{"id":4816,"date":"2021-10-29T15:50:52","date_gmt":"2021-10-29T06:50:52","guid":{"rendered":"https:\/\/btobmarketing.aluha.net\/column-wp\/?p=4816"},"modified":"2025-04-25T11:28:48","modified_gmt":"2025-04-25T02:28:48","slug":"btob%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%83%84%e3%83%bc%e3%83%ab%e3%81%ae%e5%b0%8e%e5%85%a5%e3%81%ae%e4%bb%95%e6%96%b9%e3%80%8c%e6%a4%9c%e8%a8%8e%e3%83%bb%e9%81%b8","status":"publish","type":"post","link":"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-marketing-tools","title":{"rendered":"BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u306e\u4ed5\u65b9\u300c\u691c\u8a0e\u30fb\u9078\u5b9a\u306e\u305f\u3081\u306e\uff13\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u300d"},"content":{"rendered":"<p><a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/\" rel=\"noopener\" target=\"_blank\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56<\/a>\u3092\u5c55\u958b\u3059\u308b\u306b\u306f\u3001\u30cb\u30fc\u30ba\u5206\u6790\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u3001\u30e1\u30fc\u30eb\u914d\u4fe1\u306a\u3069\u3092\u884c\u3046\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u306f\u5fc5\u9808\u3067\u3042\u308b\u3002\u3057\u304b\u3057\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u306b\u306f\u8cbb\u7528\u3082\u304b\u304b\u308b\u4e0a\u306b\u3001\u6d3b\u7528\u65b9\u6cd5\u306e\u7fd2\u5f97\u306a\u3069\u3055\u307e\u3056\u307e\u306a\u58c1\u304c\u3042\u308b\u3053\u3068\u3082\u4e8b\u5b9f\u3067\u3042\u308b\u3002\u7279\u306b<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/bm\/\" rel=\"noopener\" target=\"_blank\">BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/a>\u306b\u304a\u3044\u3066\u306f\u3001\u7279\u6b8a\u306a\u5e02\u5834\u3067\u3042\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u305f\u3081\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u9078\u5b9a\u3084\u5c0e\u5165\u306f\u975e\u5e38\u306b\u614e\u91cd\u306b\u884c\u308f\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002<\/p>\n<p>\u5b9f\u969b\u306b\u5f0a\u793e\u306b\u3082\u4e0b\u8a18\u306e\u3088\u3046\u306a\u3054\u76f8\u8ac7\u3092\u3044\u305f\u3060\u3044\u3066\u3044\u308b\u3002<\/p>\n<div class=\"voice cf l\"><figure class=\"icon\"><img decoding=\"async\" src=\"https:\/\/btobmarketing.aluha.net\/column-wp\/wp-content\/uploads\/2019\/03\/nayami.jpg\"><figcaption class=\"name\"><\/figcaption><\/figure><div class=\"voicecomment\">\n\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306f\u3069\u308c\u304b\u3089\u5c0e\u5165\u3057\u305f\u307b\u3046\u304c\u826f\u3044\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u500b\u4eba\u7684\u306a\u8003\u3048\u3068\u3057\u3066\u306f\u3001\u30c7\u30fc\u30bf\u304c\u307e\u3068\u307e\u3063\u3066\u3044\u306a\u3044\u3068\u30c4\u30fc\u30eb\u3092\u3046\u307e\u304f\u4f7f\u3048\u306a\u3044\u3001\u3068\u3044\u3063\u305f\u8a71\u3082\u805e\u304f\u306e\u3067\u540d\u523a\u7ba1\u7406\u306a\u3069\u306e\u571f\u53f0\u304b\u3089\u4f5c\u308b\u306e\u304c\u826f\u3044\u306e\u304b\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\uff08\u88fd\u9020\u696d\u3000N\u793e\u69d8\uff09<br \/>\n<\/div><\/div>\n<p>\u305d\u3053\u3067\u3001\u4eca\u56de\u306e\u30b3\u30e9\u30e0\u3067\u306f\u3001\u3053\u3046\u3044\u3063\u305fBtoB\u4f01\u696d\u306e\u305f\u3081\u306b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u9078\u3073\u65b9\u30fb\u5c0e\u5165\u691c\u8a0e\u306e\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3059\u308b\u3002<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u3053\u306e\u8a18\u4e8b\u306e\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-marketing-tools\/#%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%83%84%E3%83%BC%E3%83%AB%E3%81%AE%E7%A8%AE%E9%A1%9E\" >\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u7a2e\u985e<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-marketing-tools\/#%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%83%84%E3%83%BC%E3%83%AB%E5%B0%8E%E5%85%A5%E3%81%AE%EF%BC%93%E3%81%A4%E3%81%AE%E6%82%A9%E3%81%BF%E3%81%A9%E3%81%93%E3%82%8D\" >\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u5c0e\u5165\u306e\uff13\u3064\u306e\u60a9\u307f\u3069\u3053\u308d<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-marketing-tools\/#%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%83%84%E3%83%BC%E3%83%AB%E5%B0%8E%E5%85%A5%E3%81%AE%E3%83%9D%E3%82%A4%E3%83%B3%E3%83%88\" >\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u5c0e\u5165\u306e\u30dd\u30a4\u30f3\u30c8<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/btob-marketing-tools\/#%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%83%84%E3%83%BC%E3%83%AB%E5%B0%8E%E5%85%A5%E3%81%AE%E4%BB%95%E6%96%B9%E3%81%BE%E3%81%A8%E3%82%81\" >\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u5c0e\u5165\u306e\u4ed5\u65b9\u307e\u3068\u3081<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%83%84%E3%83%BC%E3%83%AB%E3%81%AE%E7%A8%AE%E9%A1%9E\"><\/span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u7a2e\u985e<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306b\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u7a2e\u985e\u306e\u30c4\u30fc\u30eb\u304c\u3042\u308b\u3002\u4f8b\u3048\u3070\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u5206\u6790\u3059\u308b\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u30c4\u30fc\u30eb\u3084\u3001\u30cb\u30fc\u30ba\u8abf\u67fb\u3092\u884c\u3046\u30a2\u30f3\u30b1\u30fc\u30c8\u30c4\u30fc\u30eb\u3001\u30ea\u30fc\u30c9\u80b2\u6210\u3092\u884c\u3046MA\u30c4\u30fc\u30eb\u306a\u3069\u3060\u3002\u3053\u3046\u3044\u3063\u305f\u30c4\u30fc\u30eb\u3092\u5927\u5225\u3059\u308b\u3068\u3001\u4e0b\u8a18\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u306b\u5206\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<div class=\"c_box intitle blue_box\"><div class=\"box_title\"><span>BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u7a2e\u985e<\/span><\/div>\n<ol>\n<li>WEB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/li>\n<li>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/li>\n<li>\u55b6\u696d\u652f\u63f4\u30fb\u9867\u5ba2\u7ba1\u7406\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/li>\n<li>\u30c7\u30fc\u30bf\u5206\u6790\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/li>\n<\/ol>\n<\/div>\n<p>\u305d\u308c\u305e\u308c\u3069\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u306a\u306e\u304b\u89e3\u8aac\u3057\u3088\u3046\u3002<\/p>\n<h3>WEB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/h3>\n<p>WEB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3068\u306f\u3001WEB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u751f\u7523\u6027\u3084\u52b9\u679c\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u306e\u3053\u3068\u3060\u3002\u4e3b\u306b\u4e0b\u8a18\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u304c\u3042\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>CMS\uff08\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u30b7\u30b9\u30c6\u30e0\uff09\u30c4\u30fc\u30eb<\/td>\n<td>CMS\uff08\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u30b7\u30b9\u30c6\u30e0\uff09\u30c4\u30fc\u30eb\u3068\u306f\u3001\u81ea\u793e\u306eWEB\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u30fb\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3002WEB\u30da\u30fc\u30b8\u5236\u4f5c\u3060\u3051\u3067\u306a\u304f\u3001LP\u4f5c\u6210\u3084\u30d5\u30a9\u30fc\u30e0\u4f5c\u6210\u306a\u3069\u3082\u53ef\u80fd\u3002<\/td>\n<\/tr>\n<tr>\n<td>SEO\u5bfe\u7b56\u30c4\u30fc\u30eb<\/td>\n<td>SEO\u5bfe\u7b56\u30c4\u30fc\u30eb\u3068\u306f\u3001SEO\u5bfe\u7b56\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u9078\u5b9a\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\u3001\u5206\u6790\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u6539\u5584\u3092\u884c\u3046\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u30ad\u30fc\u30ef\u30fc\u30c9\u5206\u6790\u30c4\u30fc\u30eb\uff08\u691c\u7d22\u610f\u56f3\u5206\u6790\u30c4\u30fc\u30eb\uff09<\/td>\n<td>\u30ad\u30fc\u30ef\u30fc\u30c9\u5206\u6790\u30c4\u30fc\u30eb\uff08\u691c\u7d22\u610f\u56f3\u5206\u6790\u30c4\u30fc\u30eb\uff09\u3068\u306f\u3001\u3042\u308b\u7279\u5b9a\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u691c\u7d22\u30cb\u30fc\u30ba\u3084\u691c\u7d22\u610f\u56f3\u3092\u5206\u6790\u3059\u308b\u30c4\u30fc\u30eb\u3002\u30b5\u30b8\u30a7\u30b9\u30c8\u30ef\u30fc\u30c9\u306e\u53d6\u5f97\u3084\u691c\u7d22\u56de\u6570\u306e\u8abf\u67fb\u3001\u5171\u8d77\u8a9e\u306e\u8abf\u67fb\u306a\u3069\u304c\u53ef\u80fd\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u7af6\u5408\u30b5\u30a4\u30c8\u5206\u6790\u30c4\u30fc\u30eb<\/td>\n<td>\u7af6\u5408\u30b5\u30a4\u30c8\u5206\u6790\u30c4\u30fc\u30eb\u3068\u306f\u3001\u81ea\u793e\u306e\u7af6\u5408\u4f01\u696d\u306eWEB\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5206\u6790\u3059\u308b\u30c4\u30fc\u30eb\u3002\u3069\u306e\u3088\u3046\u306aSEO\u5bfe\u7b56\u3092\u304a\u3053\u306a\u3063\u3066\u3044\u308b\u306e\u304b\uff1f\u306a\u3069\u3092\u89e3\u6790\u53ef\u80fd\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb<\/td>\n<td>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u306f\u3001\u305d\u306e\u540d\u306e\u901a\u308a\u3001\u81ea\u793e\u30b5\u30a4\u30c8\u306e\u30a2\u30af\u30bb\u30b9\u6570\u3092\u5206\u6790\u3059\u308b\u30c4\u30fc\u30eb\u3002Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306a\u3069\u304c\u6709\u540d\u3002<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<h3>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/h3>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3068\u306f\u3001\u30e1\u30fc\u30eb\u306e\u4e00\u6589\u914d\u4fe1\u3084\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u30fb\u30b7\u30ca\u30ea\u30aa\u30e1\u30fc\u30eb\u306e\u914d\u4fe1\u3092\u884c\u3046\u30c4\u30fc\u30eb\u306e\u3053\u3068\u3060\u3002\u4e3b\u306b\u4e0b\u8a18\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u304c\u3042\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>MA\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff09\u30c4\u30fc\u30eb<\/td>\n<td>MA\uff08\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff09\u30c4\u30fc\u30eb\u3068\u306f\u3001<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/ln\/about-leadnurturing\">\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\uff08\u898b\u8fbc\u307f\u5ba2\u306e\u80b2\u6210\uff09<\/a>\u3068\u3001\u30ea\u30fc\u30c9\u30af\u30aa\u30ea\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\uff08\u8cfc\u8cb7\u610f\u8b58\u30fb\u78ba\u5ea6\u306e\u9ad8\u3044\u30ea\u30fc\u30c9\u306e\u9078\u5225\u30fb\u62bd\u51fa\uff09\u306e\u696d\u52d9\u3092\u52b9\u7387\u5316\u3059\u308b\u3053\u3068\u3092\u4e3b\u8ef8\u306b\u304a\u3044\u305fIT\u30c4\u30fc\u30eb\u3002\u8a73\u7d30\u306f\u300c<a href=\"https:\/\/btobmarketing.aluha.net\/column-wp\/about-marketing-automation\" rel=\"noopener\" target=\"_blank\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u3068\u306f\uff1f<\/a>\u300d\u3092\u53c2\u7167<\/td>\n<\/tr>\n<tr>\n<td>\u30e1\u30eb\u30de\u30ac\u914d\u4fe1\u30c4\u30fc\u30eb<\/td>\n<td>\u30e1\u30eb\u30de\u30ac\u914d\u4fe1\u30c4\u30fc\u30eb\u3068\u306f\u3001\u898b\u8fbc\u307f\u5ba2\u306b\u4e00\u6589\u306b\u30e1\u30fc\u30eb\u3092\u914d\u4fe1\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3002\u898b\u8fbc\u307f\u5ba2\u306e\u7ba1\u7406\u3001\u30e1\u30fc\u30eb\u914d\u4fe1\u3001\u958b\u5c01\u7387\u3084\u30af\u30ea\u30c3\u30af\u7387\u306e\u78ba\u8a8d\u306a\u3069\u304c\u53ef\u80fd\u3002\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\uff08\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u30e1\u30fc\u30eb\uff09\u306e\u914d\u4fe1\u30fb\u8a2d\u5b9a\u3082\u53ef\u80fd\u3002<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<h3>\u55b6\u696d\u652f\u63f4\u30fb\u9867\u5ba2\u7ba1\u7406\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/h3>\n<p>\u55b6\u696d\u652f\u63f4\u30fb\u9867\u5ba2\u7ba1\u7406\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3068\u306f\u3001\u55b6\u696d\u90e8\u9580\u306e\u6d3b\u52d5\uff08\u5546\u8ac7\u3084\u9867\u5ba2\u7ba1\u7406\uff09\u3092\u652f\u63f4\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306e\u3053\u3068\u3060\u3002\u4e3b\u306b\u4e0b\u8a18\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u304c\u3042\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>SFA\u30c4\u30fc\u30eb<\/td>\n<td>SFA\u30c4\u30fc\u30eb\u3068\u306f\u3001\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\u30fb\u5546\u8ac7\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\u306e\u3053\u3068\u3002\u55b6\u696d\u90e8\u9580\u306e\u5546\u8ac7\u72b6\u6cc1\u3084\u55b6\u696d\u65e5\u5831\u3092\u7ba1\u7406\u3067\u304d\u308b\u3002<\/td>\n<\/tr>\n<tr>\n<td>CRM\u30c4\u30fc\u30eb<\/td>\n<td>CRM\u30c4\u30fc\u30eb\u3068\u306f\u3001\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\u306e\u3053\u3068\u3002\u65e2\u5b58\u9867\u5ba2\u306e\u30c7\u30fc\u30bf\u3092\u7ba1\u7406\u3057\u3001\u512a\u826f\u9867\u5ba2\u5316\u3059\u308b\u305f\u3081\u306e\u3055\u307e\u3056\u307e\u306a\u55b6\u696d\u6d3b\u52d5\u3092\u652f\u63f4\u3059\u308b\u30c4\u30fc\u30eb\u3002<\/td>\n<\/tr>\n<tr>\n<td>PRM\u30c4\u30fc\u30eb<\/td>\n<td>PRM\u30c4\u30fc\u30eb\u3068\u306f\u3001\u30d1\u30fc\u30c8\u30ca\u30fc\u30ea\u30ec\u30fc\u30b7\u30e7\u30f3\u30b7\u30c3\u30d7\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3092\u652f\u63f4\u3059\u308b\u30c4\u30fc\u30eb\u306e\u3053\u3068\u3002\u81ea\u793e\u88fd\u54c1\u306e\u8ca9\u58f2\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u8ca9\u58f2\u529b\u3092\u5f37\u5316\u3059\u308b\u305f\u3081\u306b\u6d3b\u7528\u3059\u308b\u3002\u30ea\u30fc\u30c9\u306e\u7ba1\u7406\u3084\u55b6\u696d\u30c4\u30fc\u30eb\u306e\u7ba1\u7406\u306a\u3069\u304c\u53ef\u80fd\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u540d\u523a\u7ba1\u7406\u30c4\u30fc\u30eb<\/td>\n<td>\u540d\u523a\u7ba1\u7406\u30c4\u30fc\u30eb\u3068\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u55b6\u696d\u6d3b\u52d5\u3067\u7372\u5f97\u3057\u305f\u540d\u523a\u3092\u4e00\u5143\u7ba1\u7406\u3067\u304d\u308b\u30c4\u30fc\u30eb\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u30bb\u30df\u30ca\u30fc\u7ba1\u7406\u30c4\u30fc\u30eb\uff08\u30a4\u30d9\u30f3\u30c8\u7ba1\u7406\u30c4\u30fc\u30eb\uff09<\/td>\n<td>\u30bb\u30df\u30ca\u30fc\u7ba1\u7406\u30c4\u30fc\u30eb\u3068\u306f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30bb\u30df\u30ca\u30fc\u3084\u30ea\u30a2\u30eb\u30bb\u30df\u30ca\u30fc\u306e\u7533\u3057\u8fbc\u307f\u30d5\u30a9\u30fc\u30e0\u4f5c\u6210\u3084\u7533\u8fbc\u8005\u306e\u7ba1\u7406\u306a\u3069\u3092\u884c\u3046\u30c4\u30fc\u30eb\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7\u30c4\u30fc\u30eb<\/td>\n<td>\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7\u30c4\u30fc\u30eb\u3068\u306f\u3001WEB\u4f1a\u8b70\u30b7\u30b9\u30c6\u30e0\u306e\u4e00\u7a2e\u3067\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u5546\u8ac7\u306b\u7279\u5316\u3057\u305f\u6a5f\u80fd\u304c\u4ed8\u4e0e\u3055\u308c\u305f\u30c4\u30fc\u30eb\u3002<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<h3>\u30c7\u30fc\u30bf\u5206\u6790\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb<\/h3>\n<p>\u30c7\u30fc\u30bf\u5206\u6790\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3068\u306f\u3001\u9867\u5ba2\u3084\u30ea\u30fc\u30c9\u306e\u30cb\u30fc\u30ba\u30c7\u30fc\u30bf\u3092\u5b9a\u91cf\u7684\u30fb\u5b9a\u6027\u7684\u306b\u5206\u6790\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3060\u3002\u4e3b\u306b\u4e0b\u8a18\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u304c\u3042\u308b\u3002<\/p>\n<div class=\"su-table su-table-responsive su-table-alternate\">\n<table>\n<tr>\n<td>\u30a2\u30f3\u30b1\u30fc\u30c8\u30c4\u30fc\u30eb<\/td>\n<td>\u30a2\u30f3\u30b1\u30fc\u30c8\u30c4\u30fc\u30eb\u3068\u306f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u4f5c\u6210\u3057\u3001\u30c7\u30fc\u30bf\u306e\u96c6\u8a08\u3092\u652f\u63f4\u3057\u3066\u304f\u308c\u308b\u30c4\u30fc\u30eb\u3002<\/td>\n<\/tr>\n<tr>\n<td>\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u30c4\u30fc\u30eb<\/td>\n<td>\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u30c4\u30fc\u30eb\u3068\u306f\u3001\u9867\u5ba2\u3084\u30ea\u30fc\u30c9\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u56de\u7b54\uff08\u30d5\u30ea\u30fc\u8a18\u5165\u306e\u30c7\u30fc\u30bf\uff09\u3092\u5b9a\u91cf\u7684\u306b\u5206\u6790\u3067\u304d\u308b\u30c4\u30fc\u30eb\u3002\u30c6\u30ad\u30b9\u30c8\u30de\u30a4\u30cb\u30f3\u30b0\u3092\u652f\u63f4\u3059\u308b\u30c4\u30fc\u30eb\u3002<\/td>\n<\/tr>\n<\/table>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"%E3%83%9E%E3%83%BC%E3%82%B1%E3%83%86%E3%82%A3%E3%83%B3%E3%82%B0%E3%83%84%E3%83%BC%E3%83%AB%E5%B0%8E%E5%85%A5%E3%81%AE%EF%BC%93%E3%81%A4%E3%81%AE%E6%82%A9%E3%81%BF%E3%81%A9%E3%81%93%E3%82%8D\"><\/span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u5c0e\u5165\u306e\uff13\u3064\u306e\u60a9\u307f\u3069\u3053\u308d<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u3053\u306e\u3088\u3046\u306bBtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u52d5\u3092\u652f\u63f4\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u306f\u7121\u6570\u306b\u5b58\u5728\u3059\u308b\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u4f55\u304b\u3089\u5c0e\u5165\u3057\u305f\u65b9\u304c\u3044\u3044\u306e\u304b\uff1f\u60a9\u3080\u3053\u3068\u306b\u306a\u308b\u3002\u305d\u3057\u3066\u7279\u306b\u60a9\u3080\u30dd\u30a4\u30f3\u30c8\u3068\u3057\u3066\u306f\u4e0b\u8a18\u306e\uff13\u3064\u3067\u3042\u308d\u3046\u3002<\/p>\n<div class=\"c_box intitle blue_box\"><div class=\"box_title\"><span>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u5c0e\u5165\u306e\uff13\u3064\u306e\u60a9\u307f\u3069\u3053\u308d<\/span><\/div>\n<ol>\n<li>\u3069\u306e\u30c4\u30fc\u30eb\u304b\u3089\u5165\u308c\u308b\u304b\uff1f<\/li>\n<li>\u672c\u5f53\u306b\u5c0e\u5165\u3059\u3079\u304d\u30bf\u30a4\u30df\u30f3\u30b0\u306a\u306e\u304b\uff1f\u300c\u30c4\u30fc\u30eb\u304c\u5148\u304b\u3001\u30d7\u30ed\u30bb\u30b9\u304c\u5148\u304b\u300d<\/li>\n<li>\u4e8b\u696d\u90e8\u5225\u304b\u5168\u793e\u304b<\/li>\n<\/ol>\n<\/div>\n<h3>\u3069\u306e\u30c4\u30fc\u30eb\u304b\u3089\u5165\u308c\u308b\u304b\uff1f<\/h3>\n<p>\uff11\u3064\u76ee\u306f\u3001\u300c\u3069\u306e\u30c4\u30fc\u30eb\u304b\u3089\u5165\u308c\u308b\u304b\uff1f\u300d\u3060\u3002BtoB\u3067\u3082\u6700\u8fd1\u3067\u306fMA\u3084SFA\u3068\u3044\u3063\u305f\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u304c\u76db\u3093\u3067\u3042\u308b\u304c\u3001\u5c0e\u5165\u3057\u3066\u3082\u4f7f\u3044\u3053\u306a\u305b\u308b\u306e\u304b\uff1f\u305d\u3082\u305d\u3082\u306a\u3093\u3067\u5c0e\u5165\u3059\u308b\u306e\u304b\uff1f\u306a\u3069\u3001\u3069\u306e\u30c4\u30fc\u30eb\u304b\u3089\u5c0e\u5165\u3059\u308c\u3070\u3044\u3044\u306e\u304b\uff1f\u306e\u5224\u65ad\u304c\u3067\u304d\u305a\u60a9\u3080\u3053\u3068\u306b\u306a\u308b\u3002<\/p>\n<p>\u3053\u306e\u30c4\u30fc\u30eb\u304b\u3089\u5c0e\u5165\u3059\u3079\u304d\u3068\u3044\u3063\u305f\u3088\u3046\u306aBtoB\u696d\u754c\u6a19\u6e96\u306e\u5c0e\u5165\u30d7\u30ed\u30bb\u30b9\u304c\u3042\u308b\u308f\u3051\u3067\u3082\u306a\u3044\u305f\u3081\u3001\u81ea\u793e\u306e\u793e\u5185\u72b6\u6cc1\u3092\u7684\u78ba\u306b\u5206\u6790\u3067\u304d\u306a\u3051\u308c\u3070\u3001\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u304c\u30b4\u30fc\u30eb\u3068\u306a\u3063\u3066\u3057\u307e\u3044\u3001\u5c0e\u5165\u5f8c\u3001\u8ab0\u3082\u4f7f\u3044\u3053\u306a\u305b\u306a\u3044\u3068\u3044\u3063\u305f\u3088\u3046\u306a\u3053\u3068\u306b\u306a\u308b\u3002<\/p>\n<h3>\u5c0e\u5165\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u60a9\u3080\u300c\u30c4\u30fc\u30eb\u304c\u5148\u304b\u3001\u30d7\u30ed\u30bb\u30b9\u304c\u5148\u304b\u300d<\/h3>\n<p>\uff12\u3064\u76ee\u306f\u3001\u5c0e\u5165\u30bf\u30a4\u30df\u30f3\u30b0\u306e\u898b\u6975\u3081\u3060\u3002\u300c\u30c4\u30fc\u30eb\u304c\u5148\u304b\u3001\u30d7\u30ed\u30bb\u30b9\u304c\u5148\u304b\u300d\u3067\u60a9\u3080\u3002<\/p>\n<p>\u300c\u30c4\u30fc\u30eb\u304c\u5148\u300d\u3068\u306f\u3001\u3068\u308a\u3042\u3048\u305a\u30c4\u30fc\u30eb\u3092\u5148\u306b\u5c0e\u5165\u3059\u308b\u3068\u3044\u3046\u8003\u3048\u65b9\u3060\u3002\u307e\u305a\u306f\u5c0e\u5165\u3057\u4f7f\u3063\u3066\u307f\u308b\u3068\u3044\u3046\u30a4\u30e1\u30fc\u30b8\u3067\u3042\u308b\u3002<\/p>\n<p>\u30c4\u30fc\u30eb\u304c\u3042\u308b\u306e\u3067\u3001\u305d\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u3066\u3044\u308d\u3093\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u8a66\u884c\u932f\u8aa4\u3067\u304d\u308b\u3002\u305d\u3057\u3066\u8a66\u884c\u932f\u8aa4\u306e\u7d50\u679c\u306f\u30ce\u30a6\u30cf\u30a6\u3068\u306a\u3063\u3066\u84c4\u7a4d\u3055\u308c\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u3068\u3057\u3066\u5b8c\u6210\u3057\u3066\u3044\u304f\u3002\u3053\u308c\u304c\u3067\u304d\u308c\u3070\u7406\u60f3\u7684\u3067\u3042\u308b\u3002\u3057\u304b\u3057\u3001\u300c\u30c4\u30fc\u30eb\u3092\u4f7f\u3044\u3053\u306a\u3057\u52b9\u679c\u306b\u7e4b\u3052\u3089\u308c\u308b\u304b\uff1f\u300d\u304c\u30dd\u30a4\u30f3\u30c8\u3067\u3001\u3082\u3057\u3067\u304d\u306a\u3051\u308c\u3070\u30c4\u30fc\u30eb\u306f\u57c3\u3092\u304b\u3076\u308b\u3053\u3068\u306b\u306a\u308b\u3002\u300c\u30c4\u30fc\u30eb\u5c0e\u5165\uff1d\u52b9\u679c\u5411\u4e0a\u300d\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u4f7f\u3044\u3053\u306a\u305b\u308b\u304b\u3069\u3046\u304b\uff1f\u304c\u30dd\u30a4\u30f3\u30c8\u306b\u306a\u308b\u3060\u308d\u3046\u3002<\/p>\n<p>\u300c\u30d7\u30ed\u30bb\u30b9\u304c\u5148\u300d\u3068\u306f\u3001\u81ea\u793e\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30bb\u30b9\u3092\u69cb\u7bc9\u3057\u3001\u305d\u306e\u4e0a\u3067\u30d7\u30ed\u30bb\u30b9\u306e\u751f\u7523\u6027\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3059\u308b\u3002<\/p>\n<p>\u30c4\u30fc\u30eb\u5c0e\u5165\u306f\u5f8c\u3067\u691c\u8a0e\u3057\u3001\u307e\u305a\u306f\u81ea\u5206\u305f\u3061\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u5c55\u958b\u3059\u308b\u3002\u30c4\u30fc\u30eb\u3092\u4f7f\u308f\u306a\u3044\u305f\u3081\u751f\u7523\u6027\u306f\u60aa\u304f\u306a\u308b\u304c\u3001\u305d\u306e\u304b\u308f\u308a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u73fe\u5834\u306e\u6ce5\u81ed\u3044\u696d\u52d9\u3092\u4f53\u9a13\u3067\u304d\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ce\u30a6\u30cf\u30a6\u304c\u84c4\u7a4d\u3067\u304d\u308b\u3002<\/p>\n<p>\u305d\u3057\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ce\u30a6\u30cf\u30a6\u304c\u84c4\u7a4d\u3055\u308c\u305f\u6bb5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