\u306b\u3088\u308b\u30b7\u30b9\u30c6\u30e0\u4fee\u6b63\u306e\u5f71\u97ff<br \/>\n\u30fb\u8a8d\u77e5\u30fb\u30d6\u30e9\u30f3\u30c9\u529b\u306e\u3042\u308b\u5927\u624b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u4f01\u696d\u306e\u4e0d\u52d5\u7523\u696d\u754c\u3078\u306e\u53c2\u5165\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>SWOT\u5206\u6790\u3092\u884c\u3046\u3068\u3001\u81ea\u793e\u306e\u5f37\u307f\u3092\u3069\u3046\u6d3b\u304b\u3059\u304b\u3001\u81ea\u793e\u306e\u5f31\u307f\u3092\u3069\u3046\u30ab\u30d0\u30fc\u3059\u308b\u304b\u3001\u305d\u3057\u3066\u4eca\u5f8c\u306e\u8105\u5a01\u3068\u6a5f\u4f1a\u306b\u5bfe\u3057\u3066\u3069\u3046\u5bfe\u5fdc\u3057\u3066\u3044\u304f\u304b\uff1f\u3092\u4fef\u77b0\u3057\u306a\u304c\u3089\u691c\u8a0e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306ePEST\u5206\u6790<\/h3>\n<p>PEST\u5206\u6790\u3068\u306f\u3001\u5916\u90e8\u74b0\u5883\u304c\u81ea\u793e\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u306b\u3064\u3044\u3066\u5206\u6790\u3059\u308b\u624b\u6cd5\u3060\u3002Politics\uff08\u653f\u6cbb\uff09\u3001Economy\uff08\u7d4c\u6e08\uff09\u3001Society\uff08\u793e\u4f1a\uff09\u3001Technology\uff08\u6280\u8853\uff09\u304c\u5206\u6790\u5bfe\u8c61\u3067\u3042\u308b\u3053\u3068\u304b\u3089\u3001\u982d\u6587\u5b57\u3092\u53d6\u3063\u3066PEST\u5206\u6790\u3068\u547c\u3070\u308c\u3066\u3044\u308b\u3002<\/p>\n<p>\u81ea\u793e\u3067\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3067\u304d\u306a\u3044\u5916\u90e8\u74b0\u5883\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u628a\u63e1\u3067\u304d\u3001\u4e16\u306e\u4e2d\u306e\u5909\u5316\u306b\u5fdc\u3058\u3066\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u6539\u5584\u30fb\u5f37\u5316\u3067\u304d\u308b\u3002\u6642\u4ee3\u306b\u5373\u3057\u3066\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u5909\u5316\u3055\u305b\u308b\u3053\u3068\u306f\u3001\u4f01\u696d\u304c\u7af6\u4e89\u3067\u751f\u304d\u6b8b\u308b\u305f\u3081\u306b\u5fc5\u8981\u4e0d\u53ef\u6b20\u3060\u3002<\/p>\n<p>\u3067\u306f\u3001\u5b9f\u969b\u306b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308bBtoB\u306eIT\u4f01\u696d\u3092\u4f8b\u306b\u3001PEST\u5206\u6790\u306e\u5177\u4f53\u4f8b\u3092\u8003\u3048\u3066\u307f\u3088\u3046\u3002\u305f\u3060\u3057\u3001\u5f0a\u793e\u306b\u3066\u5177\u4f53\u7684\u306a\u8abf\u67fb\u3092\u884c\u306a\u3063\u305f\u308f\u3051\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u3042\u304f\u307e\u3067\u4f8b\u3068\u3057\u3066\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>BtoB\u4f01\u696d\u306ePEST\u5206\u6790\u306e\u5177\u4f53\u4f8b<\/caption>\n<tr>\n<td>Politics\uff08\u653f\u6cbb\uff09<\/td>\n<td>\n\u30fb\u4e0d\u52d5\u7523\u95a2\u9023\u6cd5\u6848\u306e\u6cd5\u6539\u6b63<br \/>\n\u30fb\u653f\u5e9c\u306e\u4e0d\u52d5\u7523\u696d\u306b\u304a\u3051\u308b\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u306e\u63a8\u9032\u653f\u7b56\n<\/td>\n<\/tr>\n<tr>\n<td>Economy\uff08\u7d4c\u6e08\uff09<\/td>\n<td>\n\u30fb\u91d1\u5229\u4e0a\u6607\u306b\u3088\u308b\u4e0d\u52d5\u7523\u696d\u754c\u3078\u306e\u5f71\u97ff<br \/>\n\u30fb\u65b0\u5e79\u7dda\u3084\u30ea\u30cb\u30a2\u958b\u901a\u306b\u3088\u308b\u99c5\u5468\u8fba\u306e\u4e0d\u52d5\u7523\u696d\u754c\u306e\u6210\u9577\n<\/td>\n<\/tr>\n<tr>\n<td>Society\uff08\u793e\u4f1a\uff09<\/td>\n<td>\n\u30fb\u5c11\u5b50\u9ad8\u9f62\u5316\u306b\u3088\u308b\u30b7\u30cb\u30a2\u5411\u3051\u7269\u4ef6\u306e\u9700\u8981\u5897\u52a0<br \/>\n\u30fb\u30ea\u30e2\u30fc\u30c8\u30ef\u30fc\u30af\u5897\u52a0\u306b\u3088\u308b\u30b7\u30a7\u30a2\u30aa\u30d5\u30a3\u30b9\u5951\u7d04\u306e\u5897\u52a0\n<\/td>\n<\/tr>\n<tr>\n<td>Technology\uff08\u6280\u8853\uff09<\/td>\n<td>\n\u30fbAI\u3084RPA\u306e\u767a\u5c55\u306b\u3088\u308b\u5404\u7a2e\u696d\u52d9\u306e\u81ea\u52d5\u5316\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>PEST\u5206\u6790\u3067\u306f\u3001PEST\u3068\u3044\u3046\uff14\u3064\u306e\u8996\u70b9\u304b\u3089\u4eca\u5f8c\u3069\u3093\u306a\u3053\u3068\u304c\u30c8\u30ec\u30f3\u30c9\u3068\u3057\u3066\u767a\u751f\u3057\u305d\u3046\u304b\uff1f\u3092\u8003\u3048\u3066\u3044\u304f\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u305d\u306e\u4e0a\u3067\u3001\u30c8\u30ec\u30f3\u30c9\u3092\u3069\u3046\u55b6\u696d\u6226\u7565\u306b\u53cd\u6620\u3055\u305b\u3066\u3044\u304f\u304b\uff1f\u3092\u8003\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u7af6\u5408\u3088\u308a\u3082\u5148\u306b\u9032\u3093\u3060\u55b6\u696d\u6226\u7565\u3092\u5c55\u958b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306e\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9\u5206\u6790<\/h3>\n<p>\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9\u5206\u6790\u3068\u306f\u3001\u5916\u90e8\u74b0\u5883\u30925\u3064\u306e\u8981\u56e0\u304b\u3089\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u7af6\u4e89\u72b6\u6cc1\u3092\u628a\u63e1\u3059\u308b\u624b\u6cd5\u3060\u3002\u5206\u6790\u3059\u308b\u8981\u56e0\u306f\u3001\u696d\u754c\u5185\u306e\u7af6\u5408\u306e\u8105\u5a01\u3001\u65b0\u898f\u53c2\u5165\u306e\u8105\u5a01\u3001\u8cb7\u3044\u624b\u306e\u4ea4\u6e09\u529b\u3001\u58f2\u308a\u624b\u306e\u4ea4\u6e09\u529b\u3001\u4ee3\u66ff\u54c1\u306e\u8105\u5a01\u306e5\u3064\u3068\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>\u65b0\u898f\u53c2\u5165\u3057\u3066\u3082\u53ce\u76ca\u3092\u898b\u8fbc\u3081\u308b\u304b\u3001\u3069\u306e\u3088\u3046\u306a\u6226\u7565\u3092\u7acb\u3066\u308c\u3070\u696d\u7e3e\u3092\u56de\u5fa9\u3067\u304d\u308b\u304b\u5224\u65ad\u3067\u304d\u308b\u305f\u3081\u3001\u65b0\u898f\u53c2\u5165\u3084\u64a4\u9000\u6642\u306e\u5224\u65ad\u306b\u5f79\u7acb\u3064\u3002\u307e\u305f\u3001\u73fe\u5728\u306e\u8ab2\u984c\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u4eca\u5f8c\u8105\u5a01\u3068\u306a\u308b\u8981\u56e0\u3082\u6d17\u3044\u51fa\u305b\u308b\u305f\u3081\u3001\u5148\u624b\u3092\u6253\u3064\u3053\u3068\u3082\u53ef\u80fd\u3060\u3002<\/p>\n<p>\u3067\u306f\u3001\u5b9f\u969b\u306b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308bBtoB\u306eIT\u4f01\u696d\u3092\u4f8b\u306b\u3001\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9\u5206\u6790\u306e\u5177\u4f53\u4f8b\u3092\u8003\u3048\u3066\u307f\u3088\u3046\u3002\u305f\u3060\u3057\u3001\u5f0a\u793e\u306b\u3066\u5177\u4f53\u7684\u306a\u8abf\u67fb\u3092\u884c\u306a\u3063\u305f\u308f\u3051\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u3042\u304f\u307e\u3067\u4f8b\u3068\u3057\u3066\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>BtoB\u4f01\u696d\u306e\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9\u5206\u6790\u306e\u5177\u4f53\u4f8b<\/caption>\n<tr>\n<td>\u696d\u754c\u5185\u306e\u7af6\u5408\u306e\u8105\u5a01<\/td>\n<td>\n\u30fb\u4e2d\u5c0f\u30fb\u96f6\u7d30\u4e0d\u52d5\u7523\u4f01\u696d\u5411\u3051\u306e\u7279\u5316\u578b\u30bd\u30d5\u30c8\u304c\u5b58\u5728\u3057\u4fa1\u683c\u30fb\u6a5f\u80fd\u7af6\u4e89\u306e\u6fc0\u5316\n<\/td>\n<\/tr>\n<tr>\n<td>\u65b0\u898f\u53c2\u5165\u306e\u8105\u5a01<\/td>\n<td>\n\u30fb\u8a8d\u77e5\u30fb\u30d6\u30e9\u30f3\u30c9\u529b\u306e\u3042\u308b\u5927\u624b\u4f01\u696d\u306e\u53c2\u5165\u306b\u3088\u308a\u4e00\u6c17\u306b\u30b7\u30a7\u30a2\u3092\u596a\u308f\u308c\u308b\n<\/td>\n<\/tr>\n<tr>\n<td>\u8cb7\u3044\u624b\u306e\u4ea4\u6e09\u529b\uff08\u9867\u5ba2\uff09<\/td>\n<td>\n\u30fb\u4e2d\u5c0f\u30fb\u96f6\u7d30\u4e0d\u52d5\u7523\u4f01\u696d\u3067\u306f\u5c0e\u5165\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6c42\u3081\u3089\u308c\u3001\u4fa1\u683c\u4ea4\u6e09\u3057\u3066\u304f\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044<br \/>\n\u30fb\u4e0d\u52d5\u7523\u696d\u754c\u5168\u4f53\u306e\u4eba\u624b\u4e0d\u8db3\u306e\u5f71\u97ff\u306b\u3088\u308aAI\u3084RPA\u306a\u3069\u306e\u81ea\u52d5\u5316\u306b\u95a2\u3059\u308b\u4ea4\u6e09\u304c\u5897\u3048\u308b\n<\/td>\n<\/tr>\n<tr>\n<td>\u58f2\u308a\u624b\u306e\u4ea4\u6e09\u529b\uff08\u30b5\u30d7\u30e9\u30a4\u30e4\u30fc\uff09<\/td>\n<td>\n\u30fb\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u306e\u57fa\u76e4\uff08\u30b5\u30fc\u30d0\u30fc\uff09\u306e\u7dad\u6301\u8cbb\u7528\u304c\u96fb\u6c17\u4ee3\u306a\u3069\u306e\u4e0a\u6607\u306b\u3088\u308a\u5897\u52a0\n<\/td>\n<\/tr>\n<tr>\n<td>\u4ee3\u66ff\u54c1\u306e\u8105\u5a01<\/td>\n<td>\n\u30fb\u30a8\u30af\u30bb\u30eb\u306a\u3069\u3092\u6d3b\u7528\u3057\u305f\u696d\u52d9\u7ba1\u7406\u304c\u53ef\u80fd\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9\u5206\u6790\u3067\u306f\u3001\u4eca\u5f8c\u767a\u751f\u3057\u3046\u308b\u8105\u5a01\u306b\u5bfe\u3057\u3066\u3001\u55b6\u696d\u3068\u3057\u3066\u3069\u3046\u5bfe\u51e6\u3057\u3066\u3044\u304f\u304b\uff1f\u3092\u691c\u8a0e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u4e8b\u524d\u306b\u628a\u63e1\u3057\u6e96\u5099\u3067\u304d\u3066\u3044\u308c\u3070\u3001\u55b6\u696d\u306e\u696d\u7e3e\u306e\u4f4e\u4e0b\u3092\u9632\u3050\u3053\u3068\u306b\u3082\u3064\u306a\u304c\u308b\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306e\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790<\/h3>\n<p>\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u3068\u306f\u3001\u9867\u5ba2\u3092\u3055\u307e\u3056\u307e\u306a\u5207\u308a\u53e3\u3067\u5206\u985e\u3057\u3001\u5206\u985e\u3057\u305f\u9867\u5ba2\u3054\u3068\u306b\u5206\u6790\u3059\u308b\u624b\u6cd5\u3060\u3002BtoB\u3067\u306f\u3001\u696d\u7a2e\u3084\u90e8\u9580\u3001\u5f79\u8077\u3001\u3042\u308b\u696d\u52d9\u306e\u8ab2\u984c\u30fb\u95a2\u5fc3\u306a\u3069\u3067\u5206\u985e\u3055\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u3002\u9867\u5ba2\u4f01\u696d\u306e\u8a73\u7d30\u306a\u8ab2\u984c\u3084\u60a9\u307f\u3001\u8208\u5473\u3092\u5206\u6790\u3059\u308b\u969b\u306b\u6d3b\u7528\u3055\u308c\u3001\u9867\u5ba2\u7406\u89e3\u3092\u6df1\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<p>\u3067\u306f\u3001\u5b9f\u969b\u306b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308bBtoB\u306eIT\u4f01\u696d\u3092\u4f8b\u306b\u3001\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u306e\u5177\u4f53\u4f8b\u3092\u8003\u3048\u3066\u307f\u3088\u3046\u3002\u307e\u305a\u3001\u6700\u521d\u306b\u884c\u3046\u3053\u3068\u306f\u3001\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306b\u308f\u3051\u308b\u300c\u8ef8\uff08\u5207\u308a\u53e3\uff09\u300d\u3092\u6c7a\u3081\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u3053\u3053\u3067\u306f\u5177\u4f53\u4f8b\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u8ef8\u3092\u8a2d\u5b9a\u3059\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>BtoB\u4f01\u696d\u306e\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u306e\u5207\u308a\u53e3\u4f8b<\/caption>\n<tr>\n<td>\u6a2a\u8ef8\uff08\u5f79\u8077\u8ef8\uff09<\/td>\n<td>\n\u30fb\u4e0d\u52d5\u7523\u306e\u7269\u4ef6\u3084\u5951\u7d04\u7ba1\u7406\u3092\u3053\u306a\u3063\u3066\u3044\u308b\u696d\u52d9\u62c5\u5f53\u8005<br \/>\n\u30fb\u4e0d\u52d5\u7523\u4f1a\u793e\u306e\u7d4c\u55b6\u8005\n<\/td>\n<\/tr>\n<tr>\n<td>\u7e26\u8ef8\uff08\u30c4\u30fc\u30eb\u8ef8\uff09<\/td>\n<td>\n\u30fb\u30a8\u30af\u30bb\u30eb\u3092\u4f7f\u3063\u3066\u696d\u52d9\u3092\u9032\u3081\u3066\u3044\u308b<br \/>\n\u30fb\u4e0d\u52d5\u7523\u7ba1\u7406\u7279\u5316\u30bd\u30d5\u30c8\u3092\u8cfc\u5165\u3057\u3066\u3044\u308b\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u3053\u306e\u3088\u3046\u306b\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306e\u5207\u308a\u53e3\u3092\u6c7a\u3081\u308b\u3068\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u304c\u53ef\u80fd\u3068\u306a\u308b\u3002\u4ee5\u4e0b\u306e\u5177\u4f53\u4f8b\u306f\u3001\u305d\u308c\u305e\u308c\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u304a\u3051\u308b\u8ab2\u984c\u3084\u60a9\u307f\u3092\u5206\u6790\u3057\u305f\u8868\u3060\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>BtoB\u4f01\u696d\u306e\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u306e\u5177\u4f53\u4f8b<\/caption>\n<tr>\n<td><\/td>\n<td>\u696d\u52d9\u62c5\u5f53\u8005<\/td>\n<td>\u7d4c\u55b6\u8005<\/td>\n<\/tr>\n<tr>\n<td>\u30a8\u30af\u30bb\u30eb<\/td>\n<td>\n\u30fb\u7269\u4ef6\u3084\u5951\u7d04\u6570\u304c\u591a\u3059\u304e\u3066\u7ba1\u7406\u3057\u304d\u308c\u306a\u3044<br \/>\n\u30fb\u898b\u9003\u3057\u30fb\u30df\u30b9\u304c\u591a\u304f\u767a\u751f\u3059\u308b<br \/>\n\u30fb\u6642\u9593\u304c\u304b\u304b\u308b<br \/>\n\u30fb\u5c5e\u4eba\u5316\u3057\u3066\u81ea\u5206\u3057\u304b\u3067\u304d\u306a\u3044\n<\/td>\n<td>\n\u30fb\u7ba1\u7406\u7269\u4ef6\u6570\u3092\u5897\u3084\u305b\u306a\u3044<br \/>\n\u30fb\u4e0d\u52d5\u7523\u95a2\u9023\u6cd5\u6848\u3078\u306e\u5bfe\u5fdc\u306b\u6642\u9593\u304c\u304b\u304b\u308b\n<\/td>\n<\/tr>\n<tr>\n<td>\u7279\u5316\u30bd\u30d5\u30c8<\/td>\n<td>\n\u30fb\u65b0\u4eba\u304c\u3059\u3050\u306b\u4f7f\u3048\u306a\u3044<br \/>\n\u30fb\u60c5\u5831\u91cf\u304c\u591a\u304f\u306a\u308b\u3068\u91cd\u304f\u306a\u308b<br \/>\n\u30fb\u81ea\u5e2d\u3067\u306a\u3051\u308c\u3070\u64cd\u4f5c\u3067\u304d\u306a\u3044\n<\/td>\n<td>\n\u30fb\u4e0d\u52d5\u7523\u95a2\u9023\u6cd5\u6848\u306e\u6539\u6b63\u306e\u305f\u3073\u306b\u8cbb\u7528\u304c\u304b\u304b\u308b<br \/>\n\u30fb\u30ea\u30e2\u30fc\u30c8\u30ef\u30fc\u30af\u306a\u3069\u304c\u3067\u304d\u306a\u3044\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u3053\u306e\u3088\u3046\u306b\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u5206\u3051\u3066\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u5404\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u5bfe\u3057\u3066\u3001\u3069\u306e\u3088\u3046\u306a\u55b6\u696d\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u52b9\u679c\u7684\u304b\uff1f\u3092\u691c\u8a3c\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u55b6\u696d\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u3088\u308a\u5177\u4f53\u7684\u306b\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u3001\u55b6\u696d\u6226\u7565\u306e\u5177\u4f53\u5316\u306b\u5f79\u7acb\u3064\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306e\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0<\/h3>\n<p>\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u3068\u306f\u3001\u81a8\u5927\u306a\u30c6\u30ad\u30b9\u30c8\u30c7\u30fc\u30bf\u304b\u3089\u6709\u76ca\u306a\u60c5\u5831\u3092\u767a\u6398\u3059\u308b\u624b\u6cd5\u3060\u3002\u5206\u6790\u304c\u304a\u3053\u306a\u308f\u308c\u308b\u30c7\u30fc\u30bf\u306b\u306f\u3001\u9867\u5ba2\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u53e3\u30b3\u30df\u30b5\u30a4\u30c8\u3001SNS\u3001\u30e1\u30fc\u30eb\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u308b\u3002<\/p>\n<p>BtoB\u3067\u306f\u3001\u9867\u5ba2\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u554f\u3044\u5408\u308f\u305b\u30e1\u30fc\u30eb\u3001\u55b6\u696d\u65e5\u5831\u306e\u8a18\u8f09\u5185\u5bb9\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u696d\u7a2e\u30fb\u696d\u52d9\u30fb\u8ab2\u984c\u306a\u3069\u591a\u89d2\u7684\u306a\u8996\u70b9\u3067\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u5206\u6790\u3067\u304d\u308b\u3002\u81a8\u5927\u306a\u30c7\u30fc\u30bf\u304b\u3089\u6709\u76ca\u306a\u60c5\u5831\u3068\u6709\u76ca\u3067\u306a\u3044\u60c5\u5831\u3092\u7d20\u65e9\u304f\u5206\u985e\u3067\u304d\u3001\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u304c\u58f2\u308c\u306a\u3044\u539f\u56e0\u3084\u58f2\u308c\u305f\u8981\u56e0\u306a\u3069\u3092\u8fc5\u901f\u306b\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3060\u3002<\/p>\n<p>\u5206\u6790\u306f\u3001\u4ee5\u4e0b\u306e\u624b\u9806\u3067\u304a\u3053\u306a\u3046\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>BtoB\u4f01\u696d\u306e\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u306e\u5206\u6790\u624b\u9806<\/caption>\n<tr>\n<td>\u30c7\u30fc\u30bf\u53ce\u96c6<\/td>\n<td>\n\u81ea\u793e\u306e\u9867\u5ba2\u3084\u30ea\u30fc\u30c9\u306e\u60a9\u307f\u3001\u8ab2\u984c\u306e\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3002\u793e\u5185\u306b\u84c4\u7a4d\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3068\u3057\u3066\u3059\u3050\u306b\u6d3b\u7528\u3067\u304d\u308b\u306e\u306f\u3001\u904e\u53bb\u306e\u55b6\u696d\u65e5\u5831\u3084\u554f\u3044\u5408\u308f\u305b\u30c7\u30fc\u30bf\u3060\u3002\u55b6\u696d\u65e5\u5831\u306b\u3069\u3093\u306a\u76f8\u8ac7\u304c\u3042\u3063\u305f\u304b\uff1f\u306a\u3069\u304c\u8a73\u3057\u304f\u8a18\u8f09\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306f\u6d3b\u7528\u3067\u304d\u308b\u3002\u554f\u3044\u5408\u308f\u305b\u30c7\u30fc\u30bf\u306f\u3001WEB\u306e\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306e\u5185\u5bb9\u3084\u30b5\u30dd\u30fc\u30c8\u30bb\u30f3\u30bf\u30fc\u306e\u554f\u3044\u5408\u308f\u305b\u5185\u5bb9\u3060\u3002\u60a9\u307f\u3084\u8ab2\u984c\u304c\u8a18\u8f09\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u591a\u3044\u3002\u3053\u3046\u3044\u3063\u305f\u30c7\u30fc\u30bf\u304c\u306a\u3044\u3001\u6d3b\u7528\u3067\u304d\u306a\u3044\u5834\u5408\u306f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u30d2\u30e4\u30ea\u30f3\u30b0\u306a\u3069\u3067\u8abf\u67fb\u3059\u308b\u3057\u304b\u306a\u3044\u3002\n<\/td>\n<\/tr>\n<tr>\n<td>\u30c7\u30fc\u30bf\u6574\u7406\u30fb\u30af\u30ec\u30f3\u30b8\u30f3\u30b0<\/td>\n<td>\n\u30c7\u30fc\u30bf\u53ce\u96c6\u3057\u305f\u3089\u3001\u30c7\u30fc\u30bf\u3092\uff11\u7b87\u6240\u306b\u3042\u3064\u3081\u3001\u6574\u7406\u30fb\u30af\u30ec\u30f3\u30b8\u30f3\u30b0\u3059\u308b\u3002\u4e0d\u8981\u306a\u60c5\u5831\u306e\u524a\u9664\u3001\u500b\u4eba\u60c5\u5831\u306e\u533f\u540d\u5316\u306a\u3069\u3092\u884c\u3044\u3001\u5206\u6790\u3067\u304d\u308b\u30c7\u30fc\u30bf\u3092\u6e96\u5099\u3057\u3088\u3046\u3002\n<\/td>\n<\/tr>\n<tr>\n<td>\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0<\/td>\n<td>\n\u30c7\u30fc\u30bf\u306e\u6e96\u5099\u304c\u3067\u304d\u305f\u3089\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u3059\u308b\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3068\u826f\u3044\u3002\u4f8b\u3048\u3070\u3001\u300cUserLocal\u793e\u306eAI\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u300d\u306a\u3069\u3060\u3002\u307e\u305fAI\u304c\u793e\u5185\u306b\u5c0e\u5165\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306f\u3001AI\u306b\u6e96\u5099\u3057\u305f\u30c7\u30fc\u30bf\u3092\u53d6\u308a\u8fbc\u307e\u305b\u3066\u3001\u8ab2\u984c\u3084\u60a9\u307f\u306e\u8981\u70b9\u3092\u62bd\u51fa\u3057\u3066\u3082\u3089\u3046\u3068\u3044\u3046\u3053\u3068\u3082\u3067\u304d\u308b\u3060\u308d\u3046\u3002\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u306f\u3001\u30ea\u30fc\u30c9\u3084\u9867\u5ba2\u306e\u8ab2\u984c\u3084\u60a9\u307f\u3068\u3044\u3063\u305f\u5b9a\u6027\u7684\u306a\u30c7\u30fc\u30bf\u306e\u5168\u5bb9\u3092\u63b4\u3080\u3068\u304d\u306b\u6d3b\u7528\u3067\u304d\u308b\u3002\u8ab2\u984c\u3084\u60a9\u307f\u306e\u5168\u5bb9\u304c\u7406\u89e3\u3067\u304d\u308c\u3070\u3001\u3069\u3093\u306a\u55b6\u696d\u6226\u7565\u304c\u52b9\u679c\u7684\u304b\uff1f\u3092\u5177\u4f53\u5316\u3059\u308b\u3053\u3068\u306b\u6d3b\u7528\u3067\u304d\u308b\u305f\u3081\u3001\u305c\u3072\u5b9f\u65bd\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306eUSP\u5206\u6790<\/h3>\n<p>USP\u5206\u6790\u3068\u306f\u3001\u9867\u5ba2\u304b\u3089\u898b\u305f\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u5f37\u307f\u3092\u5206\u6790\u3059\u308b\u624b\u6cd5\u3060\u3002Unique Selling Proposition\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u3066\u3001USP\u5206\u6790\u3068\u547c\u3070\u308c\u3066\u3044\u308b\u3002<\/p>\n<p>\u3069\u308c\u307b\u3069\u9b45\u529b\u7684\u306a\u5546\u54c1\u3067\u3082\u3001\u9867\u5ba2\u304c\u307b\u304b\u306e\u5546\u54c1\u3068\u306e\u9055\u3044\u3092\u628a\u63e1\u3067\u304d\u306a\u3051\u308c\u3070\u3001\u306a\u304b\u306a\u304b\u8cfc\u5165\u306b\u306f\u3064\u306a\u304c\u3089\u306a\u3044\u3002USP\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u4ed6\u8005\u3068\u306f\u7570\u306a\u308b\u81ea\u793e\u5546\u54c1\u306e\u9b45\u529b\u3092\u660e\u78ba\u306b\u4f1d\u3048\u3089\u308c\u3066\u3001\u81ea\u793e\u5546\u54c1\u3092\u9078\u3093\u3067\u3082\u3089\u3044\u3084\u3059\u304f\u306a\u308b\u3002<\/p>\n<p>\u3067\u306f\u3001\u5b9f\u969b\u306b\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u3092\u5c55\u958b\u3059\u308bBtoB\u306eIT\u4f01\u696d\u3092\u4f8b\u306b\u3001USP\u5206\u6790\u306e\u5177\u4f53\u4f8b\u3092\u8003\u3048\u3066\u307f\u3088\u3046\u3002\u305f\u3060\u3057\u3001\u5f0a\u793e\u306b\u3066\u5177\u4f53\u7684\u306a\u8abf\u67fb\u3092\u884c\u306a\u3063\u305f\u308f\u3051\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u3042\u304f\u307e\u3067\u4f8b\u3068\u3057\u3066\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<caption>BtoB\u4f01\u696d\u306eUSP\u5206\u6790\u306e\u5177\u4f53\u4f8b<\/caption>\n<tr>\n<td>\u81ea\u793e\u88fd\u54c1\u306e\u5f37\u307f\u306e\u6d17\u3044\u51fa\u3057<\/td>\n<td>\n\u30fb\u4e0d\u52d5\u7523\u696d\u754c\u306b\u7279\u5316<br \/>\n\u30fb\u4e0d\u52d5\u7523\u696d\u52d9\u3092\u77e5\u308a\u3064\u304f\u3057\u62c5\u5f53\u8005\u76ee\u7dda\u306e\u753b\u9762UI\u3084\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u3092\u5b9f\u88c5<br \/>\n\u30fb\u4e0d\u52d5\u7523\u696d\u754c\u3078\u306e\u5c0e\u5165\u4ef6\u6570\u304c\u591a\u3044\n<\/td>\n<\/tr>\n<tr>\n<td>\u7af6\u5408\u4ed6\u793e\u88fd\u54c1A\u306e\u5f37\u307f\u306e\u6d17\u3044\u51fa\u3057<\/td>\n<td>\n\u30fb\u4e0d\u52d5\u7523\u696d\u754c\u306b\u7279\u5316<br \/>\n\u30fb\u81ea\u793e\u3088\u308a\u3082\u5c0e\u5165\u4ef6\u6570\u304c\u591a\u3044<br \/>\n\u30fbAI\u6d3b\u7528\u3092\u9032\u3081\u3066\u3044\u308b\n<\/td>\n<\/tr>\n<tr>\n<td>USP\u3092\u660e\u78ba\u5316<\/td>\n<td>\n\u62c5\u5f53\u8005\u76ee\u7dda\u306e\u753b\u9762UI\u3084\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u304c\u5f37\u307f\n<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001\u81ea\u793e\u306e\u5f37\u307f\u3084\u7279\u5fb4\u3068\u7af6\u5408\u4ed6\u793e\u306e\u5f37\u307f\u3084\u7279\u5fb4\u3092\u6d17\u3044\u51fa\u3057\u3001\u4f55\u304c\u9055\u3046\u306e\u304b\uff1f\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001USP\u3092\u660e\u78ba\u306b\u3067\u304d\u308b\u3002\u4e0a\u8a18\u306e\u4f8b\u3067\u306f\u3001\u4e0d\u52d5\u7523\u696d\u754c\u306b\u7279\u5316\u3057\u3066\u3044\u308b\u3053\u3068\u3001\u5c0e\u5165\u4ef6\u6570\u304c\u591a\u3044\u3053\u3068\u306f\u5f37\u307f\u306b\u306a\u3089\u306a\u3044\u304c\u3001\u300c\u62c5\u5f53\u8005\u76ee\u7dda\u306e\u753b\u9762UI\u3084\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u300d\u306b\u3064\u3044\u3066\u306fUSP\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306a\u5206\u6790\u304c\u3067\u304d\u305f\u5834\u5408\u306f\u3001\u5b9f\u969b\u306b\u5c0e\u5165\u3057\u3066\u3044\u308b\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u300c\u62c5\u5f53\u8005\u76ee\u7dda\u306e\u753b\u9762UI\u3084\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u300d\u306b\u3064\u3044\u3066\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3057\u3001\u305d\u306e\u5185\u5bb9\u3092\u516c\u958b\u3057\u3066\u3044\u304f\u3053\u3068\u3067\u300c\u5f37\u307f\u306e\u6839\u62e0\u300d\u3068\u3057\u3066\u6253\u3061\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u55b6\u696d\u6226\u7565\u306e\u8ef8\u306b\u306a\u308b\u53ef\u80fd\u6027\u3082\u3042\u308b\u305f\u3081\u975e\u5e38\u306b\u91cd\u8981\u3060\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u6b8b\u5ff5\u306a\u304c\u3089\u5168\u3066\u306e\u7af6\u5408\u306b\u5fc5\u305a\u52dd\u3066\u308bUSP\u306a\u3069\u306f\u306a\u304b\u306a\u304b\u5b58\u5728\u3057\u306a\u3044\u3002\u305d\u306e\u305f\u3081\u3001\u7af6\u5408\u306b\u5408\u308f\u305b\u3066USP\u306f\u5909\u5316\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n<p>\u4ee5\u4e0a\u3001\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u3084\u5404\u7a2e\u5206\u6790\u3067\u6d3b\u7528\u3067\u304d\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u5206\u6790\u624b\u6cd5\u3092\u3054\u7d39\u4ecb\u3057\u305f\u3002<\/p>\n<div data-post-id=\"5495\" class=\"insert-page insert-page-5495 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u3084\u55b6\u696d\u8a08\u753b\u306b\u95a2\u3059\u308b\u7121\u6599\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3068\u7acb\u6848\u5177\u4f53\u4f8b\u3001\u6226\u7565\u306e\u6210\u719f\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>BtoB\u4f01\u696d\u5411\u3051\u306b\u55b6\u696d\u6226\u7565\u3092\u4f53\u7cfb\u7684\u306b\u7acb\u6848\u3059\u308b\u624b\u9806\u66f8\u3067\u3059\u3002ALUHA\u72ec\u81ea\u306e\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3067KGI\u304b\u3089KPI\u3001\u8a08\u753b\u3001PDCA\u307e\u3067\u3092\u5177\u4f53\u5316\u3057\u6226\u7565\u3092\u4fef\u77b0\u3067\u304d\u307e\u3059\u3002\u6226\u7565\u7acb\u6848\u306e\u5177\u4f53\u4f8b\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r04\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> \u55b6\u696d\u6226\u7565\u306e\u8cac\u4efb\u8005\u304c\u77e5\u3063\u3066\u304a\u304f\u3079\u304d\u300c\u55b6\u696d\u306e\u8ef8\u300d\u3068\u306a\u308b\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u6c7a\u3081\u65b9<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u55b6\u696dKPI\uff08\u30a2\u30dd\u30a4\u30f3\u30c8\u7387\u3084\u6848\u4ef6\u5316\u7387\u3001\u5546\u8ac7\u7387\u3001\u53d7\u6ce8\u7387\u306a\u3069\uff09\u304c\u306a\u304b\u306a\u304b\u6539\u5584\u3057\u306a\u3044\u5834\u5408\u3001\u30bb\u30fc\u30eb\u30b9\u30dd\u30a4\u30f3\u30c8\u3084\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u898b\u76f4\u3059\u3068\u3044\u3046\u3053\u3068\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u305d\u3053\u3067\u3001\u3053\u306e\u8cc7\u6599\u3067\u306f\u3001\u81ea\u793e\u306e\u5f37\u307f\u3092\u6d3b\u304b\u3059\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u3069\u306e\u3088\u3046\u306b\u6c7a\u3081\u3066\u3044\u304f\u306e\u304b\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r41\/\" rel=\"noopener\" target=\"_blank\">\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u6c7a\u3081\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<h2>\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u306b\u5fc5\u8981\u306a\uff15\u3064\u306e\u55b6\u696d\u5206\u6790<\/h2>\n<p>\u6b21\u306b\u3001\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u5206\u6790\u624b\u6cd5\u3092\u6d3b\u7528\u3057\u3066\u3069\u3093\u306a\u55b6\u696d\u5206\u6790\u3092\u884c\u3046\u3079\u304d\u304b\uff1f\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u306e\u969b\u306b\u4e8b\u524d\u306b\u5206\u6790\u3057\u3066\u304a\u304f\u3068\u975e\u5e38\u306b\u5f79\u7acb\u3064\u3002<\/p>\n<div class=\"c_box intitle blue_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u306b\u5fc5\u8981\u306a\uff15\u3064\u306e\u55b6\u696d\u5206\u6790<\/span><\/div>\n<ol>\n<li>\u7af6\u5408\u5206\u6790<\/li>\n<li>\u5e02\u5834\u5206\u6790<\/li>\n<li>\u9867\u5ba2\u5206\u6790<\/li>\n<li>\u58f2\u4e0a\u5206\u6790<\/li>\n<li>\u81ea\u793e\u5206\u6790<\/li>\n<\/ol>\n<\/div>\n<h3>BtoB\u4f01\u696d\u306e\u7af6\u5408\u5206\u6790<\/h3>\n<p>\u7af6\u5408\u5206\u6790\u3068\u306f\u3001\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3068\u7af6\u5408\u3059\u308b\u4f01\u696d\u306e\u7279\u9577\u3084\u5f37\u307f\u3001\u4fa1\u683c\u3001\u30b7\u30a7\u30a2\u306a\u3069\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3060\u3002\u5f37\u307f\u3084\u5f31\u307f\u306f\u3001\u7af6\u5408\u3068\u6bd4\u8f03\u3057\u3066\u521d\u3081\u3066\u660e\u78ba\u306b\u306a\u308b\u305f\u3081\u3001\u81ea\u793e\u306e\u5f37\u307f\u30fb\u5f31\u307f\u3092\u660e\u78ba\u306b\u3059\u308b\u4e0a\u3067\u975e\u5e38\u306b\u91cd\u8981\u306a\u5206\u6790\u3068\u306a\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>\u9805\u76ee<\/td>\n<td>\u6982\u8981<\/td>\n<\/tr>\n<tr>\n<td>\u7af6\u5408\u5206\u6790\u306e\u6982\u8981<\/td>\n<td>\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3068\u7af6\u5408\u3059\u308b\u4f01\u696d\u306e\u7279\u9577\u3084\u5f37\u307f\u3001\u4fa1\u683c\u3001\u30b7\u30a7\u30a2\u306a\u3069\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u7af6\u5408\u5206\u6790\u306e\u76ee\u7684<\/td>\n<td>\u81ea\u793e\u306e\u512a\u4f4d\u6027\u30fb\u72ec\u81ea\u6027\u3068\u3044\u3063\u305f\u5dee\u5225\u5316\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068<\/td>\n<\/tr>\n<tr>\n<td>\u8abf\u67fb\u65b9\u6cd5<\/td>\n<td>\u7af6\u5408\u5206\u6790\u306f\u7af6\u5408\u8abf\u67fb\u304c\u5fc5\u8981\u3068\u306a\u308b\u305f\u3081\u3001\u7af6\u5408\u4f01\u696d\u306eWEB\u30b5\u30a4\u30c8\u3084\u88fd\u54c1\u30ab\u30bf\u30ed\u30b0\u306a\u3069\u3092\u8abf\u67fb\u3059\u308b\u304b\u3001\u65e2\u5b58\u9867\u5ba2\u306b\u30d2\u30e4\u30ea\u30f3\u30b0\u3059\u308b\u306a\u3069\u306e\u65b9\u6cd5\u304c\u3042\u308b<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u307e\u305f\u3001\u7af6\u5408\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b\u969b\u306b\u306f\u3001\u4e0b\u8a18\u306e\u3088\u3046\u306a\u6ce8\u610f\u70b9\u304c\u3042\u308b\u306e\u3067\u307e\u3068\u3081\u3066\u304a\u304f\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>\u6ce8\u610f\u70b9<\/td>\n<td>\u6982\u8981<\/td>\n<\/tr>\n<tr>\n<td>\u7af6\u5408\u3092\u6c7a\u3081\u308b\u306e\u306f\u9867\u5ba2\u3067\u3042\u308b\u3053\u3068<\/td>\n<td>\u81ea\u793e\u88fd\u54c1\u306e\u7af6\u5408\u5148\u3092\u6c7a\u3081\u308b\u306e\u306f\u3001\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u8cfc\u5165\u3092\u691c\u8a0e\u3057\u3066\u3044\u308b\u9867\u5ba2\u3067\u3042\u308b\u3002\u9867\u5ba2\u304c\u300c\u3069\u3053\u304b\u3089\u8cb7\u3046\u304b\uff1f\u3069\u306e\u88fd\u54c1\u306b\u3059\u308b\u304b\uff1f\u300d\u3092\u6bd4\u8f03\u691c\u8a0e\u3059\u308b\u305f\u3081\u3001\u9867\u5ba2\u304c\u4f5c\u3063\u305f\u300c\u9078\u629e\u80a2\u300d\u306b\u5165\u3063\u3066\u3044\u308b\u81ea\u793e\u4ee5\u5916\u306e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306f\u5168\u3066\u7af6\u5408\u306b\u306a\u308b\u3002\u305d\u306e\u9078\u629e\u80a2\u306b\u5165\u3063\u3066\u3044\u308b\u7af6\u5408\u306b\u5bfe\u3057\u3066\u300c\u4f55\u304c\u5f37\u3044\u304b\uff1f\u300d\u304c\u5dee\u5225\u5316\u3067\u3042\u308b\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u540c\u696d\u8005\u304c\u7af6\u5408\u3068\u306f\u9650\u3089\u306a\u3044<\/td>\n<td>\u7af6\u5408\u306f\u540c\u696d\u8005\u3060\u3051\u3068\u306f\u9650\u3089\u306a\u3044\u3002BtoB\u306e\u5834\u5408\u3001\u9867\u5ba2\u306f\u300c\u81ea\u793e\u306e\u6301\u3064\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u300d\u3053\u3068\u304c\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3059\u308b\u76ee\u7684\u3067\u3042\u308b\u3002\u305d\u306e\u305f\u3081\u3001\u300c\u81ea\u793e\u306e\u6301\u3064\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u300d\u3053\u3068\u304c\u3067\u304d\u308b\u624b\u6cd5\u3067\u3042\u308c\u3070\u3001\u3059\u3079\u3066\u7af6\u5408\u3068\u306a\u308a\u3048\u308b\u3002<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u55b6\u696d\u6226\u7565\u3092\u7acb\u6848\u3059\u308b\u4e0a\u3067\u3001\u7af6\u5408\u5206\u6790\u3067\u7279\u306b\u91cd\u8981\u306a\u70b9\u306f\u3001\u5dee\u5225\u5316\u306e\u660e\u78ba\u5316\u3067\u3042\u308b\u3002\u5e02\u5834\u306b\u5b58\u5728\u3059\u308b\u7af6\u5408\u306b\u5bfe\u3057\u3066\u3069\u3046\u6226\u3046\u304b\uff1f\u304c\u660e\u78ba\u306b\u3057\u3066\u304a\u3053\u3046\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306e\u5e02\u5834\u5206\u6790<\/h3>\n<p>\u5e02\u5834\u5206\u6790\u3068\u306f\u3001\u81ea\u793e\u304c\u53c2\u5165\u3057\u3088\u3046\u3068\u8003\u3048\u3066\u3044\u308b\u5e02\u5834\u306e\u52d5\u5411\u3084\u30c8\u30ec\u30f3\u30c9\u3001\u7279\u6027\u3001\u5e02\u5834\u898f\u6a21\u306a\u3069\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3060\u3002\u7279\u306b\u3001\u55b6\u696d\u6226\u7565\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u306e\u304c\u3001\u4eca\u5f8c\u306e\u5e02\u5834\u52d5\u5411\u3067\u3042\u308b\u3002\u5e02\u5834\u3067\u306f\u4eca\u5f8c\u3069\u306e\u3088\u3046\u306a\u8ab2\u984c\u304c\u767a\u751f\u3059\u308b\u304b\uff1f\u306a\u3069\u3092\u5206\u6790\u3057\u3001\u55b6\u696d\u6226\u7565\u306b\u3082\u53cd\u6620\u3059\u308b\u3068\u9577\u671f\u7684\u6226\u7565\u3068\u3057\u3066\u6301\u7d9a\u53ef\u80fd\u3068\u306a\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>\u9805\u76ee<\/td>\n<td>\u6982\u8981<\/td>\n<\/tr>\n<tr>\n<td>\u5e02\u5834\u5206\u6790\u306e\u6982\u8981<\/td>\n<td>\u81ea\u793e\u304c\u53c2\u5165\u3057\u3088\u3046\u3068\u8003\u3048\u3066\u3044\u308b\u5e02\u5834\u306e\u52d5\u5411\u3084\u30c8\u30ec\u30f3\u30c9\u3001\u7279\u6027\u3001\u5e02\u5834\u898f\u6a21\u306a\u3069\u3092\u5206\u6790\u3059\u308b\u3053\u3068<\/td>\n<\/tr>\n<tr>\n<td>\u5e02\u5834\u5206\u6790\u306e\u76ee\u7684<\/td>\n<td>\u9867\u5ba2\u306e\u8ab2\u984c\u306e\u5148\u8aad\u307f\u3068\u628a\u63e1<br \/>\u5e02\u5834\u898f\u6a21\u3092\u628a\u63e1\u3057\u3001\u7684\u78ba\u306a\u55b6\u696d\u76ee\u6a19\u3092\u7b56\u5b9a\u3059\u308b<br \/>\u5e02\u5834\u306b\u5b58\u5728\u3059\u308b\u7af6\u5408\u3092\u628a\u63e1\u3057\u5dee\u5225\u5316\u6226\u7565\u306b\u6d3b\u304b\u3059<\/td>\n<\/tr>\n<tr>\n<td>\u8abf\u67fb\u65b9\u6cd5<\/td>\n<td>\u8abf\u67fb\u4f1a\u793e\u306e\u5e02\u5834\u8abf\u67fb\u30ec\u30dd\u30fc\u30c8\u3092\u6d3b\u7528\u3059\u308b\u3001\u3082\u3057\u304f\u306f\u8abf\u67fb\u4f1a\u793e\u306b\u4f9d\u983c\u3059\u308b\u3068\u3044\u3063\u305f\u65b9\u6cd5\u304c\u3042\u308b\u3002\u30cb\u30c3\u30c1\u306a\u696d\u754c\u3067\u3042\u308c\u3070\u9867\u5ba2\u306b\u30d2\u30e4\u30ea\u30f3\u30b0\u8abf\u67fb\u3059\u308b\u3053\u3068\u3082\u91cd\u8981\u3002<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u55b6\u696d\u6226\u7565\u306e\u7b56\u5b9a\u306b\u304a\u3044\u3066\u3001\u5e02\u5834\u5206\u6790\u3067\u7279\u306b\u91cd\u8981\u306a\u3053\u3068\u306f\u300c\u4eca\u5f8c\u767a\u751f\u3059\u308b\u3067\u3042\u308d\u3046\u9867\u5ba2\u306e\u8ab2\u984c\u306e\u628a\u63e1\u300d\u3060\u3002\u300c\u4eca\u5f8c\u767a\u751f\u3059\u308b\u3067\u3042\u308d\u3046\u9867\u5ba2\u306e\u8ab2\u984c\u300d\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u63d0\u6848\u3078\u3068\u843d\u3068\u3057\u8fbc\u307f\u304c\u3067\u304d\u3001\u9867\u5ba2\u304c\u8208\u5473\u3092\u6301\u3064\u63d0\u6848\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306e\u9867\u5ba2\u5206\u6790<\/h3>\n<p>\u9867\u5ba2\u5206\u6790\u3068\u306f\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u3084\u8ab2\u984c\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3060\u3002\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u5206\u6790\u3057\u3066\u5168\u5bb9\u3092\u628a\u63e1\u3059\u308c\u3070\u3001\u55b6\u696d\u6226\u7565\u3092\u7acb\u6848\u3059\u308b\u969b\u306b\u3069\u306e\u3088\u3046\u306a\u30b7\u30ca\u30ea\u30aa\u3092\u7d44\u3081\u3070\u3088\u3044\u306e\u304b\u691c\u8a0e\u3057\u3084\u3059\u304f\u306a\u308b\u3002\u307e\u305f\u3001\u9867\u5ba2\u306e\u8ab2\u984c\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u3088\u3046\u306a\u63d0\u6848\u304c\u52b9\u679c\u7684\u306a\u306e\u304b\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3060\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>\u9805\u76ee<\/td>\n<td>\u6982\u8981<\/td>\n<\/tr>\n<tr>\n<td>\u9867\u5ba2\u5206\u6790\u306e\u6982\u8981<\/td>\n<td>\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u3084\u8ab2\u984c\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3002\u65e2\u5b58\u9867\u5ba2\u3092\u4e2d\u5fc3\u306b\u5b9f\u65bd\u3059\u308b\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u9867\u5ba2\u5206\u6790\u306e\u76ee\u7684<\/td>\n<td>\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u3001LTV\u306e\u5411\u4e0a<br \/>\u9867\u5ba2\u306e\u8ab2\u984c\u3092\u628a\u63e1<br \/>\u9867\u5ba2\u306e\u8cfc\u8cb7\u30d7\u30ed\u30bb\u30b9\u306e\u628a\u63e1\u30fb\u8cfc\u5165\u3092\u6c7a\u5b9a\u3057\u305f\u8981\u56e0\u306e\u628a\u63e1<br \/>\u9867\u5ba2\u304c\u6bd4\u8f03\u691c\u8a0e\u3057\u3066\u3044\u308b\u7af6\u5408\u88fd\u54c1\u306e\u628a\u63e1<\/td>\n<\/tr>\n<tr>\n<td>\u8abf\u67fb\u65b9\u6cd5<\/td>\n<td>BtoB\u306e\u5834\u5408\u306f\u3001\u81ea\u793e\u306e\u904e\u53bb\u306e\u58f2\u4e0a\u30c7\u30fc\u30bf\u3001\u5546\u8ac7\u8a18\u9332\u3001\u9867\u5ba2\u5bfe\u5fdc\u8a18\u9332\u304b\u3089\u8abf\u67fb\u3059\u308b\u3002\u307e\u305f\u6e80\u8db3\u5ea6\u8abf\u67fb\u3092\u5b9f\u65bd\u3057\u30d2\u30e4\u30ea\u30f3\u30b0\u8abf\u67fb\u30fb\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u306a\u3069\u3092\u884c\u3046\u3002<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u9867\u5ba2\u5206\u6790\u306f\u3001\u65e2\u5b58\u9867\u5ba2\u306b\u5bfe\u3059\u308b\u8abf\u67fb\u30fb\u5206\u6790\u3067\u3042\u308b\u305f\u3081\u3001\u5b9a\u6027\u7684\u306a\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3067\u304d\u308b\u3002\u81ea\u793e\u306e\u5f37\u307f\u306e\u767a\u898b\u3001\u9867\u5ba2\u306e\u8ab2\u984c\u306e\u767a\u898b\u3001\u7af6\u5408\u306e\u628a\u63e1\u306a\u3069\u306b\u6d3b\u7528\u3067\u304d\u3001\u55b6\u696d\u6226\u7565\u306e\u7b56\u5b9a\u306b\u5f79\u7acb\u3064\u3002<\/p>\n<p>\u7279\u306b\u9867\u5ba2\u5225\u306b\u8cfc\u5165\u306b\u81f3\u3063\u305f\u7d4c\u7def\u3092\u5206\u6790\u3059\u308b\u3068\u3088\u3044\u3002\u300c\u3053\u3046\u58f2\u308c\u3070\u58f2\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u300d\u3068\u3044\u3046\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u30b7\u30ca\u30ea\u30aa\u306e\u7b56\u5b9a\u306b\u5f79\u7acb\u3064\u304b\u3089\u3060\u3002\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u30b7\u30ca\u30ea\u30aa\u304c\u7b56\u5b9a\u3067\u304d\u308c\u3070\u3001\u305d\u306e\u30b7\u30ca\u30ea\u30aa\u3092\u6a19\u6e96\u63d0\u6848\u66f8\u306a\u3069\u306b\u843d\u3068\u3057\u8fbc\u3080\u3053\u3068\u3067\u3001\u55b6\u696d\u5168\u4f53\u306e\u53d7\u6ce8\u7387\u306e\u6539\u5584\u306b\u5bc4\u4e0e\u3067\u304d\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306e\u58f2\u4e0a\u5206\u6790<\/h3>\n<p>\u58f2\u4e0a\u5206\u6790\u3068\u306f\u3001\u81ea\u793e\u306e\u58f2\u4e0a\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u6700\u512a\u826f\u9867\u5ba2\u306e\u628a\u63e1\u3084\u3001\u4eca\u5f8c\u306e\u58f2\u4e0a\u4e88\u6e2c\u3092\u884c\u3046\u5206\u6790\u306e\u3053\u3068\u3060\u3002\u6570\u5024\u304b\u3089\u884c\u3046\u9867\u5ba2\u5206\u6790\u3068\u3044\u3048\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>\u9805\u76ee<\/td>\n<td>\u6982\u8981<\/td>\n<\/tr>\n<tr>\n<td>\u58f2\u4e0a\u5206\u6790\u306e\u6982\u8981<\/td>\n<td>\u81ea\u793e\u306e\u58f2\u4e0a\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u6700\u512a\u826f\u9867\u5ba2\u306e\u628a\u63e1\u3084\u3001\u4eca\u5f8c\u306e\u58f2\u4e0a\u4e88\u6e2c\u3092\u884c\u3046\u5206\u6790\u306e\u3053\u3068<\/td>\n<\/tr>\n<tr>\n<td>\u58f2\u4e0a\u5206\u6790\u306e\u76ee\u7684<\/td>\n<td>\u624b\u539a\u3044\u30d5\u30a9\u30ed\u30fc\u304c\u5fc5\u8981\u306a\u6700\u512a\u826f\u9867\u5ba2\u306e\u628a\u63e1<br \/>\u58f2\u4e0a\u304c\u4f4e\u4e0b\u3057\u3066\u3044\u308b\u9867\u5ba2\u306e\u767a\u898b<br \/>\u30af\u30ed\u30b9\u30bb\u30eb\u30fb\u30a2\u30c3\u30d7\u30bb\u30eb\u3078\u306e\u843d\u3068\u3057\u8fbc\u307f<\/td>\n<\/tr>\n<tr>\n<td>\u8abf\u67fb\u65b9\u6cd5<\/td>\n<td>\u81ea\u793e\u306e\u58f2\u4e0a\u30c7\u30fc\u30bf\u304b\u3089\u5206\u6790<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u58f2\u4e0a\u5206\u6790\u306e\u7d50\u679c\u306f\u3001\u6700\u91cd\u8981\u9867\u5ba2\u3078\u306e\u30d5\u30a9\u30ed\u30fc\u306f\u3069\u3046\u3059\u308b\u304b\uff1f\u58f2\u4e0a\u304c\u4f4e\u4e0b\u3057\u3066\u3044\u308b\u9867\u5ba2\u3078\u306e\u30d5\u30a9\u30ed\u30fc\u306f\u3069\u3046\u3059\u308b\u304b\uff1fLTV\u3092\u3088\u308a\u9ad8\u304f\u3059\u308b\u305f\u3081\u306e\u30af\u30ed\u30b9\u30bb\u30eb\u30fb\u30a2\u30c3\u30d7\u30bb\u30eb\u306e\u5177\u4f53\u7b56\u306f\u3069\u3046\u3059\u308b\u304b\uff1f\u306a\u3069\u3001\u5404\u7a2e\u55b6\u696d\u6226\u8853\u3078\u306e\u843d\u3068\u3057\u8fbc\u307f\u3084\u512a\u5148\u9806\u4f4d\u4ed8\u306e\u5224\u65ad\u6750\u6599\u3068\u306a\u308b\u3002<\/p>\n<p>\u307e\u305f\u6700\u512a\u826f\u9867\u5ba2\u306e\u628a\u63e1\u306f\u975e\u5e38\u306b\u91cd\u8981\u3060\u3002\u6700\u512a\u826f\u9867\u5ba2\u306f\u3001\u81ea\u793e\u3068\u76f8\u6027\u306e\u826f\u3044\u9867\u5ba2\u3067\u3042\u308b\u3002\u305d\u306e\u305f\u3081\u3001\u6700\u512a\u826f\u9867\u5ba2\u3092\u30e2\u30c7\u30eb\u306b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u300c\u3069\u3046\u3044\u3046\u9867\u5ba2\u306b\u58f2\u308a\u8fbc\u307f\u3059\u308b\u304b\uff1f\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u300d\u304c\u5177\u4f53\u5316\u3067\u304d\u308b\u3002\u305d\u306e\u7d50\u679c\u3001\u5e83\u544a\u306a\u3069\u306e\u55b6\u696d\u6226\u8853\u3092\u9078\u5b9a\u3059\u308b\u969b\u306b\u975e\u5e38\u306b\u5f79\u7acb\u3064\u3002<\/p>\n<h3>BtoB\u4f01\u696d\u306e\u81ea\u793e\u5206\u6790\uff08\u55b6\u696d\u8ab2\u984c\u5206\u6790\uff09<\/h3>\n<p>\u81ea\u793e\u5206\u6790\u3068\u306f\u3001\u81ea\u793e\u306e\u55b6\u696d\u30ea\u30bd\u30fc\u30b9\u3001\u4eca\u306e\u55b6\u696d\u306e\u72b6\u6cc1\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3060\u3002\u81ea\u793e\u306e\u55b6\u696d\u306b\u95a2\u3059\u308b\u5185\u90e8\u306e\u5206\u6790\u3068\u3044\u3048\u308b\u3002\u3053\u308c\u3092\u884c\u308f\u306a\u3051\u308c\u3070\u3001\u81ea\u793e\u306e\u30ea\u30bd\u30fc\u30b9\u3084\u5b9f\u529b\u3092\u6d3b\u304b\u3057\u305f\u55b6\u696d\u6226\u7565\u304c\u7acb\u6848\u3067\u304d\u305a\u3001\u55b6\u696d\u76ee\u6a19\u306e\u9054\u6210\u304c\u9045\u304f\u306a\u3063\u3066\u3057\u307e\u3046\u3060\u308d\u3046\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>\u9805\u76ee<\/td>\n<td>\u6982\u8981<\/td>\n<\/tr>\n<tr>\n<td>\u81ea\u793e\u5206\u6790\u306e\u6982\u8981<\/td>\n<td>\u81ea\u793e\u306e\u55b6\u696d\u30ea\u30bd\u30fc\u30b9\u3001\u4eca\u306e\u55b6\u696d\u306e\u72b6\u6cc1\u3092\u5206\u6790\u3059\u308b\u3053\u3068<\/td>\n<\/tr>\n<tr>\n<td>\u81ea\u793e\u5206\u6790\u306e\u76ee\u7684<\/td>\n<td>\u81ea\u793e\u306e\u5f37\u307f\u3084\u7279\u5fb4\u3092\u77e5\u308b\u3053\u3068<br \/>\u4eca\u306e\u55b6\u696d\u306e\u72b6\u6cc1\u3092\u628a\u63e1\u3059\u308b\u3053\u3068<br \/>\u81ea\u793e\u306e\u30ea\u30bd\u30fc\u30b9\u3092\u628a\u63e1\u3059\u308b\u3053\u3068<br \/>\u4eca\u306e\u55b6\u696d\u306e\u8ab2\u984c\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3059\u308b\u3053\u3068<\/td>\n<\/tr>\n<tr>\n<td>\u8abf\u67fb\u65b9\u6cd5<\/td>\n<td>\u793e\u5185\u306e\u62c5\u5f53\u8005\u306b\u30d2\u30e4\u30ea\u30f3\u30b0\u8abf\u67fb\u3059\u308b\u3001\u5404\u7a2e\u55b6\u696d\u7cfb\u30b7\u30b9\u30c6\u30e0\uff08SFA\u3084MA\u306a\u3069\uff09\u304b\u3089\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3001\u55b6\u696dKPI\u306e\u53ef\u8996\u5316\u306a\u3069\u3002<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>\u81ea\u793e\u5206\u6790\u3067\u306f\u3001\u7279\u306b\u55b6\u696d\u30ea\u30bd\u30fc\u30b9\u3001\u55b6\u696d\u306e\u73fe\u72b6\uff08\u73fe\u5728\u306eKPI\u5024\uff09\u3001\u81ea\u793e\u306e\u5f37\u307f\u306e\u628a\u63e1\u306f\u91cd\u8981\u3067\u3042\u308b\u3002\u73fe\u5728\u306eKPI\u5024\u304b\u3089\u6539\u5584\u3059\u3079\u304dKPI\uff08\u512a\u5148\u5ea6\u306e\u9ad8\u3044KPI\uff09\u3092\u628a\u63e1\u3057\u3001\u81ea\u793e\u306e\u30ea\u30bd\u30fc\u30b9\u3092\u7684\u78ba\u306b\u6d3b\u7528\u3057\u3066\u3001\u5f37\u307f\u3092\u6d3b\u304b\u3057\u306a\u304c\u3089\u6539\u5584\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u305f\u3081\u3060\u3002<\/p>\n<div data-post-id=\"5495\" class=\"insert-page insert-page-5495 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u3084\u55b6\u696d\u8a08\u753b\u306b\u95a2\u3059\u308b\u7121\u6599\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3068\u7acb\u6848\u5177\u4f53\u4f8b\u3001\u6226\u7565\u306e\u6210\u719f\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>BtoB\u4f01\u696d\u5411\u3051\u306b\u55b6\u696d\u6226\u7565\u3092\u4f53\u7cfb\u7684\u306b\u7acb\u6848\u3059\u308b\u624b\u9806\u66f8\u3067\u3059\u3002ALUHA\u72ec\u81ea\u306e\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3067KGI\u304b\u3089KPI\u3001\u8a08\u753b\u3001PDCA\u307e\u3067\u3092\u5177\u4f53\u5316\u3057\u6226\u7565\u3092\u4fef\u77b0\u3067\u304d\u307e\u3059\u3002\u6226\u7565\u7acb\u6848\u306e\u5177\u4f53\u4f8b\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r04\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> \u55b6\u696d\u6226\u7565\u306e\u8cac\u4efb\u8005\u304c\u77e5\u3063\u3066\u304a\u304f\u3079\u304d\u300c\u55b6\u696d\u306e\u8ef8\u300d\u3068\u306a\u308b\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u6c7a\u3081\u65b9<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u55b6\u696dKPI\uff08\u30a2\u30dd\u30a4\u30f3\u30c8\u7387\u3084\u6848\u4ef6\u5316\u7387\u3001\u5546\u8ac7\u7387\u3001\u53d7\u6ce8\u7387\u306a\u3069\uff09\u304c\u306a\u304b\u306a\u304b\u6539\u5584\u3057\u306a\u3044\u5834\u5408\u3001\u30bb\u30fc\u30eb\u30b9\u30dd\u30a4\u30f3\u30c8\u3084\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u898b\u76f4\u3059\u3068\u3044\u3046\u3053\u3068\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u305d\u3053\u3067\u3001\u3053\u306e\u8cc7\u6599\u3067\u306f\u3001\u81ea\u793e\u306e\u5f37\u307f\u3092\u6d3b\u304b\u3059\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u3069\u306e\u3088\u3046\u306b\u6c7a\u3081\u3066\u3044\u304f\u306e\u304b\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r41\/\" rel=\"noopener\" target=\"_blank\">\u30bb\u30fc\u30eb\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u6c7a\u3081\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E3%81%BE%E3%81%A8%E3%82%81\"><\/span>\u307e\u3068\u3081<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u4ee5\u4e0a\u3001\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u3084\u55b6\u696d\u5206\u6790\u306b\u6d3b\u7528\u3067\u304d\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u624b\u6cd5\u3092\u3054\u7d39\u4ecb\u3057\u305f\u3002\u5177\u4f53\u4f8b\u306a\u3069\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u308b\u306e\u3067\u305c\u3072\u5fa1\u793e\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u6d3b\u7528\u3084\u5206\u6790\u306e\u30d2\u30f3\u30c8\u306b\u3057\u3066\u307b\u3057\u3044\u3002\u307e\u305f\u4ee5\u4e0b\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001\u55b6\u696d\u6226\u7565\u306e\u7acb\u3066\u65b9\u306b\u3064\u3044\u3066\u3082\u89e3\u8aac\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u5408\u308f\u305b\u3066\u53c2\u7167\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-ss\/about-sales-strategy\" target=\"_blank\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2025\/09\/btob-ss-eye-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"\u55b6\u696d\u6226\u7565\u3068\u306f\uff1f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u3088\u308b\u6226\u7565\u306e\u7acb\u3066\u65b9\u3068\u5177\u4f53\u4f8b\u3084PDCA\u306e\u56de\u3057\u65b9\u3001\u55b6\u696d\u624b\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">\u55b6\u696d\u6226\u7565\u3068\u306f\uff1f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u3088\u308b\u6226\u7565\u306e\u7acb\u3066\u65b9\u3068\u5177\u4f53\u4f8b\u3084PDCA\u306e\u56de\u3057\u65b9\u3001\u55b6\u696d\u624b\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac<\/p><span class=\"date\">2025\u5e749\u670828\u65e5<\/span><\/div><\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u3084\u55b6\u696d\u5206\u6790\u3092\u884c\u3046\u6642\u306b\u6d3b\u7528\u3067\u304d\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u5206\u6790\u624b\u6cd5\u306b\u3064\u3044\u3066\u3001BtoB\u4f01\u696d\u5411\u3051\u306b\u3054\u7d39\u4ecb\u3059\u308b\u3002 \u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u3084\u55b6\u696d\u5206\u6790\u306b\u6d3b\u7528\u3067\u304d\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3084\u624b\u6cd5 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