{"id":4887,"date":"2021-11-06T17:03:31","date_gmt":"2021-11-06T08:03:31","guid":{"rendered":"https:\/\/btobmarketing.aluha.net\/column-wp\/?p=4887"},"modified":"2026-05-20T11:35:10","modified_gmt":"2026-05-20T02:35:10","slug":"btob%e5%96%b6%e6%a5%ad%e3%81%a8%e3%81%af%ef%bc%9f%e6%b5%81%e3%82%8c%e3%83%bb%e6%89%8b%e6%b3%95%e3%81%a8%e6%9c%80%e6%96%b0%e3%83%88%e3%83%ac%e3%83%b3%e3%83%89%e3%80%81%e3%81%8d%e3%81%a4%e3%81%84","status":"publish","type":"post","link":"https:\/\/btobmarketing.aluha.net\/column-wp\/about-btob-sales","title":{"rendered":"BtoB\u55b6\u696d\u3068\u306f\uff1f\u6d41\u308c\u30fb\u624b\u6cd5\u3068\u6700\u65b0\u30c8\u30ec\u30f3\u30c9\u3001\u4ed5\u4e8b\u304c\u304d\u3064\u3044\u7406\u7531\u3068\u5bfe\u51e6\u306e\u30b3\u30c4\u3001\u6226\u7565\u306e\u7acb\u3066\u65b9"},"content":{"rendered":"<p>\u4eca\u56de\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001BtoB\u55b6\u696d\u3068\u306f\u4f55\u304b\uff1f\u305d\u306e\u6d41\u308c\u3084\u624b\u6cd5\u3001\u4ed5\u4e8b\u304c\u304d\u3064\u3044\u7406\u7531\u3084\u5bfe\u51e6\u3059\u308b\u30b3\u30c4\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-ss\/about-sales-strategy\" rel=\"noopener\" target=\"_blank\">\u55b6\u696d\u6226\u7565\u306e\u7acb\u3066\u65b9<\/a>\u3001\u6700\u65b0\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u89e3\u8aac\u3059\u308b\u3002<\/p>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-ss\/about-sales-strategy\" target=\"_blank\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2025\/09\/btob-ss-eye-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"\u55b6\u696d\u6226\u7565\u3068\u306f\uff1f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u3088\u308b\u6226\u7565\u306e\u7acb\u3066\u65b9\u3068\u5177\u4f53\u4f8b\u3084PDCA\u306e\u56de\u3057\u65b9\u3001\u55b6\u696d\u624b\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">\u55b6\u696d\u6226\u7565\u3068\u306f\uff1f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u3088\u308b\u6226\u7565\u306e\u7acb\u3066\u65b9\u3068\u5177\u4f53\u4f8b\u3084PDCA\u306e\u56de\u3057\u65b9\u3001\u55b6\u696d\u624b\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac<\/p><span class=\"date\">2025\u5e749\u670828\u65e5<\/span><\/div><\/a><\/div>\n<div data-post-id=\"5495\" class=\"insert-page insert-page-5495 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u3084\u55b6\u696d\u8a08\u753b\u306b\u95a2\u3059\u308b\u7121\u6599\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3068\u7acb\u6848\u5177\u4f53\u4f8b\u3001\u6226\u7565\u306e\u6210\u719f\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>BtoB\u4f01\u696d\u5411\u3051\u306b\u55b6\u696d\u6226\u7565\u3092\u4f53\u7cfb\u7684\u306b\u7acb\u6848\u3059\u308b\u624b\u9806\u66f8\u3067\u3059\u3002ALUHA\u72ec\u81ea\u306e\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3067KGI\u304b\u3089KPI\u3001\u8a08\u753b\u3001PDCA\u307e\u3067\u3092\u5177\u4f53\u5316\u3057\u6226\u7565\u3092\u4fef\u77b0\u3067\u304d\u307e\u3059\u3002\u6226\u7565\u7acb\u6848\u306e\u5177\u4f53\u4f8b\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r04\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u7372\u5f97\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r42\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r43\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r46\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u80b2\u6210\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r44\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r45\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r47\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<h2>BtoB\u55b6\u696d\uff08\u6cd5\u4eba\u55b6\u696d\uff09\u3068\u306f<\/h2>\n<h3>BtoB\u55b6\u696d\u3068\u306f\uff1f<\/h3>\n<p>BtoB\u55b6\u696d\u3068\u306f\u3001\u6cd5\u4eba\uff08\u4f01\u696d\u30fb\u4f1a\u793e\uff09\u306b\u5bfe\u3057\u3066\u81ea\u793e\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8ca9\u58f2\u30fb\u63d0\u6848\u3059\u308b\u884c\u70ba\u306e\u3053\u3068\u3060\u3002\u6cd5\u4eba\u55b6\u696d\u3084B2B\u55b6\u696d\u3068\u8a00\u308f\u308c\u308b\u3053\u3068\u3082\u3042\u308b\u3002\u55b6\u696d\u306e\u5bfe\u8c61\u8005\u306f\u3001\u6cd5\u4eba\u3060\u3051\u3067\u306a\u304f\u3001\u500b\u4eba\u4e8b\u696d\u4e3b\u3084\u7d44\u5408\u306a\u3069\u306e\u56e3\u4f53\u3082\u542b\u307e\u308c\u308b\u3053\u3068\u3082\u3042\u308b\u3002BtoB\u55b6\u696d\u306e\u76ee\u7684\u306f\u3001\u58f2\u4e0a\u3067\u3042\u308b\u3002<\/p>\n<h3>BtoB\u55b6\u696d\u306e\u7279\u5fb4<\/h3>\n<p>BtoB\u55b6\u696d\u306b\u306f\u3001\u300c\u7d44\u7e54\u7684\u306b\u691c\u8a0e\u3057\u3001\u8cfc\u5165\u307e\u3067\u306b\u6642\u9593\u304c\u304b\u304b\u308b\u300d\u3068\u3044\u3046\u7279\u5fb4\u304c\u3042\u308b\u3002\u3053\u306e\u305f\u3081\u3001\u3059\u3050\u306b\u58f2\u308c\u308b\u3053\u3068\u306f\u5c11\u306a\u304f\u3001\u30de\u30e1\u306a\u55b6\u696d\u6d3b\u52d5\u3092\u7d99\u7d9a\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002\u307e\u305f\u3001\u9867\u5ba2\u5074\u306f\u3001\u81ea\u793e\u306e\u8ab2\u984c\u89e3\u6c7a\u306e\u305f\u3081\u306b\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3059\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u305f\u3081\u3001\u8ab2\u984c\u89e3\u6c7a\u306e\u63d0\u6848\uff08\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u63d0\u6848\uff09\u306e\u91cd\u8981\u6027\u304c\u9ad8\u3044\u3053\u3068\u3082\u7279\u5fb4\u306e\uff11\u3064\u3068\u8a00\u3048\u308b\u3002<\/p>\n<h2>BtoB\u3068BtoC\u306e\u9055\u3044<\/h2>\n<h3>BtoC\u3068\u306f<\/h3>\n<p>BtoC\u3068\u306f\u300cBusiness to Consumer\u300d\u306e\u7565\u8a9e\u3067\u3042\u308a\u3001\u9867\u5ba2\u3067\u3042\u308b\u4e00\u822c\u6d88\u8cbb\u8005\u306b\u5bfe\u3057\u3066\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306e\u3053\u3068\u3060\u3002\u8aad\u307f\u65b9\u306f\u300c\u30d3\u30fc\u30c8\u30a5\u30fc\u30b7\u30fc\u300d\u3084\u300c\u30d3\u30fc\u30c4\u30fc\u30b7\u30fc\u300d\u3067\u3042\u308a\u3001B2C\u3084toC\u3068\u8868\u8a18\u3055\u308c\u308b\u5834\u5408\u3082\u3042\u308b\u3002<\/p>\n<h3>BtoB\u3068BtoC\u306e\u9055\u3044<\/h3>\n<p>BtoB\u3068BtoC\u306e\u4e3b\u306a\u9055\u3044\u306f\u3001\u4ee5\u4e0b\u306e\u901a\u308a\u3060\u3002<\/p>\n<div class=\"c_box intitle blue_box\"><div class=\"box_title\"><span>BtoB\u3068BtoC\u306e\u4e3b\u306a\u9055\u3044<\/span><\/div>\n<ol>\n<li>\u53d6\u5f15\u3059\u308b\u5546\u6750<\/li>\n<li>\u53d6\u5f15\u306e\u91d1\u984d<\/li>\n<li>\u8cfc\u5165\u306e\u5224\u65ad\u57fa\u6e96<\/li>\n<li>\u8cfc\u5165\u306e\u610f\u601d\u6c7a\u5b9a\u8005<\/li>\n<li>\u8cfc\u5165\u307e\u3067\u306e\u671f\u9593<\/li>\n<li>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u624b\u6cd5<\/li>\n<\/ol>\n<\/div>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td><\/td>\n<td>BtoB<\/td>\n<td>BtoC<\/td>\n<\/tr>\n<tr>\n<td>\u53d6\u5f15\u3059\u308b\u5546\u6750<\/td>\n<td>\u4f01\u696d\u304c\u81ea\u793e\u904b\u55b6\u306b\u5fc5\u8981\u306a\u30e2\u30ce\u30fb\u30b5\u30fc\u30d3\u30b9<\/td>\n<td>\u500b\u4eba\u304c\u307b\u3057\u3044\u30e2\u30ce\u30fb\u30b5\u30fc\u30d3\u30b9<\/td>\n<\/tr>\n<tr>\n<td>\u53d6\u5f15\u306e\u91d1\u984d<\/td>\n<td>\u9ad8\u3044<\/td>\n<td>\u5b89\u3044<\/td>\n<\/tr>\n<tr>\n<td>\u8cfc\u5165\u306e\u5224\u65ad\u57fa\u6e96<\/td>\n<td>\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u91cd\u8996<\/td>\n<td>\u8cbb\u7528\u5bfe\u52b9\u679c\u3084\u611f\u60c5\u3092\u91cd\u8996<\/td>\n<\/tr>\n<tr>\n<td>\u8cfc\u5165\u306e\u610f\u601d\u6c7a\u5b9a\u8005<\/td>\n<td>\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3084\u90e8\u9580\u306e\u8cac\u4efb\u8005\u3002\u7d44\u7e54\u7684\u306b\u6c7a\u5b9a\u3057\u3066\u3044\u304f<\/td>\n<td>\u6d88\u8cbb\u8005\u81ea\u8eab<\/td>\n<\/tr>\n<tr>\n<td>\u8cfc\u5165\u307e\u3067\u306e\u671f\u9593<\/td>\n<td>\u9577\u671f\u9593<\/td>\n<td>\u77ed\u671f\u9593<\/td>\n<\/tr>\n<tr>\n<td>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u624b\u6cd5<\/td>\n<td>OneToOne\u3067\u6df1\u304f\u9577\u304f\u4ed8\u304d\u5408\u3046\u305f\u3081\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046<\/td>\n<td>\u30e1\u30c7\u30a3\u30a2\u3092\u6d3b\u7528\u3057\u6d45\u304f\u5e83\u304f\u4ed8\u304d\u5408\u3046\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<p>BtoB\u3068BtoC\u306e\u9055\u3044\u306b\u3064\u3044\u3066\u306f\u3001\u4e0b\u8a18\u306e\u30b3\u30e9\u30e0\u3067\u3055\u3089\u306b\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002<\/p>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/about-btob\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2022\/06\/eye-1-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"BtoB\u3068\u306f\uff1fBtoC\u3068\u306e\u9055\u3044\u3084\u4ed6\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u5f62\u614b\u306b\u3064\u3044\u3066\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">BtoB\u3001BtoC\u3068\u306f\uff1f\u9055\u3044\u3084\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306e\u4f8b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7acb\u3066\u65b9\u3092\u89e3\u8aac<\/p><span class=\"date\">2022\u5e747\u67082\u65e5<\/span><\/div><\/a><\/div>\n<h3>BtoC\u55b6\u696d\u3068\u306e\u9055\u3044<\/h3>\n<p>BtoC\u55b6\u696d\u306f\u3001\u4e00\u822c\u500b\u4eba\uff08\u4e3b\u5a66\u3084\u5b66\u751f\u3001\u5b50\u4f9b\u306a\u3069\uff09\u306b\u5bfe\u3057\u3066\u306e\u55b6\u696d\u6d3b\u52d5\u306e\u3053\u3068\u3060\u3002BtoC\u55b6\u696d\u3068BtoB\u55b6\u696d\u306e\u6700\u5927\u306e\u9055\u3044\u306f\u300c\u55b6\u696d\u3059\u308b\u76f8\u624b\u304c\u7570\u306a\u308b\u300d\u3053\u3068\u3060\u3002BtoC\u55b6\u696d\u306f\u4e00\u822c\u500b\u4eba\u306b\u5bfe\u3057\u3066\u306e\u55b6\u696d\u3067\u3042\u308b\u304c\u3001BtoB\u55b6\u696d\u306f\u6cd5\u4eba\u306b\u5bfe\u3057\u3066\u306e\u55b6\u696d\u3068\u306a\u308b\u3002<\/p>\n<p>\u3053\u306e\u9055\u3044\u304c\u3042\u308b\u305f\u3081\u3001\u55b6\u696d\u624b\u6cd5\u306b\u3082\u9055\u3044\u304c\u51fa\u3066\u304f\u308b\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001BtoC\u306f\u6765\u5e97\u578b\u306e\u55b6\u696d\uff08\u5e97\u8217\u306b\u6765\u3066\u3082\u3089\u3063\u3066\u55b6\u696d\u3059\u308b\uff09\u306e\u50be\u5411\u304c\u5f37\u3044\u304c\u3001BtoB\u306f\u8a2a\u554f\u578b\u306e\u55b6\u696d\uff08\u76f8\u624b\u5148\u306b\u4f3a\u3063\u3066\u55b6\u696d\u3059\u308b\uff09\u3068\u3044\u3046\u50be\u5411\u304c\u5f37\u3044\u3002<\/p>\n<p>BtoC\u306f\u500b\u4eba\u76f8\u624b\u306e\u55b6\u696d\u6d3b\u52d5\u3067\u3042\u308b\u305f\u3081\u3001\u5e02\u5834\u306e\u898f\u6a21\u304c\u5927\u304d\u304f1\u4eba1\u4eba\u56de\u308b\u3053\u3068\u304c\u96e3\u3057\u3044\u3002\u4eba\u6570\u304c\u591a\u3044\u305f\u3081\u7269\u7406\u7684\u306b\u96e3\u3057\u3044\u306e\u3067\u3042\u308b\u3002\u305d\u306e\u305f\u3081\u3001\u6765\u5e97\u578b\u3068\u306a\u308b\u50be\u5411\u304c\u5f37\u3044\u3002\u9006\u306bBtoB\u306f\u6cd5\u4eba\u76f8\u624b\u3067\u3042\u308b\u305f\u3081\u3001BtoC\u306b\u6bd4\u3079\u5e02\u5834\u898f\u6a21\u304c\u5c0f\u3055\u3044\uff08\u6570\u304c\u5c11\u306a\u3044\uff09\u3002\u305d\u306e\u7d50\u679c\u3001\u76f8\u624b\u5148\u306b\u8a2a\u554f\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u5ba2\u5148\u306b\u3066\u55b6\u696d\u304c\u53ef\u80fd\u3068\u306a\u308b\u3002<\/p>\n<div data-post-id=\"5495\" class=\"insert-page insert-page-5495 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u3084\u55b6\u696d\u8a08\u753b\u306b\u95a2\u3059\u308b\u7121\u6599\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3068\u7acb\u6848\u5177\u4f53\u4f8b\u3001\u6226\u7565\u306e\u6210\u719f\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>BtoB\u4f01\u696d\u5411\u3051\u306b\u55b6\u696d\u6226\u7565\u3092\u4f53\u7cfb\u7684\u306b\u7acb\u6848\u3059\u308b\u624b\u9806\u66f8\u3067\u3059\u3002ALUHA\u72ec\u81ea\u306e\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3067KGI\u304b\u3089KPI\u3001\u8a08\u753b\u3001PDCA\u307e\u3067\u3092\u5177\u4f53\u5316\u3057\u6226\u7565\u3092\u4fef\u77b0\u3067\u304d\u307e\u3059\u3002\u6226\u7565\u7acb\u6848\u306e\u5177\u4f53\u4f8b\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r04\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u7372\u5f97\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r42\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r43\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r46\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u80b2\u6210\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r44\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r45\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r47\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<h2>BtoB\u306e\u55b6\u696d\u624b\u6cd5\u4e00\u89a7<\/h2>\n<p>BtoB\u306e\u55b6\u696d\u624b\u6cd5\u3068\u3057\u3066\u306f\u3001\u4e3b\u306b\u4e0b\u8a18\u306e\u3088\u3046\u306a\u624b\u6cd5\u304c\u3042\u308b\u3002<\/p>\n<div class=\"c_box intitle blue_box\"><div class=\"box_title\"><span>BtoB\u306e\u4e3b\u306a\u55b6\u696d\u624b\u6cd5<\/span><\/div>\n<ol>\n<li>WEB\u30b5\u30a4\u30c8\n<ol>\n<li>SEO\u5bfe\u7b56<\/li>\n<li>\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a<\/li>\n<li>SNS<\/li>\n<li>\u30e1\u30eb\u30de\u30ac<\/li>\n<li>\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2<\/li>\n<li>SP\uff08\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u30da\u30fc\u30b8\uff09<\/li>\n<li>\u30db\u30ef\u30a4\u30c8\u30da\u30fc\u30d1\u30fc<\/li>\n<\/ol>\n<\/li>\n<li>\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u30b5\u30a4\u30c8\u30fb\u30de\u30c3\u30c1\u30f3\u30b0\u30b5\u30a4\u30c8<\/li>\n<li>WEB\u5c55\u793a\u4f1a<\/li>\n<li>\u30a6\u30a7\u30d3\u30ca\u30fc\u30fb\u30aa\u30f3\u30e9\u30a4\u30f3\u30bb\u30df\u30ca\u30fc<\/li>\n<li>\u55b6\u696d\u554f\u3044\u5408\u308f\u305b\uff08\u81ea\u52d5\u30fb\u624b\u52d5\uff09<\/li>\n<li>\u30ea\u30a2\u30eb\u5e83\u544a<\/li>\n<li>DM\uff08FAX\u30fb\u90f5\u9001\uff09<\/li>\n<li>\u96fb\u8a71\u55b6\u696d<\/li>\n<li>\u98db\u8fbc\u55b6\u696d<\/li>\n<li>\u7d39\u4ecb\u55b6\u696d<\/li>\n<li>\u30d3\u30b8\u30cd\u30b9\u4ea4\u6d41\u4f1a<\/li>\n<li>\u30ea\u30a2\u30eb\u5c55\u793a\u4f1a<\/li>\n<li>\u30ea\u30a2\u30eb\u306e\u30bb\u30df\u30ca\u30fc<\/li>\n<li>\u30ea\u30fc\u30c9\u7372\u5f97\u4ee3\u884c\u30fb\u55b6\u696d\u4ee3\u884c\u30b5\u30fc\u30d3\u30b9<\/li>\n<\/ol>\n<\/div>\n<p>\u4e0a\u8a18\u306e\u55b6\u696d\u65b9\u6cd5\u306e\u8a73\u7d30\u306b\u3064\u3044\u3066\u306f\u3001\u4e0b\u8a18\u306e\u30b3\u30e9\u30e0\u3067\u8a73\u3057\u304f\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8\u3092\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002\u7279\u306b\u6700\u8fd1\u3067\u306f\u3001\u55b6\u696d\u306e\u30c7\u30b8\u30bf\u30eb\u5316\u30fbDX\u304c\u63a8\u9032\u3055\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u30c7\u30b8\u30bf\u30eb\u306e\u6226\u8853\u9078\u5b9a\u3082\u8996\u91ce\u306b\u55b6\u696d\u6226\u8853\u306e\u7406\u89e3\u3092\u6df1\u3081\u3066\u304a\u3053\u3046\u3002<\/p>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-ss\/sales-tactics-list\" target=\"_blank\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/02\/eye-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"BtoB\u3067\u4f7f\u3048\u308b\u5177\u4f53\u7684\u306a39\u306e\u55b6\u696d\u624b\u6cd5.\u3084\u308a\u65b9\u3092\u307e\u3068\u3081\u305fPDF\u8cc7\u6599\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3082\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">\u55b6\u696d\u624b\u6cd539\u7a2e\u985e\u3092\u4e00\u89a7\u3067\u7d39\u4ecb\uff5c\u5404\u55b6\u696d\u65b9\u6cd5\u306e\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8\u3084KPI\u3092\u89e3\u8aac<\/p><span class=\"date\">2024\u5e7412\u67088\u65e5<\/span><\/div><\/a><\/div>\n<h2>BtoB\u55b6\u696d\u306e\u55b6\u696d\u30d7\u30ed\u30bb\u30b9<\/h2>\n<p>BtoB\u55b6\u696d\u306e\u30d7\u30ed\u30bb\u30b9\u306f\u3001\u6982\u306d\u3001\u5546\u6750\u306b\u95a2\u4fc2\u306a\u304f\u3001\u4e0b\u8a18\u306e\uff14\u3064\u306e\u6d41\u308c\u304c\u55b6\u696d\u306e\u57fa\u672c\u3068\u306a\u308b\u3002<\/p>\n<ol>\n<li>\u65b0\u898f\u30ea\u30fc\u30c9\u7372\u5f97\uff08\u898b\u8fbc\u307f\u5ba2\u306e\u7372\u5f97\uff09<\/li>\n<li>\u30ea\u30fc\u30c9\u80b2\u6210\uff08\u898b\u8fbc\u307f\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u30fb\u80b2\u6210\uff09<\/li>\n<li>\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\uff08\u53d7\u6ce8\u7372\u5f97\uff09<\/li>\n<li>\u9867\u5ba2\u7dad\u6301\uff08LTV\u6700\u5927\u5316\uff09<\/li>\n<\/ol>\n<h3>\u65b0\u898f\u30ea\u30fc\u30c9\u7372\u5f97\uff08\u898b\u8fbc\u307f\u5ba2\u306e\u7372\u5f97\uff09<\/h3>\n<p>\u65b0\u898f\u30ea\u30fc\u30c9\u7372\u5f97\uff08\u898b\u8fbc\u307f\u5ba2\u306e\u7372\u5f97\uff09\u3068\u306f\u3001\u81ea\u793e\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3057\u3066\u304f\u308c\u305d\u3046\u306a\u4f01\u696d\u306e\u62c5\u5f53\u8005\u306e\u500b\u4eba\u60c5\u5831\uff08\u540d\u523a\u306a\u3069\uff09\u3092\u7372\u5f97\u3059\u308b\u55b6\u696d\u6d3b\u52d5\u306e\u3053\u3068\u3002<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-lg\/about-leadgeneration\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3<\/a>\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u3002\u5c55\u793a\u4f1a\u3001\u30bb\u30df\u30ca\u30fc\u3001\u96fb\u8a71\u55b6\u696d\u3001\u98db\u8fbc\u55b6\u696d\u3068\u3044\u3063\u305f\u30ea\u30a2\u30eb\u306e\u55b6\u696d\u624b\u6cd5\u3084\u3001WEB\u30b5\u30a4\u30c8\u6d3b\u7528\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30bb\u30df\u30ca\u30fc\u3068\u3044\u3063\u305f\u30c7\u30b8\u30bf\u30eb\u306e\u55b6\u696d\u624b\u6cd5\u304c\u3042\u308b\u3002<\/p>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-lg\/about-leadgeneration\" target=\"_blank\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/05\/lgln-eye-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u3068\u306f\uff1f\u624b\u6cd5\u3068\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u3084\u308a\u65b9\u3001\u6210\u529f\u4e8b\u4f8b\u3092\u89e3\u8aac\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u3068\u306f\uff1f\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3068\u306e\u9055\u3044\u3084\u6210\u529f\u4e8b\u4f8b\u3092\u89e3\u8aac<\/p><span class=\"date\">2026\u5e745\u670820\u65e5<\/span><\/div><\/a><\/div>\n<h3>\u30ea\u30fc\u30c9\u80b2\u6210\uff08\u898b\u8fbc\u307f\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u30fb\u80b2\u6210\uff09<\/h3>\n<p>\u30ea\u30fc\u30c9\u80b2\u6210\uff08\u898b\u8fbc\u307f\u5ba2\u3068\u306e\u95a2\u4fc2\u69cb\u7bc9\u30fb\u80b2\u6210\uff09\u3068\u306f\u3001\u7372\u5f97\u3057\u305f\u898b\u8fbc\u307f\u5ba2\u3092\u80b2\u6210\u3059\u308b\u55b6\u696d\u6d3b\u52d5\u306e\u3053\u3068\u3002\u898b\u8fbc\u307f\u5ba2\u3068\u7d99\u7d9a\u7684\u306b\u63a5\u70b9\u3092\u4f5c\u308a\u3001\u6848\u4ef6\u3084\u5546\u8ac7\u3092\u4f5c\u308a\u51fa\u3059\u6d3b\u52d5\u3092\u884c\u3046\u3002<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/ln\/about-leadnurturing\" rel=\"noopener\" target=\"_blank\">\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0<\/a>\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u3002\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u3092\u4f5c\u308a\u51fa\u3059\u5fc5\u8981\u304c\u3042\u308b\u305f\u3081\u3001\u5b9a\u671f\u7684\u306a\u8a2a\u554f\u55b6\u696d\u3001\u96fb\u8a71\u55b6\u696d\u3068\u3044\u3063\u305f\u30ea\u30a2\u30eb\u306e\u6d3b\u52d5\u3084\u3001\u30e1\u30eb\u30de\u30ac\u914d\u4fe1\u3068\u3044\u3063\u305f\u30c7\u30b8\u30bf\u30eb\u306e\u6d3b\u52d5\u304c\u91cd\u8981\u3068\u306a\u308b\u3002<\/p>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/ln\/about-leadnurturing\" target=\"_blank\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/11\/EYE-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3068\u306f\uff1fBtoB\u306e\u30ea\u30fc\u30c9\u80b2\u6210\u624b\u6cd5\u3068\u30d7\u30ed\u30bb\u30b9\u30fb\u6210\u679c\u3092\u51fa\u3059\u30b3\u30c4\u304b\u3089\u6210\u529f\u4e8b\u4f8b\u307e\u3067\u89e3\u8aac<\/p><\/div><\/a><\/div>\n<h3>\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\uff08\u53d7\u6ce8\u7372\u5f97\uff09<\/h3>\n<p>\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\uff08\u53d7\u6ce8\u7372\u5f97\uff09\u3068\u306f\u3001\u5b9f\u969b\u306b\u58f2\u308a\u8fbc\u307f\u3092\u884c\u3044\u3001\u53d7\u6ce8\u30fb\u5951\u7d04\u3092\u7372\u5f97\u3059\u308b\u55b6\u696d\u6d3b\u52d5\u306e\u3053\u3068\u3002BtoB\u55b6\u696d\u3067\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d7\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u96e3\u3057\u3044\u30b1\u30fc\u30b9\u304c\u591a\u3044\u305f\u3081\u3001\u55b6\u696d\u62c5\u5f53\u8005\u306b\u3088\u308b\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u529b\u304c\u975e\u5e38\u306b\u91cd\u8981\u3068\u306a\u308b\u3002\u305d\u306e\u305f\u3081\u3001\u53d7\u6ce8\u7387\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u30b7\u30ca\u30ea\u30aa\u306e\u660e\u78ba\u5316\u3068\u5168\u55b6\u696d\u62c5\u5f53\u8005\u3067\u306e\u30b7\u30ca\u30ea\u30aa\u5171\u6709\u304c\u91cd\u8981\u306a\u8981\u7d20\u3068\u306a\u308b\u3002<\/p>\n<h3>\u9867\u5ba2\u7dad\u6301\uff08LTV\u6700\u5927\u5316\uff09<\/h3>\n<p>\u9867\u5ba2\u7dad\u6301\uff08LTV\u6700\u5927\u5316\uff09\u3068\u306f\u3001\u53d7\u6ce8\u7372\u5f97\u3067\u304d\u305f\u9867\u5ba2\u306e\u7af6\u5408\u3078\u306e\u6d41\u51fa\u3092\u9632\u304e\u3001\u305d\u306e\u9867\u5ba2\u304b\u3089\u306e\u58f2\u4e0a\u3092\u6700\u5927\u5316\u3059\u308b\u55b6\u696d\u6d3b\u52d5\u306e\u3053\u3068\u3002\u30af\u30ed\u30b9\u30bb\u30eb\u3084\u30a2\u30c3\u30d7\u30bb\u30eb\u3092\u884c\u3044\u3001\u65e2\u5b58\u9867\u5ba2\u306e\u8cfc\u5165\u56de\u6570\u3084\u8cfc\u5165\u70b9\u6570\u3001\u8cfc\u5165\u5358\u4fa1\u3092\u5411\u4e0a\u3055\u305b\u3001\u9867\u5ba2\u304b\u3089\u306e\u5e74\u9593\u58f2\u4e0a\u3092\u6700\u5927\u5316\u3059\u308b\u3002\u6700\u512a\u826f\u9867\u5ba2\u3078\u3068\u6210\u9577\u3055\u305b\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u306e\u58f2\u4e0a\u3092\u6700\u5927\u5316\u3057\u3066\u3044\u304f\u3053\u3068\u306b\u306a\u308b\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001BtoB\u55b6\u696d\u306f\u3001\u65b0\u898f\u30ea\u30fc\u30c9\u7372\u5f97\u304b\u3089\u9867\u5ba2\u7dad\u6301\u307e\u3067\u306e\uff14\u3064\u306e\u6bb5\u968e\u304c\u3042\u308a\u3001\u3053\u306e\u6d41\u308c\u306b\u305d\u3063\u3066\u55b6\u696d\u6d3b\u52d5\u3092\u5c55\u958b\u3059\u308b\u3002BtoB\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306b\u3064\u3044\u3066\u306f\u3001\u4e0b\u8a18\u306e\u30b3\u30e9\u30e0\u3067\u3082\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002<\/p>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/about-salesprocess\" target=\"_blank\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2023\/07\/eye-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3068\u306f\uff1f\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u7528\u3044\u3066\u56f3\u89e3\u5316\u30fb\u6570\u5024\u5316\u306e\u4f8b\u3092\u89e3\u8aac\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u3068\u306f\uff1f\u30d5\u30ed\u30fc\u56f3\u306b\u3088\u308b\u53ef\u8996\u5316\u30fb\u6a19\u6e96\u5316\u306e\u65b9\u6cd5\u3068\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u89e3\u8aac<\/p><span class=\"date\">2026\u5e745\u67083\u65e5<\/span><\/div><\/a><\/div>\n<div data-post-id=\"5495\" class=\"insert-page insert-page-5495 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u3084\u55b6\u696d\u8a08\u753b\u306b\u95a2\u3059\u308b\u7121\u6599\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3068\u7acb\u6848\u5177\u4f53\u4f8b\u3001\u6226\u7565\u306e\u6210\u719f\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>BtoB\u4f01\u696d\u5411\u3051\u306b\u55b6\u696d\u6226\u7565\u3092\u4f53\u7cfb\u7684\u306b\u7acb\u6848\u3059\u308b\u624b\u9806\u66f8\u3067\u3059\u3002ALUHA\u72ec\u81ea\u306e\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3067KGI\u304b\u3089KPI\u3001\u8a08\u753b\u3001PDCA\u307e\u3067\u3092\u5177\u4f53\u5316\u3057\u6226\u7565\u3092\u4fef\u77b0\u3067\u304d\u307e\u3059\u3002\u6226\u7565\u7acb\u6848\u306e\u5177\u4f53\u4f8b\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r04\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u7372\u5f97\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r42\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r43\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r46\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u80b2\u6210\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r44\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r45\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r47\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<h2>BtoB\u55b6\u696d\u304c\u96e3\u3057\u3044\u30fb\u304d\u3064\u3044\uff12\u3064\u306e\u7406\u7531<\/h2>\n<p>BtoB\u55b6\u696d\u306f\u975e\u5e38\u306b\u96e3\u3057\u304f\u3001\u53b3\u3057\u3044\u4ed5\u4e8b\u3067\u3042\u308b\u3002\u305d\u306e\u4e3b\u306a\u7406\u7531\u306f\uff12\u3064\u8003\u3048\u3089\u308c\u308b\u3002<\/p>\n<ol>\n<li>\u8cfc\u5165\u3092\u6c7a\u5b9a\u3067\u304d\u308b\u62c5\u5f53\u8005\u306b\u306a\u304b\u306a\u304b\u4f1a\u3048\u306a\u3044<\/li>\n<li>\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u3092\u4f5c\u308a\u51fa\u3059\u30cd\u30bf\u30fb\u7406\u7531\u304c\u306a\u3044<\/li>\n<\/ol>\n<h3>\u8cfc\u5165\u3092\u6c7a\u5b9a\u3067\u304d\u308b\u62c5\u5f53\u8005\u306b\u306a\u304b\u306a\u304b\u4f1a\u3048\u306a\u3044<\/h3>\n<p>BtoB\u55b6\u696d\u306f\u3001\u300c\u7d44\u7e54\u7684\u306b\u691c\u8a0e\u3057\u3001\u8cfc\u5165\u307e\u3067\u306b\u6642\u9593\u304c\u304b\u304b\u308b\u300d\u306e\u3067\u3001\u8cfc\u5165\u3092\u6c7a\u5b9a\u3067\u304d\u308b\u62c5\u5f53\u8005\uff08\u610f\u601d\u6c7a\u5b9a\u6a29\u8005\uff09\u306b\u76f4\u63a5\u58f2\u308a\u8fbc\u307f\u3092\u3057\u3001\u6642\u9593\u77ed\u7e2e\u3092\u72d9\u3046\u3068\u52b9\u679c\u7684\u3067\u3042\u308b\u3002\u3057\u304b\u3057\u3001\u305d\u306e\u610f\u601d\u6c7a\u5b9a\u6a29\u8005\u306b\u306f\u306a\u304b\u306a\u304b\u4f1a\u3048\u306a\u3044\u3002\u5f79\u8077\u7684\u306b\u4e0a\u4f4d\u5c64\u3067\u3042\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u30a2\u30dd\u30a4\u30f3\u30c8\u304c\u53d6\u308c\u306a\u3044\u306e\u3067\u3042\u308b\u3002<\/p>\n<h3>\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u3092\u4f5c\u308a\u51fa\u3059\u30cd\u30bf\u30fb\u7406\u7531\u304c\u306a\u3044<\/h3>\n<p>BtoB\u55b6\u696d\u306f\u3001\u300c\u7d44\u7e54\u7684\u306b\u691c\u8a0e\u3057\u3001\u8cfc\u5165\u307e\u3067\u306b\u6642\u9593\u304c\u304b\u304b\u308b\u300d\u306e\u3067\u3001\u300c\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u300d\u3092\u4f5c\u308a\u3001\u7d99\u7d9a\u7684\u306b\u30d5\u30a9\u30ed\u30fc\u55b6\u696d\u3092\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002\u3057\u304b\u3057\u3001\u300c\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u3092\u4f5c\u308a\u51fa\u3059\u30cd\u30bf\u30fb\u7406\u7531\u304c\u306a\u3044\u300d\u305f\u3081\u3001\u81ea\u7136\u6d88\u6ec5\u3057\u3066\u3057\u307e\u3046\u306e\u3067\u3042\u308b\u3002<\/p>\n<p>\u7d99\u7d9a\u7684\u306a\u30d5\u30a9\u30ed\u30fc\u55b6\u696d\u3092\u3059\u308b\u306b\u306f\u3001\u30b3\u30f3\u30bf\u30af\u30c8\u3059\u308b\u305f\u3081\u306e\u30cd\u30bf\u3084\u7406\u7531\u304c\u5fc5\u8981\u3060\u3002\u4f8b\u3048\u3070\u30bb\u30df\u30ca\u30fc\u3092\u3059\u308b\u3001\u65b0\u5546\u54c1\u304c\u51fa\u305f\u3001\u65b0\u3057\u3044\u4e8b\u4f8b\u304c\u3042\u308b\u306a\u3069\u3067\u3042\u308b\u3002\u3053\u3046\u3044\u3063\u305f\u30cd\u30bf\u30fb\u7406\u7531\u3092\u7d99\u7d9a\u7684\u306b\u4f5c\u308a\u51fa\u3055\u306a\u3051\u308c\u3070\u3001\u30d5\u30a9\u30ed\u30fc\u55b6\u696d\u304c\u7d99\u7d9a\u3057\u306a\u3044\u306e\u3067\u3042\u308b\u3002<\/p>\n<h2>BtoB\u55b6\u696d\u306e\u30b3\u30c4<\/h2>\n<p>\u3053\u306e\u3088\u3046\u306b\u3001BtoB\u55b6\u696d\u306b\u306f\u96e3\u6613\u5ea6\u304c\u9ad8\u304f\u306a\u308b\u7406\u7531\u304c\uff12\u3064\u3082\u5b58\u5728\u3057\u3001\u3053\u308c\u304c\u306a\u304b\u306a\u304b\u89e3\u6c7a\u3067\u304d\u306a\u3044\u3002\u3057\u304b\u3057\u3001\u96e3\u3057\u304f\u306a\u308b\u7406\u7531\u304c\uff12\u3064\u3042\u308b\u3068\u308f\u304b\u3063\u3066\u3044\u308b\u305f\u3081\u3001\u305d\u306e\u89e3\u6c7a\u7b56\u3092\u4e8b\u524d\u306b\u8003\u3048\u3066\u304a\u304f\u3053\u3068\u3067\u3001\u3042\u308b\u7a0b\u5ea6\u5bfe\u51e6\u3067\u304d\u308b\u3002\u305d\u3053\u3067\u3001\uff12\u3064\u306e\u7406\u7531\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306e\u30b3\u30c4\u3092\u3054\u7d39\u4ecb\u3057\u3088\u3046\u3002<\/p>\n<h3>\u610f\u601d\u6c7a\u5b9a\u6a29\u8005\u3068\u63a5\u70b9\u304c\u4f5c\u308c\u308b\u55b6\u696d\u6226\u8853\u3092\u4e8b\u524d\u306b\u4f5c\u3063\u3066\u304a\u304f<\/h3>\n<p>\uff11\u3064\u76ee\u306e\u30b3\u30c4\u306f\u3001\u300c\u610f\u601d\u6c7a\u5b9a\u6a29\u8005\u3068\u63a5\u70b9\u304c\u4f5c\u308c\u308b\u55b6\u696d\u6226\u8853\u3092\u4e8b\u524d\u306b\u4f5c\u3063\u3066\u304a\u304f\u300d\u3067\u3042\u308b\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u300c\u610f\u601d\u6c7a\u5b9a\u6a29\u8005\u304c\u8208\u5473\u3092\u6301\u3064\u3088\u3046\u306a\u30bb\u30df\u30ca\u30fc\u300d\u3092\u4e8b\u524d\u306b\u4f01\u753b\u3057\u3066\u304a\u304d\u3001\u305d\u306e\u30bb\u30df\u30ca\u30fc\u3092\u6848\u5185\u3059\u308b\u306a\u3069\u3060\u3002<\/p>\n<p>\u3053\u306e\u300c\u610f\u601d\u6c7a\u5b9a\u6a29\u8005\u304c\u8208\u5473\u3092\u6301\u3064\u3088\u3046\u306a\u30bb\u30df\u30ca\u30fc\u300d\u304c\u5177\u4f53\u5316\u3067\u304d\u3066\u3044\u308c\u3070\u3001\u5168\u55b6\u696d\u304c\u610f\u601d\u6c7a\u5b9a\u6a29\u8005\u3068\u4f1a\u3044\u305f\u3044\u3068\u8003\u3048\u305f\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u3001\u3053\u306e\u30bb\u30df\u30ca\u30fc\u3092\u30cd\u30bf\u306b\u3057\u3066\u63a5\u70b9\u3092\u4f5c\u308a\u51fa\u3059\u3088\u3046\u306b\u3059\u308c\u3070\u3088\u3044\u3002\u3053\u3046\u3044\u3063\u305f\u6226\u8853\u3092\u4e8b\u524d\u306b\u4f01\u753b\u3057\u3001\u55b6\u696d\u306e\u6b66\u5668\u3068\u3057\u3066\u55b6\u696d\u62c5\u5f53\u8005\u306b\u6301\u305f\u305b\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3060\u3002<\/p>\n<h3>\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u3067\u697d\u3092\u3059\u308b<\/h3>\n<p>\uff12\u3064\u76ee\u306e\u30b3\u30c4\u306f\u300c\u30c7\u30b8\u30bf\u30eb\u6d3b\u7528\u3067\u697d\u3092\u3059\u308b\u300d\u3060\u3002<\/p>\n<p>BtoB\u55b6\u696d\u306e\u7279\u5fb4\u306f\u300c\u7d44\u7e54\u7684\u306b\u691c\u8a0e\u3057\u3001\u8cfc\u5165\u307e\u3067\u306b\u6642\u9593\u304c\u304b\u304b\u308b\u300d\u3060\u3002\u305d\u306e\u305f\u3081\u3001\u7d99\u7d9a\u7684\u306a\u30d5\u30a9\u30ed\u30fc\u304c\u5fc5\u8981\u306b\u306a\u308b\u3002\u7d99\u7d9a\u7684\u306a\u30d5\u30a9\u30ed\u30fc\u3092\u5b9f\u73fe\u3059\u308b\u65b9\u6cd5\u3068\u3057\u3066\u306f\u3001\u96fb\u8a71\u30fb\u8a2a\u554f\u306a\u3069\u3067\u4eba\u9593\u304c\u3084\u308b\u65b9\u6cd5\u3068\u3001\u30e1\u30eb\u30de\u30ac\u3067\u30c7\u30b8\u30bf\u30eb\u304c\u3084\u308b\u65b9\u6cd5\u306e\uff12\u3064\u304c\u3042\u308b\u3002<\/p>\n<p>\u3069\u3061\u3089\u306e\u65b9\u6cd5\u306b\u3057\u3066\u3082\u3001\u300c\u7d99\u7d9a\u7684\u306b\u30cd\u30bf\u3092\u4f5c\u308a\u9023\u7d61\u3059\u308b\u3053\u3068\u300d\u3068\u300c\u3082\u3046\u9023\u7d61\u3057\u306a\u304f\u3066\u3044\u3044\u300d\u3068\u3044\u308f\u308c\u308b\u30ea\u30b9\u30af\u306f\u540c\u3058\u3060\u3002\u9055\u3046\u3068\u3059\u308c\u3070\u52b9\u7387\u7684\u304b\u3069\u3046\u304b\uff1f\u3068\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u308b\u304b\u3069\u3046\u304b\uff1f\u3067\u3042\u308b\u3002<\/p>\n<p>\u4eba\u9593\u304c\u3084\u308b\u5834\u5408\u3001\u81e8\u6a5f\u5fdc\u5909\u306b\u52d5\u3051\u308b\u305f\u3081\u3001\u52b9\u679c\u306f\u671f\u5f85\u3067\u304d\u308b\u304c\u3001\u305d\u306e\u5206\u3001\u6570\u3092\u3053\u306a\u305b\u305a\u3001\u52b9\u679c\u306e\u53ef\u8996\u5316\u304c\u3057\u306b\u304f\u3044\u3002\u52a0\u3048\u3066\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u3002\u30c7\u30b8\u30bf\u30eb\u304c\u3084\u308b\u5834\u5408\u3001\u81e8\u6a5f\u5fdc\u5909\u3055\u306f\u7121\u304f\u306a\u308b\u304c\u3001\u6570\u304c\u3053\u306a\u305b\u308b\u4e0a\u306b\u3001\u52b9\u679c\u3092\u6570\u5024\u3067\u78ba\u8a8d\u3067\u304d\u308b\u3002<\/p>\n<p>\u53cc\u65b9\u3001\u4e00\u9577\u4e00\u77ed\u3042\u308b\u306e\u3060\u3002\u305d\u3053\u3067\u3001\u304a\u4e92\u3044\u306e\u3044\u3044\u3068\u3053\u53d6\u308a\u3092\u3057\u3066\u3001\u78ba\u5ea6\u304c\u4f4e\u3044\u898b\u8fbc\u307f\u5ba2\u306b\u306f\u30c7\u30b8\u30bf\u30eb\u3067\u7d99\u7d9a\u7684\u306a\u63a5\u70b9\u3092\u4f5c\u308a\u3001\u78ba\u5ea6\u304c\u3042\u308b\u7a0b\u5ea6\u9ad8\u304f\u306a\u308b\u3068\u4eba\u9593\u304c\u52d5\u304f\u3068\u3044\u3063\u305f\u30c7\u30b8\u30bf\u30eb\u3068\u30ea\u30a2\u30eb\u306e\u9023\u643a\u3092\u4f5c\u308b\u306e\u3067\u3042\u308b\u3002<\/p>\n<p>\u3053\u3046\u3059\u308b\u3068\u3001\u7d99\u7d9a\u7684\u306a\u30d5\u30a9\u30ed\u30fc\u3092\u5168\u3066\u4eba\u9593\u304c\u3059\u308b\u5fc5\u8981\u304c\u306a\u304f\u306a\u308a\u3001\u697d\u304c\u3067\u304d\u308b\u306e\u3060\u3002<\/p>\n<p>\u3053\u306e\uff12\u3064\u306e\u30b3\u30c4\u3092\u4e8b\u524d\u306b\u6e96\u5099\u3057\u3066\u304a\u304f\u3053\u3068\u3067\u3001BtoB\u55b6\u696d\u306e\u96e3\u3057\u3055\u3001\u53b3\u3057\u3055\u3092\u5c11\u3057\u306f\u7de9\u548c\u3067\u304d\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u3002<\/p>\n<h2>BtoB\u55b6\u696d\u6226\u7565\u306e\u7acb\u3066\u65b9<\/h2>\n<p>\u3053\u306e\uff12\u3064\u306e\u30b3\u30c4\u3092\u8e0f\u307e\u3048\u3066\u3001BtoB\u55b6\u696d\u306e\u6226\u7565\u306e\u7acb\u3066\u65b9\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002\u3053\u3053\u3067\u3054\u7d39\u4ecb\u3059\u308b\u65b9\u6cd5\u306f\u3001BtoB\u306e\u55b6\u696d\u6226\u7565\u3092\u300c\u4f5c\u6226\u30fb\u6226\u8853\u30fb\u8a08\u753b\u300d\u306e\uff13\u3064\u306b\u5206\u89e3\u3057\u7acb\u6848\u3059\u308b\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u6d3b\u7528\u3057\u305f\u7acb\u6848\u624b\u9806\u3067\u3042\u308b\u3002\u30c7\u30b8\u30bf\u30eb\u3092\u3044\u304b\u306b\u6d3b\u7528\u3059\u308b\u304b\uff1f\u3092\u8003\u616e\u3057\u306a\u304c\u3089\u3053\u306e\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u3092\u4f7f\u3063\u3066\u7acb\u6848\u3057\u3066\u3044\u305f\u3060\u3051\u308b\u3068\u5e78\u3044\u3067\u3042\u308b\u3002\u8a73\u3057\u3044\u7acb\u6848\u306e\u624b\u9806\u306b\u3064\u3044\u3066\u306f\u4e0b\u8a18\u306e\u30b3\u30e9\u30e0\u3092\u53c2\u7167\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-ss\/about-sales-strategy\" target=\"_blank\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2025\/09\/btob-ss-eye-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"\u55b6\u696d\u6226\u7565\u3068\u306f\uff1f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u3088\u308b\u6226\u7565\u306e\u7acb\u3066\u65b9\u3068\u5177\u4f53\u4f8b\u3084PDCA\u306e\u56de\u3057\u65b9\u3001\u55b6\u696d\u624b\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">\u55b6\u696d\u6226\u7565\u3068\u306f\uff1f\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306b\u3088\u308b\u6226\u7565\u306e\u7acb\u3066\u65b9\u3068\u5177\u4f53\u4f8b\u3084PDCA\u306e\u56de\u3057\u65b9\u3001\u55b6\u696d\u624b\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac<\/p><span class=\"date\">2025\u5e749\u670828\u65e5<\/span><\/div><\/a><\/div>\n<div data-post-id=\"5495\" class=\"insert-page insert-page-5495 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u3084\u55b6\u696d\u8a08\u753b\u306b\u95a2\u3059\u308b\u7121\u6599\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3068\u7acb\u6848\u5177\u4f53\u4f8b\u3001\u6226\u7565\u306e\u6210\u719f\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>BtoB\u4f01\u696d\u5411\u3051\u306b\u55b6\u696d\u6226\u7565\u3092\u4f53\u7cfb\u7684\u306b\u7acb\u6848\u3059\u308b\u624b\u9806\u66f8\u3067\u3059\u3002ALUHA\u72ec\u81ea\u306e\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3067KGI\u304b\u3089KPI\u3001\u8a08\u753b\u3001PDCA\u307e\u3067\u3092\u5177\u4f53\u5316\u3057\u6226\u7565\u3092\u4fef\u77b0\u3067\u304d\u307e\u3059\u3002\u6226\u7565\u7acb\u6848\u306e\u5177\u4f53\u4f8b\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r04\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u7372\u5f97\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r42\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r43\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r46\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u80b2\u6210\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r44\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r45\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r47\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<h2>BtoB\u55b6\u696d\u306e\u3084\u308a\u304c\u3044<\/h2>\n<p>BtoB\u55b6\u696d\u306f\u96e3\u3057\u304f\u304d\u3064\u3044\u4ed5\u4e8b\u3067\u3042\u308b\u304c\u3001\u3084\u308a\u304c\u3044\u3082\u3042\u308b\u3002\u6700\u5927\u306e\u3084\u308a\u304c\u3044\u306f\u3001\u300c\u9867\u5ba2\u304b\u3089\u306e\u611f\u8b1d\u300d\u3060\u308d\u3046\u3002\u81ea\u793e\u88fd\u54c1\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u9867\u5ba2\u304b\u3089\u3001\u300c\u9806\u8abf\u306b\u8ab2\u984c\u89e3\u6c7a\u3067\u304d\u305f\uff01\u3042\u308a\u304c\u3068\u3046\u300d\u3084\u300c\u304a\u304b\u3052\u3055\u307e\u3067\u3001\u3059\u3054\u304f\u6210\u679c\u304c\u3067\u305f\uff01\u8cfc\u5165\u3057\u3066\u3088\u304b\u3063\u305f\uff01\u300d\u306a\u3069\u306e\u3088\u3046\u306a\u611f\u8b1d\u306e\u9023\u7d61\u304c\u3042\u308b\u3068\u3001\u975e\u5e38\u306b\u3084\u308a\u304c\u3044\u3092\u611f\u3058\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u7279\u306b\u3001\u9867\u5ba2\u3068\u4e8c\u4eba\u4e09\u811a\u3067\u4e00\u7dd2\u306b\u82e6\u52b4\u3092\u4e57\u308a\u8d8a\u3048\u308b\u3068\u3001\u305d\u306e\u9054\u6210\u611f\u3068\u5145\u5b9f\u611f\u306f\u975e\u5e38\u306b\u5927\u304d\u306a\u3082\u306e\u306b\u306a\u308b\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001\u3053\u3046\u3044\u3063\u305f\u7d4c\u9a13\u304c\u7a4d\u307f\u4e0a\u304c\u3063\u3066\u3044\u304f\u3068\u3001\u9867\u5ba2\u304b\u3089\u4fe1\u983c\u3055\u308c\u3001\u983c\u3089\u308c\u308b\u5b58\u5728\u306b\u306a\u308a\u3001\u793e\u5185\u8a55\u4fa1\u3082\u9ad8\u304f\u306a\u308b\u3002\u975e\u5e38\u306b\u826f\u3044\u597d\u5faa\u74b0\u304c\u751f\u307e\u308c\u308b\u3060\u308d\u3046\u3002<\/p>\n<h2>BtoB\u55b6\u696d\u306b\u5411\u3044\u3066\u3044\u308b\u4eba<\/h2>\n<p>BtoB\u55b6\u696d\u306f\u9867\u5ba2\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u3001\u3055\u307e\u3056\u307e\u306a\u63d0\u6848\u3092\u884c\u3046\u305f\u3081\u3001\u300c\u5bfe\u8a71\u304c\u4e0a\u624b\u3044\u4eba\u300d\u304c\u5411\u3044\u3066\u3044\u308b\u3002\u521d\u5bfe\u9762\u3067\u3082\u3001\u3059\u3050\u306b\u6253\u3061\u89e3\u3051\u3001\u8ab2\u984c\u3084\u60a9\u307f\u3092\u805e\u304d\u51fa\u305b\u308b\u3088\u3046\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u529b\u3092\u6301\u3063\u3066\u3044\u308b\u4eba\u304c\u5411\u3044\u3066\u3044\u308b\u3068\u8a00\u3048\u308b\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u30de\u30e1\u306a\u4eba\u3082BtoB\u55b6\u696d\u306b\u306f\u5411\u3044\u3066\u3044\u308b\u3002\u62c5\u5f53\u3057\u3066\u3044\u308b\u9867\u5ba2\u3092\u307b\u3063\u305f\u3089\u304b\u3057\u306b\u3057\u306a\u3044\u3088\u3046\u3001\u30de\u30e1\u306b\u9023\u7d61\u3057\u3001\u95a2\u4fc2\u3092\u9014\u7d76\u3048\u3055\u305b\u306a\u3044\u3088\u3046\u306b\u3067\u304d\u308b\u4eba\u306f\u3001\u975e\u5e38\u306b\u9867\u5ba2\u304b\u3089\u91cd\u5b9d\u3055\u308c\u308b\u3060\u308d\u3046\u3002<\/p>\n<h2>BtoB\u55b6\u696d\u306e\u6700\u65b0\u30c8\u30ec\u30f3\u30c9\u300c\u55b6\u696dDX\u300d\u300c\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d<\/h2>\n<p>BtoB\u55b6\u696d\u306b\u304a\u3044\u3066\u306f\u3001\u30b3\u30ed\u30ca\u306e\u5f71\u97ff\u3001\u4eba\u6750\u4e0d\u8db3\u3001\u50cd\u304d\u65b9\u6539\u9769\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u884c\u52d5\u306e\u5909\u5316\u3068\u3044\u3063\u305f\u8981\u56e0\u304b\u3089\u3001\u300c\u30c7\u30b8\u30bf\u30eb\u5316\u300d\u3001\u300c\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u300d\u306e\u6d3b\u7528\u304c\u76db\u3093\u306b\u884c\u308f\u308c\u3066\u3044\u308b\u3002<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-sales-dx\" rel=\"noopener\" target=\"_blank\">\u55b6\u696dDX\uff08\u55b6\u696d\u90e8\u9580\u306e\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\uff09<\/a>\u3082\u52a0\u901f\u3057\u3001\u30c7\u30b8\u30bf\u30eb\u3068\u3044\u3046\u55b6\u696d\u6226\u8853\u3092\u4f7f\u3063\u305f\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u304c\u6d3b\u767a\u306b\u884c\u308f\u308c\u3066\u3044\u308b\u3002<\/p>\n<p>\u55b6\u696dDX\u306b\u3064\u3044\u3066\u306f\u4e0b\u8a18\u306e\u30b3\u30e9\u30e0\u3067\u3001\u55b6\u696dDX\u3068\u306f\u4f55\u304b\u3001\u55b6\u696dDX\u3067\u3084\u308b\u3079\u304d\uff12\u3064\u306e\u55b6\u696d\u5909\u9769\u3001\u55b6\u696dDX\u3092\u652f\u63f4\u3059\u308b\u4e3b\u306a\u30c4\u30fc\u30eb\u3001BtoB\u4f01\u696d\u306e\u55b6\u696dDX\u306e\u53d6\u7d44\u4e8b\u4f8b\u30fb\u6210\u529f\u4e8b\u4f8b\u3001\u55b6\u696dDX\u306e\u30e1\u30ea\u30c3\u30c8\u306a\u3069\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u308b\u3002<\/p>\n<div class=\"related_article cf\"><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-sales-dx\" target=\"_blank\" class=\"cf\"><figure class=\"eyecatch thum\"><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2021\/05\/eye-300x200.jpg\" class=\"attachment-home-thum size-home-thum wp-post-image\" alt=\"BtoB\u306e\u55b6\u696dDX\u3068\u306f\uff1f\u30a2\u30ca\u30ed\u30b0\u304b\u3089\u30c7\u30b8\u30bf\u30eb\u3078\u30e2\u30ce\u58f2\u308a\u304b\u3089\u30b3\u30c8\u58f2\u308a\u3078\" \/><\/figure><div class=\"meta inbox\"><p class=\"ttl\">\u55b6\u696dDX\u3068\u306f\uff1f\u55b6\u696d\u306e\u30c7\u30b8\u30bf\u30eb\u5316\u3068\u306e\u9055\u3044\u3084\u63a8\u9032\u65b9\u6cd5\u3001\u6d3b\u7528\u30c4\u30fc\u30eb\u3084\u6210\u529f\u4e8b\u4f8b\u3092\u89e3\u8aac<\/p><span class=\"date\">2026\u5e745\u67083\u65e5<\/span><\/div><\/a><\/div>\n<div data-post-id=\"5495\" class=\"insert-page insert-page-5495 \"><div class=\"c_box intitle white_box\"><div class=\"box_title\"><span>\u55b6\u696d\u6226\u7565\u3084\u55b6\u696d\u8a08\u753b\u306b\u95a2\u3059\u308b\u7121\u6599\u8cc7\u6599<\/span><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-pdf-o\" style=\"font-size:38px;color:#880000\"><\/i> BtoB\u55b6\u696d\u6226\u7565\u306e\u7acb\u6848\u624b\u9806\u66f8\uff08\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3068\u7acb\u6848\u5177\u4f53\u4f8b\u3001\u6226\u7565\u306e\u6210\u719f\u5ea6\u8a3a\u65ad\u30b7\u30fc\u30c8\u4ed8\u304d\uff09<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>BtoB\u4f01\u696d\u5411\u3051\u306b\u55b6\u696d\u6226\u7565\u3092\u4f53\u7cfb\u7684\u306b\u7acb\u6848\u3059\u308b\u624b\u9806\u66f8\u3067\u3059\u3002ALUHA\u72ec\u81ea\u306e\u6226\u7565\u7acb\u6848\u30b7\u30fc\u30c8\u3067KGI\u304b\u3089KPI\u3001\u8a08\u753b\u3001PDCA\u307e\u3067\u3092\u5177\u4f53\u5316\u3057\u6226\u7565\u3092\u4fef\u77b0\u3067\u304d\u307e\u3059\u3002\u6226\u7565\u7acb\u6848\u306e\u5177\u4f53\u4f8b\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<div align=\"right\"><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r04\/\" rel=\"noopener\" target=\"_blank\">\u6226\u7565\u3068\u8a08\u753b\u306e\u7acb\u3066\u65b9\u3001PDCA\u306e\u56de\u3057\u65b9\u3092\u8cc7\u6599\u3067\u5b66\u3076\uff1e\uff1e<\/a><\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u7372\u5f97\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r42\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r43\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r46\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<div class=\"su-service\"><div class=\"su-service-title\" style=\"padding-left:52px;min-height:38px;line-height:38px\"><i class=\"sui sui-file-excel-o\" style=\"font-size:38px;color:#880000\"><\/i> \u30ea\u30fc\u30c9\u80b2\u6210\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/div><div class=\"su-service-content su-u-clearfix su-u-trim\" style=\"padding-left:52px\">\n<p>\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u4e8b\u524d\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\u3084\u65bd\u7b56\u3092\u632f\u308a\u8fd4\u308b\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8\u3002\u793e\u5185\u4f1a\u8b70\u306e\u969b\u306e\u30c1\u30a7\u30c3\u30af\u89b3\u70b9\u3068\u3057\u3066\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"su-row\">\n<div class=\"su-column su-column-size-2-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<ul style=\"font-size:16px;\">\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r44\/\" style=\"text-decoration: underline;color:#d8417b;\">\u91cf\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r45\/\" style=\"text-decoration: underline;color:#d8417b;\">\u8cea\u3092\u91cd\u8996\u3057\u305f\u3044\u3068\u304d\u306e\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8<\/a><\/li>\n<li><a href=\"https:\/\/btobmarketing.aluha.net\/contact\/white-paper\/r47\/\" style=\"text-decoration: underline;color:#d8417b;\">\u30ea\u30fc\u30c9\u80b2\u6210\u306e\u632f\u308a\u8fd4\u308a\u30b7\u30fc\u30c8<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n<div class=\"su-column su-column-size-1-3\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg\" alt=\"\u30ea\u30fc\u30c9\u80b2\u6210\u65bd\u7b56\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u30c1\u30a7\u30c3\u30af\u30b7\u30fc\u30c8\" width=\"500\" height=\"227\" class=\"size-full wp-image-10601\" srcset=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46.jpg 500w, https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2026\/04\/r46-300x136.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><br \/>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u4eca\u56de\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001BtoB\u55b6\u696d\u3068\u306f\u4f55\u304b\uff1f\u305d\u306e\u6d41\u308c\u3084\u624b\u6cd5\u3001\u4ed5\u4e8b\u304c\u304d\u3064\u3044\u7406\u7531\u3084\u5bfe\u51e6\u3059\u308b\u30b3\u30c4\u3001\u55b6\u696d\u6226\u7565\u306e\u7acb\u3066\u65b9\u3001\u6700\u65b0\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u89e3\u8aac\u3059\u308b\u3002 BtoB\u55b6\u696d\uff08\u6cd5\u4eba\u55b6\u696d\uff09\u3068\u306f BtoB\u55b6\u696d\u3068\u306f\uff1f BtoB\u55b6\u696d\u3068\u306f\u3001\u6cd5\u4eba\uff08\u4f01\u696d\u30fb\u4f1a&#8230;<\/p>\n","protected":false},"author":2,"featured_media":4889,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[64],"tags":[164,82,146],"class_list":["post-4887","post","type-post","status-publish","format-standard","has-post-thumbnail","category-sales-strategy","tag-btob","tag-82","tag-146","article 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